Langham Hotel Group officially announced that it will launch a new partnership with "Paddington Bear" in 2022 and 2023. "Paddington Bear" will join hands with Langham Hotel Group globally in 2023 for its Langham brand hotels to launch a series of seasonal Paddington Bear-themed special afternoon teas.
This December, we sincerely invite guests to celebrate the holiday with Paddington Bear, which is loved by consumers.
This is his first Christmas in Changsha. Paddington Bear changed his daily blue coat into the most distinctive rose pink of Langham brand.
For this special theme event in cooperation between Langham Group and "Paddington Bear", a themed photo area was set up in the lobby of Langham Place Hotel, Changsha Dawangshan. Paddington Bear stood in front of a huge red phone booth to record this unforgettable celebration moment with guests.
In order to spread the holiday atmosphere to more people, "Paddington Bear" and holiday-themed filter effects will also be available online during this period. This dreamy collaboration of
will be held around the world from December 1, 2022 to January 3, 2023. We hope to enjoy a festive journey with guests, while also celebrating the first time that these two historic British brands have joined forces.
This cooperation is represented by CAA Brand Management, which has reached a copyright consensus for the brand Paddington Bear.
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