Text/Wu Peiqi
Garden Boyuan·Sea of sunflowers during the National Day Photo courtesy/Lin Bin enjoys
5000 square meters! The sunflower sea in Yuan Boyuan has a very high production rate!
During the National Day, Sunflower's big move attracted more than 100,000 people with their families, who came in droves to enjoy the wonderful pastoral time.
At the same time, "they" are also joining forces to do big things -
On October 19, 2022, Xiamen Garden Expo Garden held a cooperation signing ceremony with Guomao Real Estate, a subsidiary of Guomao Holding Group . This signing marks that Guomao Real Estate has officially taken over the entrusted operation of the supporting service facilities of Garden Boyuan.
The ocean surrounds Ludao , and the Garden Boyuan is known as the "Grand View Garden on the Water".
integrates architectural gardens, water ecology, cultural tourism industry and other aspects of life, which is what helps it to promote its vigorous vitality as "Xiamen City Business Card".
Scene of the signing ceremony for the cooperation between Xiamen Garden Expo Garden and Guomao Real Estate Group. Photo courtesy/Zhang Qihui
There is a life worth looking forward to here
People who live in the Sea Garden cannot avoid a trip to the Garden Expo during the Lantern Festival.
The dazzling lanterns, the competing flower fields, and the huge gardens that can be visited on foot in a day have been blooming in the memories of Ludao people for more than ten years.
When Xiaoyun went to work in
north , she still often recalled her college life in xiamen and the trip before graduation."It's very big! You must go when the weather is nice!"
Shuttle between various colorful buildings and leisurely stroll along the bay. There are always many romantic ideas popping out of Xiaoyun's mind.
What would it be like if we could have a wedding on an ocean island? If you open an exotic simple restaurant in National Customs Park , will it be very popular? Wouldn't it be great to show off if you held your own birdwatching photography exhibition on this endless promenade? The Garden Expo is so big, it must be able to host a lot of "what ifs"!
Everyone who comes has something to look forward to.
Yuanbo Garden·Shuiyueguanghua Xinglin Pavilion Photo courtesy/Lin Binxiang
In the autumn of 2007, the sixth China International Garden and Flower Expo was grandly opened, and the "Xiamen Garden Expo Park" was also officially opened to the outside world. Later, there were so many garden buildings and gorgeous landscapes in it, so the "garden" was changed to "yuan" - "Xiamen Garden Expo Garden" to express the citizens' growing beautiful vision.
On weekdays, bird watching enthusiasts and the older generation who love leisure walk around; on weekends, families take care of their children and study groups have fun; during festivals and holidays, the sky is full of fireworks, and the good times are not in vain... In this way, the Garden Boyuan has accompanied Ludao all the way to its 15th year.
From the vigorous development of the government to entering a new chapter of government-enterprise cooperation, how can this water garden expo prosper and skyrocket?
Yuan Boyuan·Everyone loves small trains. Photo courtesy/Xiamen Garden Expo
Think deeply and seek common development
There is actually a lot to be said about the operation of the park.
Looking back at the beginning of this century, Taiwan’s cultural and creative industry began to gain momentum.
In 2007, the "Huashan 1914 Cultural and Creative Park" was officially entrusted to the enterprise for operation. After five years of exploration, it has gained momentum and has become the earliest developed, most maturely operated, and most popular industrial park in Taiwan. To this day,
is still the leading flagship in the industry with constant trend updates and deepened operations.
In Wuhan, there is also a place, like Xiamen Garden Boyuan, which is a resounding "business card" for the city's cultural tourism industry.
was invested and constructed by the government and operated and managed by local state-owned enterprises. The 10th China International Garden Expo made Wuhan Garden Expo famous.
then pursued the victory. Wuhan Garden Expo integrated its three major cultural tourism products: "Urban Garden Landscape, Yangtze River Civilization Museum and Beilin Dahe Life Museum, Hankouli " to diversify the symbiotic economy and create a new model of cultural and tourism integration.
In Nanjing, the influence of Jiangsu Garden Expo has also been gradually increasing in recent years.As a large-scale cultural tourism project independently operated by a state-owned enterprise, Jiangsu Garden Expo fully leverages the company's advantages in capital, talent, resources, etc. At the beginning of the garden design, the thinking of later operations has been integrated, and the two are perfectly combined to form an international cultural business residence complex that includes multiple elements such as classical gardens, cutting-edge technology, and trendy business formats.
Garden Boyuan·You must pass through Yunzhen Bridge. Photo provided/Xiamen Garden Expo
Based on the models from various places, Guomao Real Estate has been thinking about how to build on the good foundation of Garden Boyuan, further leverage the advantages of multiple sectors, improve the urban cultural environment, and contribute to urban development.
The Fifth Plenary Session of the 19th CPC Central Committee clearly stated: Promote the integrated development of culture and tourism; build a number of world-class tourist attractions and resorts with rich cultural heritage; create a number of national-level tourism and leisure cities and neighborhoods with distinctive cultural characteristics, and develop red tourism and rural tourism.
In order to promote high-level improvements in the quality of life of the people and the urban development system, and create high-quality cultural tourism projects with superior ecological environment and rich cultural connotations, the Xiamen Municipal Party Committee and Government made the decision.
adopts the "government supervision, enterprise operation" model and cooperates with Guomao Real Estate to complement each other's advantages, share results, and achieve mutual benefit and win-win, fully mobilizing the role of enterprises in the market economy .
Guomao Real Estate has always worked hard, bravely shouldered the responsibility and mission of a state-owned enterprise, and resonated with the city. This time, we will deepen the cooperation between government and enterprises and work together to seek common development. We will fully empower the optimization and upgrading of Garden Expo facilities, improve the quality of supporting services, satisfy the spiritual and cultural life of citizens and tourists, and implement the development strategy of "enhancement of the island and cross-island development".
Yuan Boyuan·Xingge Moshan Qishe. Photo courtesy/Lin Binxiang
Deep collision, sparks flying
World-renowned architect Ieoh Ming Pei believes that "for a city, the most important thing is not the architecture, but the planning."
In the context of the new era of integration of culture and tourism, people have increasingly higher requirements for the quality of urban life. How to properly plan, construct and operate
on the existing basis is a big proposition for Guomao Real Estate.
Centering on the core resources of Garden Boyuan, Guomao Real Estate will draw up a blueprint for a series of cultural and tourism integrated services -
First, build the "scientific" and "humanistic" values of the park. Make full use of diverse resources such as natural landscapes, genre architecture, and island topography to scientifically plan the spatial layout; at the same time, inject the humanistic concept of "harmonious coexistence, inheritance and development" to integrate marine water system ecology into urban life. The boundary between the sea and the shore is no longer isolated, and the relationship between man and nature is activated.
is oriented towards "resource integration". By connecting the original diversified industry chains of Guomao Real Estate such as exhibitions, film and television, and research and education, we will leverage our corporate advantages to promote cross-border integration of cultural industries and further expand the development direction of the park. Furthermore, through group brand licensing, joint development, etc., the park's collaborative development capabilities are enhanced in order to form long-term and sustainable industrial momentum.
The third is based on the "operation-first" thinking. Pay attention to the hot topics and development trends of the times, cultivate cultural tourism consumption space, and continue to release cultural consumption power. Develop and introduce characteristic industrial projects in accordance with local conditions and the times; combine online and offline activities, and organically embed themed cultural experience projects such as technology tourism and digital interaction, as well as art viewing projects such as art, music, dance, and drama, to enhance the park's brand benefits and vitality.
Guomao Real Estate is committed to creating high-end cultural tourism projects that integrate cultural tourism, parent-child leisure, exhibition film and television, research and education, etc., measuring the connection between people and nature, interpreting ideal lifestyles, and colliding with more possibilities.
Garden Boyuan·The skylight, clouds and shadows linger together. Photo courtesy/Lin Binxiang
In Garden Boyuan, gardens will have a richer meaning.
Just imagine, one day in the future, when you come to the Garden Expo Garden for a morning jog on a whim, pass by the Lhasa Garden or Nanning Garden, and have breakfast in a special leisure restaurant, accompanied by the gentle breeze and sunshine, it will be very comfortable.
The birds circling and flying in the water and forest everywhere are even more "early champions".Through the bird-watching telescope, you are suddenly in a bird paradise, and your mood is lifted along with the streamlines in the sky.
Bring a few friends with you, and the tea break spot at the Hot Spring Island wooden house is just right for a casual gathering and a chat. Food is never scarce in the Garden Expo. Classic Chinese food, Turkish buffet, Western fast food, lake view family meals, and all-in-one style afternoon tea, you can find delicacies every time you turn a corner.
The arcade is one of the characteristic buildings in Xiamen. It combines Nanyang and southern Fujian styles. The themed commercial street is enough for you to spend an afternoon shopping and having fun. When the sun falls at the right angle, Internet celebrity spots such as Yunzhen Bridge and Phoenix Flower Fields will be showing off blockbusters in minutes.
The lanterns are on, and the night scene is bright. In addition to exploring what the eight scenes of the Garden Expo look like at night, if you have the right opportunity, you may also encounter colorful activities such as Guomao’s Golden Rooster Show, Lantern Festival Garden Day, and Seasonal Flower Exhibition.
Academician Mr. Wang Juyuan once proposed the concept of "living realm", and there is nothing better than this.
Garden Boyuan·Huahai Xingwan Bird Watching Photo provided/Lin Binxiang
Today, Ludao and even Minxiang are eagerly trying to figure out what Garden Boyuan will look like in the end, whether it will have the appearance of Xiaoyun's dream, and how to assume the role of connecting the city and people...
Don't worry, everything is just waiting for Garden Boyuan to join hands with Guomao Real Estate to gain momentum and make progress.
I believe that in the near future, we will see infinite possibilities colliding here, bringing more romantic chapters to the life of Ludao.
Photo courtesy of Xiamen Garden Expo, a national 4A tourist attraction/Xiamen Photographers Association, Nan’an Photographers Association
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