Wang Yanlin, deputy mayor of Fuqing Municipal People's Government, delivered a speech (picture provided by Tianma Technology)
"Fuqing's eel industry has gone through forty years of great success, and its products have gone nationwide and to the world." Wang Yanlin, deputy mayor of Fuqing Municipal People's Government, introduced that Fuqing Xiangxian is in an advantageous position in eel and related industries across the country in terms of experience, number of people, industrial chain, output, and technical level. The number of people engaged in the eel industry in Fuqing accounts for more than 80% of the country, the output accounts for more than 75%, and the export volume of grilled eels accounts for more than 80%. Fuqing's eel industry is gradually becoming mature, healthy and strong.
Wang Yanlin said that through this Eel Festival event, Tianma Technology and Alibaba's Juhuasuan platform jointly launched the "Eel Fan" regional brand to make more consumers fall in love with Fuqing eel products and continue to use its own strength to promote the development of China's eel industry.
Tianma Technology Chairman Chen Qingtang delivered a speech (picture provided by Tianma Technology)
Regarding why he insists on building China's eel brand, Tianma Technology Chairman Chen Qingtang gave his own answer. He said: "Fuqing has a wide range of eel varieties and has also cultivated eel products with good taste. Tianma Technology insists on building China's eel brand and hopes that every consumer can enjoy the wonderful experience brought by high-quality food."
In order to promote the digital development of the eel industry, Tianma Technology and Ah By cooperating with the Juhuasuan platform, Ribaba hopes that with the support of the efficient and rich digital economy platform, consumers can eat delicious, nutritious and healthy eel rice without spending a lot of time in fast-paced life, so that Chinese people can eat Chinese eel products at a "delicious and affordable" price.
In the face of the vast young group, Tianma Technology has innovated and created a new consumption scenario for eel. Based on the existing healthy diet proposition, it has created an eel rice bento gift box that conforms to the consumption trend of young people. "You can eat good eels at home and in the office." The relevant person in charge of Tianma Technology said that by simplifying the packaging of goods, eel products can be heated, eaten, and portable.
"Eun Fan" regional brand unveiling ceremony (picture provided by Tianma Technology)
At the meeting, government and corporate leaders such as Fuqing Municipal People's Government, Tianma Technology, Alibaba Juhuasuan Platform unveiled the "Eun Fan" regional brand. The "Juhuasuan" live broadcast event was also successfully held.