we are one sing
"Dugudugudugudugududuguda!" With a brainwashing melody, "TukohTaka", one of the five official songs of the World Cup in Qatar , is now a household name. This multilingual "mixed-blood" song co-created by American rap queen Nicky Mina , Colombian "heart-popular" Luma, and Lebanese queen Maria Falis has an extraordinary magical nature.
From the birth of the first World Cup official theme song in 1962 on Chile to the present day, a 7-year-old has passed, and the official songs of the 15th World Cup have undergone tremendous changes. From songs originally rooted in national culture to the attempt toward globalization and diversification today, the transformation of the concept of the World Cup has been reflected.
's first World Cup theme song was "EI Rock Del Mundial" written by Chilean rock band Los Ramblers. This song has not become popular worldwide because it is too localized. Indian magazine Sports Star commented that it is "more like a cheerful song to cheer for the Chilean national team." In the following World Cups, the hosts still favor local artists, and the theme song is often rooted in national culture. For example, "Fútbol México70" is the theme song of 1970 Mexican World Cup ; 1982 Spanish World Cup uses the song "Mundial'82" (Mundial'82), a song without lyrics; 1994 US World Cup , the official theme song is "Gloryland" sung by Dariel Hall. This folk ballad unabashedly shows the pride of American nationalism.
After this, in addition to an official theme song released in each World Cup, several official songs can be released. The official theme song of 1998 French World Cup "Do you mind me playing football" (La Courdes Grands) may have been forgotten by most people, but another official song sung in Spanish has withstood the test of time - the inspiring "Go, go, go! Allez, Allez!" in " The Cupof Life" ( The Cupof Life) has become the soccer memory engraved in the hearts of many fans.
Shakira
The official song of the World Cup has since been booming. More world-class superstars have been invited to cooperate, cross-border integration of more elements, and more popular songs have been born. , one of the official songs of the 2010 South Africa World Cup , "Host of Africa" sung by Colombian singer Shakira, completely surpasses the theme song "SignofaVictory" and becomes a widely sung classic. 2014 Brazil World Cup , "WeareOne" sung by American Latin queen Jennifer Lopez , popular singer Pip Paul and Brazilian singer Claudia Leti , almost all fans around the world mistakenly regard it as the theme song, making the real theme song "WeWillFindaWay" very lonely.
There is no longer a distinction between theme songs and official songs in this World Cup. "TukohTaka", the theme song of World Cup fans, overshadows the limelight of other official songs. However, all of these five songs show similarities in the integration of multilingual, multinational and multicultural. As Kay Madati, chief commercial officer of FIFA , said in his evaluation of another official song, "HayyaHayya", "by bringing together voices from America, Africa and Middle East , this song symbolizes that music and football can unite the world together."
Author: Wu Shu
Editor: Gu Miao
Picture: Visual China
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