htmlOn November 25, the first China (Sichuan) International Panda Consumption Festival was held in Chengdu. As a major event held in the consumption field in Sichuan in 2022, this event has attracted much attention.
On the new journey of opening a Chinese-style modern Sichuan chapter, the China (Sichuan) International Panda Consumption Festival came into being, focusing on the quality supply, leading quality and enjoying life of global consumption, and striving to create the "three major platforms" of global consumer goods display, diversified consumer culture appreciation, and international consumption chain investment cooperation. The event will effectively play the leading and driving role of the Consumer Festival, help Sichuan cultivate a consumer economy center with global influence, domestic competitiveness and regional support, and help the Chengdu-Chongqing Twin Cities Economic Circle to build a new highland for reform and opening up and a high-quality livable place for living.
Start here
set off a new shopping boom in the province
China (Sichuan) International Panda Consumption Festival is hosted by Sichuan Provincial People's Government , Sichuan Provincial Department of Commerce , Chengdu Municipal People's Government , and implemented by Sichuan International Expo Group. This consumption festival is themed "Share the Future and Better Life" and will be held in Chengdu from November 1, 2022 to January 4, 2023 for 65 days. During the event, all cities (prefectures) and relevant provincial departments will carry out 193 special consumption promotion activities.
3 major theme exhibition is the highlight.
Consumption Festival will hold three major exhibitions, including the 20th China International Toys and Educational Equipment Exhibition, Tianfu Fashion Release Week, and International Consumer Boutique Exhibition. The total exhibition area is 215,000 square meters, with nearly 10,000 international standard booths, more than 5,300 participating brands and nearly 2,200 enterprises, covering six major themes: consumer electronics and household appliances, food and beverages, new energy vehicle ecosystem, daily consumer goods, toys and educational equipment, and fashion and creative design.
Exhibitors come from more than 30 countries and regions including Spain, Germany, France, Italy, the United Kingdom, Singapore, Thailand, etc. At the same time, 33 cultural salons, forums, economic and trade negotiations and other activities were held to provide a convenient platform for exhibitors to exchange.
Among them, the Toys and Educational Equipment Exhibition was successfully held on November 1. This is the largest toy exhibition in Asia. The display category covers 17 major categories of toys, as well as the entire industrial chain such as raw materials, packaging equipment, technical services, design services, etc. More than 2,000 exhibitors have signed up for the exhibition, and more than 30,000 professional visitors have registered. During the exhibition, a supporting ceremony, China Baby and Child Products Exhibition, China Authorized Exhibition, China Early Child Education Exhibition and other activities will be held. The participating brands include more than 1,000 well-known domestic and foreign brands, including Lego , Hasbro , Mattel , Thomas, Universal Studios, etc.
Tianfu Fashion Release Week will be held on November 23 at Chengdu City Concert Hall . The event is based on the concept of "Park City under the Snow Mountain" and the city landmarks as the show, bringing together many well-known domestic brands.
International Consumer Boutique Exhibition was held on November 25 at Chengdu Century City New International Convention and Exhibition Center , including China (Chengdu) International Food and Beverage Exhibition, China (Chengdu) International New Energy Vehicle and Electric Vehicle Exhibition, China (Sichuan) International Consumer Electronics Products Exhibition, and China (Sichuan) International Quality Life Exhibition.
Among them, China (Chengdu) International Food and Beverage Exhibition has settled in China for the first time, with about 150 participating brands, mainly from Europe, Southeast Asia, South America and the Middle East. 20% of participating brands have entered the western Chinese market for the first time; China (Chengdu) International New Energy Vehicle and Electric Vehicle Exhibition has been held in Chengdu for 7 consecutive sessions, with more than 60 exhibitors, including Tesla , BMW , Mercedes-Benz , Audi , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , BYD , Geely , NIO and other well-known domestic and foreign brands; China (Sichuan) International Consumer Electronics Products Exhibition will have 40 domestic and foreign exhibitors participating in the exhibition, focusing on building a bridge of industrial investment cooperation and establishing a precise cross-border trade docking service platform; China (Sichuan) International Quality Life Exhibition mainly displays daily chemical products, beauty products, handicrafts, outdoor leisure products, home and decoration products, etc. Sinopharm Group, Greenland Group, Haier Whole-house home, National Geographic, Starbucks and other well-known domestic and foreign brands will participate in the exhibition.
In addition, focusing on the theme of the consumption festival, focusing on the three major sectors of shopping, food, and culture and tourism, the Department of Commerce has also launched the "Sichuan E-commerce Festival" and "Food and Delicious Sichuan" Sichuan catering exchange series; the Department of Agriculture and Rural Affairs, the Department of Economy and Information Technology, the Department of Commerce, and the Provincial Energy Bureau jointly carried out the activities of new energy vehicles going to the countryside; the Department of Culture and Tourism, the Provincial Sports Bureau, and the Provincial Sports Bureau carried out the Rural Cultural Tourism Festival and the "Bashan Shushui·Sports Sichuan and Chongqing" sports tourism consumption and leisure season activities. Chengdu will hold 34 promotional activities including the 2022 First Store Economic Development Conference and the first Chengdu First Store Consumer Festival and the 2023 New Year Happy Shopping; 20 cities (prefectures) including Zigong , Guangyuan , Suining, adopt the full time period of "day + night", "online + offline" full coverage, and "traditional + fashion" full mode, setting off a new "hot shopping" craze in the province.
Not only to hold exhibitions
"Three major platforms" to enhance the gold content of the Panda Consumption Festival
Sichuan is a province with a large economy, a province with a large population, and a province with a large resource. It is also a veritable province with a large consumption and an open province with a special status in building a new development pattern.
data shows that in the past five years, the scale of the province's consumer market has expanded to 2.4 trillion yuan, with an average annual growth of 8.3%, 1.5 percentage points higher than the growth rate of GDP; this year, the province's import and export scale is expected to reach a trillion yuan level, of which the import volume may exceed 400 billion yuan.
In the view of many exhibitors, in the international and domestic consumption map, Sichuan has unique advantages and favorable conditions to enhance local consumption, attract foreign consumption, and serve global consumption.
"The report of the 20th National Congress of the Communist Party of China proposed to focus on expanding domestic demand, enhancing the fundamental role of consumption in economic development and the key role of investment in optimizing the supply structure. The 12th Provincial Party Congress proposed to accelerate the development of modern service industry and build a western financial center and an international consumption center city. The China (Sichuan) International Panda Consumption Festival will coordinate consumption promotion and opening up to the outside world, focusing on the quality supply, quality guidance, and taste life of global consumption, based on the creation of a first-class international consumption environment, and strive to build a global consumer product display platform, a diversified consumer culture appreciation platform, and an international consumption chain investment cooperation platform." A relevant person in charge of the Department of Commerce introduced.
According to the plan, the Panda Consumer Festival will adhere to the principle of "step by step and step by step" for cultivation. Among them, the first two years were the initial exploration period, combining the introduction of brands with independent cultivation, and initially building a stage for global consumer goods to enter China and Chinese consumer goods to the world; another two years were used as the empowerment and improvement period, strengthening the construction of independent brands, promoting the cross-border integration of consumer culture, injecting more international elements, and greatly improving the degree of internationalization; finally, another one year was used as the consolidation and fixed period.
It is worth mentioning that in order to stimulate the continued vitality of the Panda Consumer Festival, Sichuan will adopt the "government guidance and market operation" method to deepen cooperation with world-renowned exhibition companies, expand the "circle of friends" of the "Panda Consumer Alliance", enhance the inclusiveness of global high-quality consumer products, expand the diversity of domestic and foreign consumer resources, and enhance the leadership of international consumer fashion.
Relevant person in charge of the Department of Commerce said that it will continue to cultivate the Panda Consumption Festival in about five years, accelerate the gathering of high-quality domestic and foreign consumption resources, smooth the dual circulation consumption channels, effectively play the leading and driving role of the Panda Consumption Festival, help Sichuan cultivate a consumer economy center with global influence, domestic competitiveness, and regional support, and help the Chengdu-Chongqing Twin Cities Economic Circle to build a new highland for reform and opening up and a high-quality livable place for living.
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-