Kirin chip , Kunpeng processor, Taishan server, Hongmeng operating system ... Naming products with the image in "Shan Hai Jing" seems to have become the tradition of Huawei , and Huawei has also made a complete layout for the "Divine Beast" trademark. Any company that wants to "be involved" has become Huawei's key target for crackdown.
Huawei objected to "Sihai Kunpeng" winning the lawsuit
Recently, the trademark document for the "Sihai Kunpeng" No. 54080626 is not registered. document shows that Huawei Technologies Co., Ltd. raised objections to the "Sihai Kunpeng" trademark applied for by Shandong Kunpeng Aviation Service Co., Ltd. After trial, the National Knowledge Bureau held that the "Sihai Kunpeng" trademark completely contains the "Kunpeng" trademark of Huawei 's "Kunpeng Lingyun" and "Kunpeng Lingyun Plan" and other trademarks, and the designated use services of both parties are Class 41 - Education and Training, etc., which constitute an approximate trademark designated for use on the same or similar services. In the end, the National Knowledge Bureau made a ruling to refuse registration of the "Sihai Kunpeng" trademark.
"King of the Divine Beasts" Intellectual Property Layout Strategy
It is reported that "Kunpeng" is the name used on Huawei's server chip. In addition, Huawei's operating system is named " Hongmeng "; HiSilicon mobile phone chip is named "Kirin"; the first 5G commercial chip is named "Balong"; the core chip of 5G base station is named "Tiangang"; the server platform is named "Taishan"; the router chip is named "Lingxiao"; the integrated circuit and electronic chip are named "Honghu"; the communication computer is named "Hongyan".
In addition, after inquiry, it was found that Huawei also applied to register the trademarks of Kunlun, King Kong, Xuanwu, Qiankun, Tengxiao, Kouhu, Yuchen, Cangqiu, Snake, Qingniu, Qingxuan, Dangkang, Xuanji, White Tiger, Lingfeng, Taotie, etc. Currently, Huawei has more than 16,000 trademark information, and various brand product names and graphics are protected in the corresponding categories. Huawei is also nicknamed the "King of Divine Beasts" by many netizens.
As we all know, intellectual property rights are an important competitive force for Huawei. Over the years, Huawei has been insisting on R&D investment, encouraging knowledge innovation, and building a strong intellectual property protection system. It not only creates a good external environment for independent innovation, but also sets an example for many companies in our country.
In market competition, whoever has more intellectual property rights will have a greater say. Therefore, as the "leader" of the enterprise, all the bosses must enhance their awareness of intellectual property protection , carry out trademark layout work as soon as possible, build solid barriers for their own brand, and at the same time avoid infringement, so that the company can remain invincible in the competition. If your company has not done a good job in trademark layout, you can contact Sihailong to provide you with one-stop comprehensive intellectual property services.
Do you think Huawei has applied for so many "divine beast" trademarks will have adverse effects? Leave your opinions in the comment section!
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