# Is your brand easy to remember? #
How to stand out among competing products , is favored by consumers _strong5 is a problem that consumers will face when selling products. As far as the actual shopping situation is concerned, people are more accustomed to expanding the range of choices and expanding product selection to the level of brand selection. In the era of the "big bang" of the economy, every company is racking its brains to let you know their companies and brands.
The most authoritative marketing research shows that for any brand (including well-known brands) _strong5 can maintain less than 10% of its consumers Loyal . Therefore, any brand must continue to attract new consumers.
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October 20, from France KEDGE Business School Michel Gutsatz will bring you three major marketing challenges in 2021
1 . new or old customer?
2. Do you really know the category of your product? What?
KEDGE BUSINESS SCHOOL
course information
time
2021 Nian 10 Yue 20 Ri (Wednesday)
19:00-20: 00 pm
English
live platform
Tencent meeting
(No specific meetings will SMS notification upon successful registration)
speakers
Michel Gutsatz professor
KEDGE BLENDED MBA Project Academic Director, China Europe International Business School marketing visiting professor, France KEDGE business school professor, former French KEDGE MBA project area 1span academic leader (France KEDGE MBA) Global executives of the well-known Swiss luxury Bally Group have more than 30 years of relevant experience in luxury marketing, brand strategy and management. Since 2009, he himself has been involved in the Chinese luxury goods market. His rich professional knowledge and professionalism have made him attract much attention in China.
Luxury Span 4span Span Luxury Retail Management-How the World's Top Brands Provide Quality Product & Service Support _span2184span Span Span Talents Leading & Managing Luxury Brands two books.
identify two-dimensional code
enrolled in the open class
# organizer Introduce
4span4spstrong Bordeaux, Marseille and Toulon), 3 international campuses (2 in China, Shanghai and Suzhou, 1 in Africa, Dakar), and 3 affiliated campuses ( Avignon, Bastia and Bayonne). has a total of 14,800 students (of which 25% are international students), 192 long-term professors (of which 44% are internationals), 282 international academic partners and 70,000 global graduates. Provide 36 management and design training directions for students and professionals, and tailor various trainings for domestic and foreign companies.
French business school Span approved by the French government Span and approved by the three major French MBA_span Span and A_span and A_BstrongSpan4. One of the members of the French elite schools committee. is ranked 34th in the 2020 Financial Times Best Business Schools in Europe, and 41st in the 2020 Financial Times World's Best MBA (Part-time MBA) rankings.
How to join the MBA admissions network WeChat group, long-term MBA admissions network WeChat group _p7 _span In order to better exchange activities, the editor established the "MBA Admissions Network Exchange WeChat Group", you can search and add the editor WeChat: 15901680971 , after successfully adding, inform you that you want to join the group, the editor will pull you in group.
.official website address: http://www.mbazsw.com
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