A few days ago, Apple's iPhone 14 series was released, and revolutionary innovations were not considered. Satellite communication was released by Huawei for two days, but this function was castrated by the national version.
Of course, whether it is Huawei or Apple , this function is worthy of praise, it doesn’t matter which one is powerful. Just like a car airbag, this function may become the next "roll" direction for mobile phone manufacturers: I can not use it, but you have to have it.
"Lingdong Island" is an innovation that Apple exploded in this press conference. When Android tried every means to use the black hole part of the hole-punching screen, Apple's creativity undoubtedly taught domestic manufacturers another lesson: Your elder brother is still your elder brother.
01 "Lingdong Island", creative Yijiji
Meizu When the round hole of the front camera is made into a battery icon animation, Boss Huang's "Zhuhai Small Factory" still has a small and beautiful breath.
Although the UI of various domestic manufacturers is trying their best to optimize the punch-hole screen, they have never thought how amazing it is to do. Of course, Huawei Harmony OS without new phones has never been optimized.
integrates "notification" and "hole digging". The direction of this idea was first introduced by Apple. Before that, the attention of the party was inclined to "fixed use" and did not come alive. Or, it has not become "smart". Once Lingdong Island was displayed, everyone was shocked by excellent animation and creative thinking. To be honest, until one day after the press conference, the awesome voices of praise and the unconscious thumbs up were still immersed in this new function. This is true until the rational thinking after cooling comes.
02 The smart "evil move"
The specific functions of Lingdong Island do not need to be displayed, and any digital blogger can be popularized by any of them. I directly released the "former CEO of Apple Corporation" Luo Yonghao 's viewpoint:
Lao Luo 's words are very sharp, but there is no harshness or praise. Among the solutions for using the hole-punch screen space, the Lingdong Island solution of iphone 14 pro is indeed excellent. If it was launched two years ago when the hole-drilling screen was just released, it would be even more explosive than it is now.
But this awesome creative output, too late. It has to be said that Apple lags behind the Android camp in some aspects, and Apple prefers to use skillful technologies, or even old technologies.
has begun to study "under-screen cameras" in the Android camp. When consumers have started to use a "real full screen", Apple has just improved from a notch screen to a punch-hole screen, which is a slow shot.
Lingdong Island is a beautiful "evil move" and it is also the "wonderful move" that Apple UI designers struggled to hold back the hole screen.
03 "maybe" is the beginning of Apple not perfunctory users
As we all know, others train products, Apple trains users.
Only Apple dares to use the iphone SE mold for a few years, and replace the chip and re-launch it on. Only Apple dares not send chargers to be called "environmental". Only Apple dares to sell a needle for 60 yuan.
But even so, the scolding is just gentle criticism and praise is endless.
If Apple's attitude of training users before was a bit stiff and even perfunctory, then "Lingdong Island", may be the beginning of Apple's start to take the backward and defects seriously and actively improve it.
If the holes in the iphone 14 series are just a black hole displayed in front of them, or it is a " exclamation mark " predicted before, users can still accept it because "respond to it". But Lingdong Island accidentally demonstrated Apple's sincerity in user interaction processing in hole-punching defects. Will
04 trigger a wave of follow-up trends?
If possible, other manufacturers may optimize the hole-punching screen under the inspiration of Lingdong Island.
Although the current under-screen technology has achieved mass production, it is still in its cradle stage. In addition, mechanical telescopic cameras are short-lived for some reasons, and the solution of digging holes and staying in the sea will continue to exist for two or three years.After seeing Apple's plan, domestic mobile phone manufacturers, which are silent in the "image competition", finally got a new direction - optimized hole-punching screen .
However, this wind will not last long. Technology innovation will make the under-screen technology mature day by day, and following the trend of "Lingdong Island" is just a choice to sell good goods in the transition period.
"Lingdong Island" will be popular for a while and will live for a while. Apple's swordsmanship is accurate and superb.
While clapping his hands to express his admiration, other manufacturers who were dissatisfied were marveling at the one hand that the master could use a fire stick as a gun, while actively looking for a real gun.
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