Everyone knows that Huawei will have a grand conference on July 4th. This conference will not only include mobile phones but also ecological products, and more importantly, Whole House Intelligence 2.0. Under normal circumstances, other brands are not willing to have major events

Everyone knows that Huawei will have a grand launch conference on July 4th. This conference will not only include mobile phones but also ecological products, and more importantly, Whole House Intelligence 2.0. Under normal circumstances, other brands are not willing to have major events happen on this day. After all, everyone knows Huawei's influence. Choosing to hold a press conference on the same day will be a big contest of popularity. But Xiaomi just chose this day.

html At 9:00 on June 28, Xiaomi officially announced that the "Xiaomi Imaging Strategy Upgrade and Xiaomi 12S Series New Product Launch Conference" will be officially held on July 4. see it? It was chosen on the same day as Huawei’s press conference. However, Huawei’s press conference is in the afternoon and Xiaomi’s press conference is in the evening. The two are perfectly staggered.

I won’t go into details about Huawei’s press conference. Everyone knows the main content. Today we will focus on Xiaomi’s press conference. It can be seen from the name of the press conference that the official attaches great importance to this press conference. The focus is actually not on the new Xiaomi 12S series, but on the upgrade of Xiaomi’s imaging strategy.

The focus of the press conference will definitely be on images. The official will talk about Xiaomi’s past image accumulation, as well as its future understanding and views on images, etc. What's more important is that this time Xiaomi will lead the mobile imaging field into a new era and make mobile imaging a qualitative leap.

here has to enter Leica , Xiaomi's new and most important partner. How far the first commercial product from both parties can reach and whether it can create a sensation is what the industry is most concerned about. I believe Xiaomi + Leica will not disappoint everyone. It is said that the effect achieved by this conference is comparable to that of the Huawei Mate 7 model when it was launched.

If you count by model, there will be at least three models, namely Xiaomi 12S, Xiaomi 12S Pro and Xiaomi 12S Ultra. These three models should all be built on the Qualcomm Snapdragon 8Gen 1+ platform, and it is very likely that they will all have Leica elements in them. Among them, the model that attracts the most attention is definitely Xiaomi 12S Ultra.