Global test drive report, we only produce dry goods.
A few years ago, General Motors officially sold Opel to PSA, which made the new generation of Buick Regal the last new car developed by Opel. Recently, Opel officially released the official pictures and related information of the small facelifted Insignia.
As the replacement model of Opel Insignia, the North American Buick Regal may not follow up with this model change. According to foreign media reports, GM will abandon this sedan in the North American market. .
It is reported that more than 90% of Buick brand sales in the North American market rely on SUV products, and in 2019, the cumulative sales of Buick Regal in the North American market were only about 6,000.
From a commercial point of view, it does not make much sense for Buick to retain Regal. At the Los Angeles International Auto Show last month, Regal no longer appeared on Buick's booth.
It is obvious that in the Chinese market, Buick Regal will continue to play its role in the mid-level car market. Not long ago, the domestic version of Regal just followed up with a minor facelift. However, in terms of the sales of the entire mid-level car market, the domestically produced Buick Regal can only be in the second-tier, and it is difficult to support sales in the product camp of SAIC-GM Buick.
From another point of view, with the sale of Opel to PSA, this generation of Buick Regal will also face the dilemma of no more successor models after the end of its life cycle. Insignia of Opel will share the platform with Peugeot 508 in the future to reduce costs, and Regal in North America will officially stop production.
And the domestic Regal, a high probability event will be like Buick GL8, incarnate into a special car for China. The Regal Family, which was once a smash hit, is afraid that it will be scattered like this.
