If there is a relationship in the world that can be used to describe selling and being sold , it is probably Tom and Jerry. One party is unable to catch and deal with it even after exhausting all possible means, and the other party cannot benefit from it. It's okay if
follows the selling behavior in good faith, and the cake can be divided together. After all, under the premise of non-infringement of , Amazon platform is that acquiesces to the behavior of following selling. I am afraid that some malicious copycats will use various means to damage the interests of the people who are being followed by price wars, intentional non-delivery, etc. This makes people have to take action!
Recently, some sellers said that they were followed by FBA, and their shopping carts were taken away at a price of only 0.1 each time:
As soon as this news was released, it resonated with a large number of sellers:
What is the impact of following the sale?
. Sales decline
Followers will directly copy the seller’s product list and detailed information. Consumers who do not understand may place orders directly from the follower. The traffic that the seller tries to attract will be enjoyed by others, causing the seller to Its own sales fell.
. Will take away the seller’s golden shopping cart
Because the product information is the same, the seller is likely to directly steal the seller’s golden shopping cart through the price difference, causing greater losses.
. Inexplicable negative reviews
Customers may buy inferior products from follow-up sellers, feel dissatisfied, and then leave bad reviews on the seller's products.
Summary: If the seller continues to sell goods without the seller’s knowledge, it may eventually cause huge irreparable losses to the seller.
How to prevent FBA from selling?
. Participate in the transparency plan
. Register your own brand, print the logo on the picture, and the product details can also be interspersed with the brand to prevent plagiarism from imitators.
. Modify product details from time to time, such as title modifications, photo updates, etc.
. Bundling sales with other products can reduce the possibility of being sold.
. Strengthen the relationship with suppliers, obtain information about potential opponents, and be prepared to prevent follow-up sales.
6. Suppliers must also be kept confidential. This is an important point to avoid follow-up sales. Exposing yourself to selling on Amazon will increase your risk of being followed.
7. Reduce product prices. In order to prevent the gold shopping cart from being taken away, the seller will lower the price of the product to get it back. But it should be noted that the seller may also sell at a lower price, so sellers must pay attention to their own profits and not lose all their money.
8. Contact the seller. Of course, this method is not particularly recommended, unless you have particularly strong communication skills, you can give it a try.
The above is the content related to Amazon meeting FBA and selling compiled by Tangtang. I hope it will be helpful to you.
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