On November 5, the fifth CIIE opened. At this CIIE, the "three major protagonists" of Jianhe Group infant, adult, and pet nutrition and nursing are all launched, bringing the "home" concept exhibition area design, covering the nutritional and healthy product lineup of all family members. Among them, Zesty Paws, the pet nutrition brand that sells the largest number of sales on Amazon, started its development journey in China at this CIIE.
In recent years, not only has the global pet economy ushered in explosive growth, but also with the popularization of the concept of scientific feeding for pets, the consumption demand in China's pet market is gradually being released. The "bridge" of the CIIE can not only help enterprises better seize the new opportunities of explosive growth of the domestic pet economy, but also further promote the professional upgrade of the domestic pet nutrition market.
As a brand new engine of the pet nutrition and care sector of Jianhe Group, Zesty Paws Happy One-Claw Carrying Big Orange Can Bob Power, Zesty Paws Happy One-Claw Big Orange Can Eight-In-One Nutrients, Zesty Paws Happy One-Claw Dog and Cat General Fish Oil and other new "black technology" products "premiered" in the Chinese market. These world's leading imported pet nutrition supplement products have attracted the attention of industry insiders.
In addition, as a dietary brand for pet intestinal health and probiotics, Solid Gold has brought a new Suliga Daily Nutrition Cat Food, Cat Free Protein Cat Food, Cat Free Protein Granules, and Tears Relieve Dog Food.
Solid Gold is highly engaged in the Chinese market, continuously improving its R&D efforts and strengthening its product strength. It now covers cat dry food, cat wet food, and dog dry food, and has a complete multi-dimensional product matrix. Solid Gold and Zesty Paws work together will also bring more high-quality products suitable for Chinese pets to Chinese consumers, truly protecting pet health from the aspects of gastrointestinal tract, healthy growth and development of the skin and fur, and general immunity.
In addition to pet nutrition products, Jianhe's nutrition product brand Svishi also debuted with the new sub-brand Swisse PLUS. Based on the cutting-edge achievements of oral beauty and nutrition, the brand has developed NAD+ anti-aging series products containing NR patents with NAD+ anti-aging products.
, a subsidiary of Jianhe, continues to focus on infant nutrition, and exhibits new nutritional products such as hyperin paix milk powder containing lactoponin LPN, as well as hyperin children's lutein ester gummy, children's compound probiotic platinum version and other new nutritional products at this CIIE.
text/Beijing Youth Daily reporter Zhang Xin
edited by Fan Hongwei
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