8 August 7 is Chinese Valentine's Day "Qianxi Festival". On August 5, the reporter visited major shopping malls and learned that many businesses played the Qixi Festival promotion card in advance. In terms of gift selection, in addition to the popular traditional gifts such as flowers, chocolates, gold jewelry, etc., young people pay more attention to "newness", and many micro-businesses in the circle of friends have even played the "private customization" gimmick.
"Sending ordinary gifts is too innovative. I accidentally saw an explosion box in a gift shop. I thought it was quite interesting, so I also tried to sell it online." A micro store owner introduced to the reporter. Compared to buying ready-made gifts, making Chinese Valentine's Day gifts with photos that can record daily life is also a major choice for young people nowadays.
"In the past, we had to send gifts to each other, buying flowers, etc. During the Chinese Valentine's Day, we saw on the Internet that some girls gave their boyfriends various 'coupons' made by themselves, such as 'quarrels and never complaints', 'reconciliation coupons', and so on. I think this is more meaningful than buying flowers and giving gifts." Xiao Wang said and showed the reporter various card coupons he made for his boyfriend. She saw from Weibo that some netizens made card coupons for their boyfriends and started preparing this gift by themselves. "I don't have any painting skills, so I found some videos of hand-made bloggers on Weibo to watch, and paint while watching, and learn to draw some simple patterns."
"We divide this gift box into two types. One is the 'Yilu You' gift box given to my boyfriend by my boyfriend. The main product is a sterling silver necklace, which can reflect 'I love you' in 100 languages after the light is exposed; the other is the 'I need you for my life' gift box given to my boyfriend by my girlfriend, and the main product is a brand razor." A boutique store clerk said that this is a product specially launched for the Chinese Valentine's Day. Although the product is ordinary, its meaning is beautiful, and it still attracts many boys and girls to buy it.
In addition to gifts full of "new ideas", many citizens have chosen traditional ways to spend the Chinese Valentine's Day such as sending flowers. The reporter saw near March 8th Road that many staff of flower shops had already trimmed and packed roses in the store, and they were preparing for the upcoming Chinese Valentine's Day. "From previous years, the sales volume on the Chinese Valentine's Day was much larger than usual. We will pack some doll bouquets in advance to deal with the sales peak on the Chinese Valentine's Day." The owner of a flower shop in 38th Road introduced to reporters that although most of the people who buy flowers are mainly young people, there are also some young people who buy flowers and give them to their relatives now.
Nowadays, the Chinese Valentine's Day is not just a "patent" for young people, especially for some elderly people. The Chinese Valentine's Day is a kind of expectation for life and an indescribable happiness. Choosing a practical gift for the other party has become the first choice for the elderly. On the 5th, at a leather shoe counter in a shopping mall in the urban area, 62-year-old Mr. Li was choosing shoes for his wife. "I haven't given her any gifts for so many years. I'll buy her a pair of comfortable shoes during the holidays and think it's a holiday."
(Qilu Evening News·Qilu One Point Reporter He Yingying Intern Reporter Song Jia)
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