Another Chinese copycat brand loses! Encommatine was identified by the Supreme Law as a serious infringement of Under Armour

Recently, the Supreme People’s Court made a final judgment in the case of Uncle Martian's Under Armour (Under Armour) Intellectual Property Rights. The Fujian Province Tingfeilong Sporting Goods Co., Ltd. to which Uncle Martian belongs The company lost again. The verdict is final.

In 2016, Fujian Tingfeilong Company launched the brand Uncle Martian (Uncle Martian), which is quite similar to Under Armour in both its name and logo, which immediately caused Ande Under Armour’s concern was appealed by Under Armour. In 2017, Under Armour won the case.

Tingfeilong Company refused to accept the judgment of the first instance and continued to appeal to the Supreme Court. They aggrieved that the two trademarks are not the same, the differences are obvious, and their actions do not constitute a trademark infringement against Under Armour. Fair competition, and emphasized that no benefits were obtained and no economic losses were caused to Under Armour. The Supreme Court continued to uphold the judgment of the first instance and found Tingfeilong Company to infringe.

In recent years, as globalization has accelerated, China has paid more and more attention to the protection of intellectual property rights. In the eight chapters of the first phase of the Sino-US economic and trade agreement, intellectual property protection clauses are listed as The opening chapter shows that the US attaches great importance to it, which will surely promote the revision of China’s intellectual property regulations. China pledged to increase efforts to protect intellectual property rights. Using this as a time point, the Supreme Court will continue to correct some typical cases of rim-offs that have a high degree of public opinion, so as to guide the future case judgments of courts at all levels.

Therefore, whether it is the dispute between Jordan Sports and NBA superstar Jordan, the dispute between New Balance of the United States and China Qierte Co., Ltd. over the "N" trademark, or Uncle Martian and Under Armour (Under Armour) disputes, the Supreme Court has made rulings in favor of American companies. This is the general trend. China will increase the protection of foreign intellectual property rights and create a better business environment.