Friends who have purchased Xiaomi products must have this feeling. Under the conditions that has basically the same parameters and configurations for the product , the prices of Xiaomi's products are often more competitive, from mobile phones to home appliances, and then to all kinds of small appliances.
The emergence of Xiaomi not only reduced the prices of digital appliances and other products, but also promoted the transformation of China's manufacturing industry, moving from low-end to high quality, and truly realizing domestic consumption upgrades.
At the same time, Xiaomi has also incubated many new companies in the consumer electronics field, and the products launched by these companies have also been recognized by the market. For example, Yingqu Razor is a dark horse brand in the electric shaver field.
Yingqu razor has been very popular on the market in recent years. The cumulative sales of through omni-channel can reach 10 million units each year. The big reason why Yingqu can achieve such outstanding results is that this brand has stepped into the trend of Xiaomi crowdfunding.
Relying on Xiaomi's extremely sticky consumer group, Yingqu Razor became the best-selling razor on the market once it was released.
According to the official introduction, the crowdfunding target exceeded the 10 minutes after the Yingqu razor project was launched, and the crowdfunding target was exceeded. During the 14-day crowdfunding period, it sold more than 280,000 units. has become a very successful product among domestic razors.
Yingqu Razor is still very popular on the market now, because this brand is by no means just relying on Xiaomi to harvest a wave of traffic, but actually impressing consumers with quality.
It is not easy for a brand to enter the Xiaomi ecosystem. Products not only need to have excellent quality, but also need to be closely connected with the cost price. allows consumers to enjoy low-priced and high-quality products. Only in this way can they enter the Xiaomi crowdfunding platform.
, and Yingqu razor has such performance. This razor has excellent quality. It adopts the 3D floating head design. razors like this design are generally priced at around 100 yuan, and Yingqu razor is priced at only 69.9 yuan. The biggest advantage of 3D floating shaver
is that it can fit the face tightly and adapt to different face shapes and contours. Therefore, Philips shaver that costs several hundred yuan is basically using this solution.
Yingqu razor is also equipped with ultra-thin double-ring knife net, can greatly increase the contact area between the knife net and the face, and can shave cleaner, efficiently and completely without leaving any slut.
In addition, Yingqu razor also adds automatic grinding blade design at this price. Generally, the razor will prolong the use time, causing the blade to become dull, but Yingqu razor does not have such a problem. It will automatically grind when turned on, which can make the blade lasting and sharp.
In addition to this, this Yingqu razor also has a 90-minute battery life and uses a universal Type-C charging port. only takes 1 hour to fully charge, and is also equipped with a pop-up sideknife, which is convenient for trimming longer beards and is quite convenient to use.
Due to the excellent performance of the product, this razor was highly recommended by teacher Luo Yonghao . became the first electric razor that Luo Yonghao cooperated with live broadcast, and achieved a record of selling 50,000 units in 3 minutes, mainly because the stock volume was only 50,000 units.
shows the success of Yingqu Razor. First, it hit the Xiaomi crowdfunding trend and gained the first wave of traffic. Then, it further opened up its fame through cooperation with Internet celebrities such as Luo Yonghao.
plus Yingqu razor's products are of high quality and cheap enough, so it leaves a good impression on consumers. Therefore, this razor can ensure long-term popularity and ranks among the best in sales on major e-commerce platforms.
With the arrival of the big promotion, the price of this Yingqu razor has returned to its low point again. was originally 69.9 yuan per unit, and it can be 39.9 yuan by receiving platform subsidies. has a very cost-effective performance. After all, you can buy it for only two cups of milk tea.
Yingqu razor is an affordable product and is very suitable for preparing one at home, but it is not always available for less than 40 yuan. If orders are more expensive, it means that the subsidy has been reduced. So will you consider buying one? Welcome to comment, like, share and talk about your views.
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