Text: Understand the original car emperor Cai Limei
[Understand the original car emperor industry] On October 11, China FAW and Wanda Group officially launched a strategic cooperation. The two parties announced that they will mutually empower each other from three dimensions: service ecology, energy ecology, and membership ecology, and jointly build a " red flag user experience ecology."
The leaders of China FAW and Wanda Group press the start button together
Specifically, Wanda will establish a car service company with Hongqi and Hongqi partners, relying on Wanda's commercial plazas and cultural tourism projects to build across the country "New Hongqi Supermarket Experience Store". It is expected that by the first half of 2022, the first batch of brand new Hongqi Supermarket Experience Stores will be built in provincial capital cities across the country.
"Red Flag User Experience Ecology" will also use this as a carrier to provide users with a full range of ecological experience services including service ecology, energy ecology, and membership ecology.
Among them, in terms of energy ecological construction, the two parties will use Wanda's more than 7,000 parking lots and smart parking systems in major cities across the country to provide Hongqi car owners with charging piles, smart parking and other services. In addition, the two parties will open up their member resources and establish a new cooperative membership system. Wanda Group will provide red flag car owners with preferential policies for parking, watching movies, hotels, competitions, tourism and vacation services.
For future development, the two parties will jointly build the "Red Flag Wanda Smart Community" based on the gradually improved new ecology.
Left: Xu Liuping, Chairman of China FAW Group Right: Wang Jianlin, Chairman of Wanda Group Wang Jianlin said that he will personally take the lead, and all Wanda executives above vice president and above will transfer to Hongqi Motors. This not only expresses trust in domestic brands, but also shows confidence in the national brand Hongqi Motors .
official said,This is the first important measure taken by China FAW and Wanda Group to promote the implementation of strategic cooperation between the two parties since the signing of the strategic cooperation agreement in Changchun on August 20th. A new benchmark for development.
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