As of 8 pm on May 31, Dongfeng Fengshen html bucked the trend and sold 11,007 units in May, a year-on-year increase of 28%. The cumulative sales from January to May were 66,494 units, a year-on-year increase of 98%. Blind ordering for the Haoji, the first SUV equipped with Dongfeng Mach Dual Engine MHD hybrid system, has been launched and has become extremely popular. Orders exceeded 10,000+ in the first 24 hours. At the same time, from June 1st to the end of this year, Dongfeng Fengshen has upgraded on the basis of the national purchase tax reduction of and . Through a "real money" budget subsidy of about 1 billion yuan, it has launched a "sincere" product. The car purchase preferential policy of "One Billion Fengshen Plus" provides a special preferential policy of "0 purchase tax" for all models on sale. This heroic feat will greatly lower the car purchase threshold for Fengshen customers and help them get on the car faster!
is a high-end model for entry-level customers. The first day of blind ordering for Haoji exceeded 10,000+
html In May, Dongfeng Fengshen launched a wave of intensive marketing activities around Haoji’s new car, which won a rare wave of popularity and good news for the sales of Dongfeng Fengshen’s entire series of models. Sensitivity.
html On May 21st, Haoji easily exceeded 10,000+ blind orders in 24 hours on the first day by virtue of its leapfrog product strength of "entry-level and high-end configuration". "Blind booking rights" cover 8 major "hao" gifts, and the policy is staggeringly powerful. The most attractive thing is the "interest-free loan of up to 100,000 for 3 years, or the interest-free loan of 80,000 for 4 years". The ultra-high interest-free amount and the ultra-long interest-free period make car ownership easier and repayment stress-free. .
It is reported that for new purchasers, the cumulative cash benefits for blind orders can reach up to 9,500 yuan; for replacement customers, the cumulative cash benefits can reach up to 21,500 yuan. In addition to generous cash rights, Haoji blind order users also enjoy three supreme guarantees: 10-year unlimited mileage warranty for all car series; up to 10% off value-preserving repurchase, after enjoying purchase tax reduction and Haoji blind order cash rights Now, "free car use and no loss of replacement" is completely possible; priority is given to door-to-door test drives and car pick-up guarantees.
In addition, Haoji has also started a long-term test of 10,000 miles simultaneously. It has to pass through 13 provinces and cities (districts) in 17 days, driving nearly 12,000 kilometers, facing all-terrain complex road conditions throughout the journey, and withstanding the test of driving environments such as high altitudes. It is truly Restore the user’s car usage scene and demonstrate Haoji’s excellent product quality. At the same time, the "True Detective Season 1 - Wild Luxury Camp" media circle first experience event was also launched on a large scale. Through a unique camp life journey, Haoji's superior product charm was demonstrated.
The C-position service warms people's hearts, "Sincerely One Billion" helps "get on the car"
At the Fengshen Customer Festival in May this year, Dongfeng Fengshen's "C-position Service Plan" was once again upgraded to cover users' car selection, car purchase, and use. The 2.0 cycle service ecology of the whole life cycle of "car, sell car" continues to create value for users, and also makes users feel more at ease when blind ordering with Haoji. In order to strengthen the connection between the brand and users, version 2.0 of the "C Service Plan" also includes plans such as user mutual assistance, co-creation of communities, and user interesting life to closely connect user groups. Dongfeng Fengshen's products are not just cars, but also "good friends" that make life more exciting.
Perhaps the more significant “fan” news is Dongfeng Fengshen’s real-money car consumption incentive policy. Starting from June 1 this year, Dongfeng Fengshen has upgraded on the basis of the national purchase tax reduction. Through a budget subsidy of about 1 billion yuan in "real money", Dongfeng Fengshen has timely launched a car purchase discount of "Sincerely One Billion Fengshen Plus". Policy, as of the end of this year, a special preferential policy of "0 purchase tax" will be provided for all models on sale.This heroic feat will greatly lower the car purchase threshold for Fengshen customers and help them get on the car faster!
The best-selling Yixuan MAX in the whole family has established the "100,000-class family sedan performance ceiling"
In the sales composition in May, the Yixuan family continues to maintain a strong momentum, Dongfeng "Yixuan" is a key strategic model of the "14th Five-Year Plan" MAX's performance is outstanding. Whether it is its comfortable space, smart cockpit, or its powerful power and ultra-low fuel consumption, it can inadvertently bring more warmth and surprises to customers in every detail. It can be said to be a solid "100,000-level" "Family car performance ceiling";
Yixuan, the national car with the reputation of "young people's first sports coupe", has equally outstanding sales performance. It is "the first and only five-star safety car in the 80,000 class", "80,000 class track The labels of "King of Control" and "Popularizer of 80,000-level intelligent driving" have been further sharpened, and it is increasingly sought after by fashionable young customer groups;
As a compact SUV that takes into account the needs of family cars, Yixuan GS plays the role of "understanding" "Women's Exquisite SUV", its smart SUV body and rich vehicle and engine configurations meet the needs of many urban users for "exquisite, easy to drive and large space", and are especially favored by fashionable urban women.
The "zero purchase tax" subsidy policy of "Really One Billion and Fengshen Plus" will reduce the Yixuan family's landing costs by about 10,000 yuan, which will undoubtedly further boost the Yixuan family's hot sales.
Through leading technology, excellent products, warm C-level services, respectful customer communication methods, and real money subsidy policies, we will provide warm services and create value for more customers. There is reason to believe that Dongfeng Fengshen will surely succeed. In the next June, we will draw a close to the first half of the year and hand in a satisfactory mid-year answer sheet.
