chip crisis has not subsided yet, and the rising prices of raw materials have added fuel to the fire. The epidemic that broke out in March and April dealt a heavy blow to the two core automobile production bases in Shanghai and Jilin. In a situation where the rain is blowing, the wind is blowing, and the sky is high like apes roaring. , amidst the desolate uncertainty, the progress bar of 2022 has reached the halfway point amid constant "network delays".
Now, as the epidemic situation slows down, the supply chain and industrial chain are slowly recovering, and production is gradually getting back on track again. On July 1, when the second half of 2022 officially entered, eight new energy brands successively announced sales data for June and the first half of the year. In the
list, it is no surprise that well-known brands such as Wei Xiaoli are on the list. However, what is surprising is that the sales data of jikrypton in this ranking is not as good as other brands. It’s very eye-catching, but just one hunting model, Ji Krypton 001 , was able to deliver 4,302 units in June. Ji Krypton’s strength cannot be ignored!
Extreme Krypton Speed and Behind It
Extreme Krypton 001 has been delivered since October last year, and a total of 25,017 units have been delivered so far. The cumulative delivery volume in the same period in the first nine months, in the luxury pure electric market range of 300,000 yuan, Extreme Krypton 001 is leading Other domestic brand models are second only to Tesla Model 3/Y.
Ji Krypton is projecting its own power to the market at an extremely fast speed, and is swaying the public's heartstrings with a niche attitude.
Even though Jikrypton’s delivery volume in June is already good, there is still a major reason that limits Jikrypton’s delivery of higher quantities, and that is the unavoidable chip problem. In the context of the global chip crisis, Ji Krypton cannot escape the " sub-health state " of lack of cores.
jikrypton001 is pre-embedded with 7 industry-leading 8-megapixel cameras. The imaging effect it brings is close to the image quality of 4K high-definition TV, so that Ji Krypton 001 has a longer detection distance and a larger FOV field of view, so it can more accurately perceive the surrounding environment and capture more subtle details. Road information, and finally make the most correct and reasonable judgment.
Of course, a clearer camera requires higher-level computing power, which also requires a more powerful chip for processing. It is precisely the supply of chips that match this camera that is particularly tight, which in turn restricts Ji Krypton’s delivery capabilities.
Although there are many difficulties on the chip issue, Jikrypton still chooses to proceed from the perspective of user interests, withstand pressure and bring longer-term value to users. In addition, it is reported that the exclusive production line opened by Jikrypton and Weibak has now entered the production stage, and the overall production and delivery situation of Jikrypton 001 will also continue to improve.
Judging from the delivery volume of Jikrypton 001 in the past half year, Jikrypton has gone out of the delivery trough caused by the epidemic, and the delivery volume is showing a good trend, and it is second only to Model Y in the luxury pure electric market with more than 300,000 yuan in May. , firmly occupying the top spot among domestic brands.
At the same time, we have also seen that Jikrypton 001 achieved a breakthrough in delivery volume from zero to 20,000 in just 217 days. The speed of its start is beyond the reach of Wei Xiaoli, the leader of new forces. This also reflects that once the new strength is determined, In the future, more powerful power will burst out.
Currently, Jikrypton is taking multiple measures to solve the chip supply problem and is going all out to ensure delivery. The delivery potential of Jikrypton 001 in the second half of the year is worth looking forward to.
World layout
The popularity of the metaverse concept has led many car brands to lay out their plans, such as Zhiji’s Yuanshi Valley Community, BMW ’s Lida Factory, and Jidu’s metaverse car robot. Ji Krypton also has an unwilling heart, but its tentacles did not extend into the metaverse of numbers composed of 0 and 1, but flew to the space universe in the real physical sense.
At 12:00 on June 2, 2022, Geely future travel constellation was successfully launched from Xichang Satellite Launch Center in a nine-satellite manner, which represents the start of Geely's space segment construction of the integrated high-precision space-time information system of heaven and earth. Jikrypton has also become the exclusive partner of the nine-star remote sensing function in the first orbit of the future travel constellation. Following the trend, the vast architecture of the space version of SEA was born and its further empowerment of Jikrypton’s driving experience.
Geely launched a satellite with centimeter-level high-precision positioning capabilities. With this satellite, it means that Jikrypton 001 has a God's perspective when traveling and no longer relies solely on car sensors to absorb external information. Then it performs complex processing work, breaking the limitations of the car's perception and processing of the surrounding environment, and further flexibly responds to complex road scenes.
In addition, as of June 30, Jikrypton has deployed 342 charging stations in 52 cities across the country from the three power dimensions of extreme charging, super charging, and light charging. Smart home charging has also entered 31 provinces across the country. Car owner families in 299 cities have received more than 17,600 home charging pile installation orders. At present, Jikrypton already has 100 offline stores, and it is expected that by the end of the year, the number of stores nationwide will be close to 300.
On the outside, Jikrypton has made more advanced technical preparations; on the ground, Jikrypton is also constantly narrowing the infrastructure gap with other older brands. Like a seasoned hunter, Ji Krypton is making forward-looking and sustainable expansion.
User-centered, stable and far-reaching
From the past first half of the year, which was full of variables, we can clearly see Krypton’s strong ability to resist risks and its potential for further growth.
In terms of product , the most recognized thing about Jikrypton 001 is its driving quality. From the fully automatic air suspension system to the variable steering ratio system, to the zero-to-zero acceleration of 3.8 seconds, Ji Krypton 001 is worthy of being a "luxury hunting coupe that is not boring".
Of course, Ji Krypton 001 has not been able to avoid the crisis of product trust that is commonly encountered by the first car of a new brand. Since its delivery, Jikrypton 001’s smart car and smart driving have been questioned by users, including problems such as lags, black screens, and navigation failures. The smart assisted driving function has also been complained by users.
However, the core advantage of smart electric vehicles is that they support OTA. At present, ZEEKR OS 2.0 has been officially launched, fixing most of the bugs reported by previous users, and unlocking the previously criticized ACC adaptive cruise, LDW lane departure warning, AEB forward collision mitigation, and FCTA forward intersection warning. Assisted driving.
Now, users’ trust in Jikrypton 001 intelligent assisted driving has also rebounded. With the continuous upgrade of OTA, the advantages brought by the 7 industry-leading 8 million cameras embedded in Jikrypton 001 will gradually be reflected, continuing to create the ultimate driving experience for users.
At the user level, Jikrypton adheres to the user co-creation model and puts a greater degree of personalized rights into the hands of users.
jikrypton001 is the first in the industry to allow users to choose their own motor brand, allowing users to have a deeper sense of involvement in the product. On June 26, with suggestions from car owners, the country's first user-created charging station developed by Jikrypton was launched in Wuhan, exploring a new model of new energy charging and energy replenishment. Next, Ningbo , Foshan and other places will also successively launch user-created charging stations. There is no better way for brands and users to achieve mutual recognition than to do a win-win thing together.
At the marketing level, Jikrypton, as a high-end brand, also has its own unique high-end gameplay. In conjunction with the launch of future travel constellations, Jikrypton launched the "Star Hunting Project", inviting users to take photos of the starry sky and capture the beauty of the universe through photography. It not only spreads the product but also further promotes the high-end positioning of the brand.
In the second half of the year and the future that is still full of variables, I believe that Jikrypton, standing on the shoulders of Geely, will gradually improve the corporate system, stabilize the corporate structure, maintain a high-end but not aloof posture, concentrate on polishing products, and interact with users Tightly connected. Together with users, JiKrypton will realize more possibilities.
