In Japan, there is a festival called "Pet Rainbow Festival". Every September, mourning ceremonies are held for some pets to mourn cats leaving the world. These include pet cremation, incense burning and chanting ceremonies.
In Japan, there is a high sense of ceremony for pet funerals.
and the local acceptance of pet funeral industry is very high, and it has formed a relatively mature and huge-scale industrial chain that can be accepted by the public.
And beside us, there is also the "pet funeral industry".
01
Recently, a netizen who raises a cat left me a message. The netizen has raised this cat for 13 years. He has been with him since he was 15 years old. Now that the netizen is 28 years old, the cat's life has come to an end.
accompanied the cat who grew up and left many beautiful moments for netizens, watching him fall in love and watching him get married; the cat also accompanied netizens through many setbacks and successes in life. Faced with the death of the cat,
was really unacceptable at first. He took the cat to the pet hospital for treatment for 1 week, and continued to infuse for a week, trying to save the cat. However, the cat’s age has reached the end of its life and cannot be sustained any longer.
Finally, the netizens chose to let the cat live a more formal ceremony. So the netizen contacted the funeral agency and held a funeral for the cat. From refrigerating and transporting the cat’s remains, to cleaning the remains, cremation, and buying the cat’s cemetery, netizens spent 30,000 yuan.
He said: Even 30,000 yuan is worth it, because this cat has accompanied him for the best 13 years of his life.
02
The pet funeral industry has gradually developed into a more mature industrial chain.
In the huge pet market, among the tens of millions of people who own dogs and cats, the acceptance of the pet funeral industry is getting higher and higher. When talking about the pet funeral industry in the past, many pet owners felt that it was too wasteful and unnecessary.
But nowadays, more and more people are able to accept and hold a formal ceremony for their pets. Many shit shovel officers will choose to cremate their pet cats and dogs, and then choose a cemetery for their pets, so that the pets can leave the world in dignity.
In the funeral industry in Japan, there will be people who chant Buddhist sutras to cats to mourn the cat, and make the cat’s death more ritual. And all these rituals are just to let the owner who has kept pets for more than ten years no longer so sad.
03
In fact, in essence, the consumer groups in the pet funeral industry are high-income groups.
They are willing to spend a sum of money to organize a funeral for their pets. Beyond the first time, it was still an emotional consumption.
Pets have lived in a family for more than ten years, and when they have been with the family for more than ten years, they will also witness the development and changes of the family; the family has long regarded pets as part of the family, as their own children Nurture.
Pets bring their owners a limited life and all their company.
However, the pet funeral industry has not yet been accepted by people in many places; at present, the pet funeral industry will become more popular in big cities, and the acceptance of shit shovelers is higher. But in some small cities, most people still cannot accept this kind of ceremony.
When pets leave this world, many people will choose to bury their pets quietly. But no matter how you say it, I hope that this market can be fair and regular. (Pictures and texts originate from the Internet, intrusion is deleted)