On September 15th, 36Kr conducted a live broadcast entitled "Behind the Commercial Space Takeoff, A Big Game of Space Race" in Kuaishou Xinzhi. In total, this live broadcast was watched by 3.77 million people and liked by 105,000 people.
In this live event, we conducted a total of 3 lottery draws, and a total of 10 users won the lottery. The following is the relevant winning information.
First draw
Prize: Mooncake Gift Box (4 copies)
Sponsor: 36氪 Editorial Department
Winning ID: Blue Sky 90943, Lavender 69738, Nuanyang 5295, Hero Big Bang
The second draw
Prize: Tianyi X Baozhuan Space Co-branded Wine-Baozhuan Jiangjiang Wine·Starry Blue (799 yuan/bottle) (3 copies)
Sponsor: Baozhuan
Winning ID: the sea/over there, drifting snow 81569, big waves washing sand China
Tianyi X Baoshui Space Co-branded Wine
The third draw
Prize: Tianyi Research Institute Aerospace Peripheral spree (3 copies)
Sponsor: Tianyi Research Institute
Winning ID: Good 68619, Haha 40816, Ye Shanghai ACE Lu Yiping
Space Weekly Spree
It is worth mentioning that , These peripheral gifts are all carefully selected event gifts by the 36氪To B Industry Reporting Department. There are also some aerospace and commercial aerospace-related stories behind them.
Take the selected star blue wine co-branded by Baoshun and Tianyi Research Institute as an example. This gift is actually a "souvenir from space" (currently still under confidentiality and will be announced soon).In addition to the joint customization, the Tianyi Research Institute will also work with Baojian Jiangjiu to make a major event, and the Baojian satellite will be launched soon.
Starry Blue Custom Bookmark
In fact, wine and spaceflight have a lot of origins. The current International Space Station and China Space Station actually do not provide alcohol. However, in the 1970s and 1980s, during important festive seasons, Soviet astronauts could still drink brandy and vodka. Later, experts in remote physical sign monitoring found that even a small amount of alcohol would affect the mood and work of the astronauts, so they cancelled alcoholic beverages.
"Charlie Brown Effect" is also suitable for space. Many people have a dull sense of smell and taste in high altitudes and high altitudes. Therefore, in order to increase the taste, it is necessary to make aerospace food taste heavier. Space wine is likely to also hit this selling point. For example, Australia 4 Pines Beer Company and Sabre Astronautics Space Engineering Company cooperated to officially launch this space beer in 2018, with a limited edition of 1,500 bottles, which is the main "heavy taste".
Another example, Anheuser-Busch InBev also plans to put barley seeds into space, hoping to become the first person to brew beer on Mars. In 2017, Anheuser-Busch InBev announced this plan at the South by Southwest Conference. In order to get the project started, they also reached a cooperation with the Space Science Development Center (CASIS) and invested a lot of money in research and development over the past few years to test the effects of seeds soaked, germinated and dried in space.
36氪Live
Some of the above prizes have been arranged to be sent out. Readers who have not received the prizes can contact our krypton staff at Kuaishou.
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