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The pet staple food brand Gao Yejia completes 50 million round A financing

Recently, the pet staple food brand Gao Yejia completed the A round of financing, led by Jinding Capital, and Zhonghui Capital followed the investment . This financing is mainly used for new product research and development, channel expansion and factory construction.
Gao Yejia was established at the end of 2018 and is a rare and cutting-edge pet staple food brand in China. Mainly engaged in the development, production and sales of cat food. The current products are mainly probiotic foods, and the core concept is "safe, transparent and healthy".
Haidilao subsidiary Qiaoqiao’s fans closed down
On September 30, Haidilao’s subsidiary “Qiaoqiao’s fans” Zhenghong City store in Zhengzhou officially withdrew. At present, the fence of the local brand "Zuancha" has been erected on the original site. In addition, another shop of Qiao Qiao's fans has begun to transfer.
Haidilao’s performance report for the first half of the year showed that second-brand revenue only accounted for 0.5% of Haidilao’s total revenue. Due to market setbacks, Haidilao has begun to actively shrink its second-tier investment.
Health Food Zero Hero goes online on Tmall

On September 27, the health food and functional personal care brand Zero Hero announced the first zero-calorie sugar product officially launched on Tmall on October 1, with a product of 250 grams Cooking packaging, using 4 kinds of natural formulas, can be used directly instead of white sugar.
Zero Hero was established in 2021. It is a functional health food research and development company whose core function is "burden reduction". On August 28th, Hero Zero received the exclusive strategic investment from Baolingbao Bio.
Fried skewers in Michelle Ice City

On September 29, the tea brand Michelle Ice City opened its first Michelle Ice City experience store in Zhengzhou, which is still in the trial operation stage. There are not only conventional tea products, but also a fried skewers area, an ice cream area and a dessert baking area.
Michelle Ice City This experience store is a new store type that is testing the water internally, and there is no further plan or plan at present.
Haus Laboratories Makeup Launches Love For Sale Eyeshadow Palette

Recently, Lady Gaga's Haus Laboratories Makeup launched Love For Sale Eyeshadow Palette.
Love For Sale Eyeshadow Palette is made in Italy, with a total of 18 colors, which can provide consumers with all the colors needed for "day and night" transformation. At the same time, the eyeshadow palette is inspired by the latest jazz combination album "Love For Sale". Lady Gaga uses the name of a female jazz icon whom she has always admired when naming the colors, hoping that people can further feel the colorful life.
Ray-Ban X Bubble Mart launches special RAY-BAN X MOLLY

Recently, the world-renowned eyewear brand Ray-Ban officially announced that it has joined hands with the pioneers of fashion play, and bubble Mart to jointly launch RAY- BAN X MOLLY joint gift box and special products. In addition, the co-branded gift box lucky function card will be launched in the official Ray-Ban mini program from October 1st to October 10th, 2021.
This joint cooperation is a bold collision of two leading trend brands. Both parties will integrate their respective interpretations of art and trend culture into the cooperation, and reach a wider group of trend lovers with unique joint gift boxes.
Taikoo Li Qiantan opened today

On September 30, Swire Properties and Lujiazui Group jointly built Taikoo Li Qiantan officially opened. This is the second son of Swire Properties in Shanghai and the largest in mainland China. Three Taikoo Li.
The project continues an open architectural layout with staggered lanes.It is composed of buildings distributed in stone and wood areas and a central park. The overall building is built with the concept of "Double Parks double-layer open space", which brings together more than 200 shops in high-end retail, fashion trends, dining and entertainment, life and health, culture and art, as well as experiential shop spaces embodying the theme of Wellness.
Joining hands with Wuzhong Market, Prada enters the Shanghai Vegetable Market

On September 27, the first Shanghai exhibition of Prada Vegetable Market x Wuzhong Market opened on Urumqi Road, Xuhui District, Shanghai.
Wuzhong City has a total area of 2,000 square meters. It was renovated and officially opened at the end of 2019. Once it was unveiled, it gained a high degree of attention and became an Internet celebrity market. This time Prada joined hands with Wuzhong Market to create an eye-catching topic for this online celebrity market and successfully expanded its exposure once again.
FIB Group acquired American apparel retailer GAP French business

On September 28, American apparel retailer GAP announced that it would sell its French business to the French retail property investment and development group FIB retail department. The specific amount was not disclosed. The transaction is expected to be completed in October.
At that time, the 21 stores and 347 employees of the GAP brand in France will be transferred to the FIB Group. In the future, GAP will maintain its e-commerce business in Europe.
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