The clothes in the closet are about to pour out, but I always feel like I don’t have clothes to wear? Waste 70% of your time in front of your closet every morning? I urgently use a certain item, but I can't find it? ...In Japan, there is a housewife named Marie Kondo. She is famous all over the world with home organization and storage. She was selected as the "100 Most Influential People in the World in 2015" by Time magazine in the United States. She also brought the profession of professional organization into the public eye. What does a professional organizer do? Is there any sorter in Qingdao? What is the difference between a tutor and a housekeeper? Recently, the reporter came to Ling Meijia to find out the emerging profession in Qingdao.
Mothers with second child start a business from not loving to tidying up to making a living by sorting
"You still have to ask someone to clean up the wardrobe? Isn't your sister-in-law doing it at home?" When Qingdao Man'er Li Sai, born in the 1985, proposed the idea of doing home furnishings and storage entrepreneurship, one of her brothers answered this. Many people don’t know about this industry and confuse it with the housekeeping industry. "Homeworkers just clean the house, and the organizer needs to help you deal with the relationship between the items in the house and the people and space. Where they are placed will be more organized and more convenient and efficient." Li Sai said that through the choice of items, the planning of space and the rational use of the space, you can not only have a refreshing and tidy home from the surface to the inside, but also help to shape an orderly and calm lifestyle.
Li Sai is sorting out the closet for customers
Li Sai is a second child mother. Since she has two children, the family has been in chaos. In 2016, she saw home furnishing storage services online. After some understanding, she smelled the development space behind this unpopular industry. She partnered with two friends Li Xiaoyan and Gao Hong to plan to open up the sorting and storage market in Qingdao. Ask domestic professionals to come and provide guidance and go to Japan to study systematically... After nearly a year of inspection and further study, Lingmeijia was registered and established in March of the following year, focusing on sorting, consulting and home renovation services.
Li Sai admitted that the Qingdao home furnishings and storage market still needs to be developed. In the eyes of many people, the wardrobe that you can organize at will does not need to be paid to ask others to do it. "Before there was a housekeeping industry, cleaning glass and cleaning rooms were all a small task, but why is housekeeping very common now?" She firmly believes that the market needs to be cultivated, and the sorting and storage industry will gradually enter more people's homes in the future.
Organizers Li Sai and Gao Hong are developing a wardrobe renovation plan for customers
is not a simple organization. There are ways to plan for renovating wardrobe space
There are many skills for sorting and storage on the Internet, why don’t users choose to study by themselves? In this regard, Gao Hong, a post-90s collation engineer, explained that the organization and storage skills also vary from person to person. Taking wardrobe tidying as an example, it is not just about folding clothes. The treatment methods for clothes are also different for different spaces. She introduced that the customers currently served by the company are mainly divided into three categories: unwilling to organize, no time to organize, and no way to organize.
reporter learned that before providing sorting services, Ling Meijia's sorter will first come to check the existing space layout, types of items and the nature of family personnel, and take photos and accurately measure them. "Some customers have too many stacked wardrobe areas in their homes, which is not easy to maintain. After soliciting customer opinions, they will renovate the wardrobe with partitions and clothes, and sometimes they will go with electric drills." Gao Hong told reporters that according to the actual situation they learned from home, the organizer will plan and design the space, prepare the required sorting tools in advance, and then make an appointment to organize them on the door. "We really hope that customers will participate in the sorting process and teach some storage and maintenance skills," she said.
wardrobe tidying before and after tidying up
Gao Hong recalled that she and her team once provided whole-house sorting services for a second-child mother who works, including the bedroom, living room, study, kitchen and bathroom. It took them 3 days to finish sorting. "The customer's clothing at home was very large and he sorted out a lot of new clothes that he hadn't even picked up tags. She said she didn't have to buy it again this season, and sorting it out is actually a saving process."Gao Hong also sorted out the study room for his family. The adults' books and children's toys were piled up all over the house, which was very difficult. "After we finished sorting out, the customer entered the study room and smiled and said that he felt that there were echoes in the room. "She told reporters that it takes at least 4 hours to organize the door at one time. The wardrobe can be sorted by hour or delayed meters. Generally, the cost of sorting a two-meter wardrobe ranges from 600-1,000 yuan, and the cost of sorting a whole house is about 2,000-5,000 yuan. She introduced that the sorting and storage industry is also divided into off-season and peak season. It is usually busy during the season change. At present, the company also wants to recruit two more organizers.
In addition to the wardrobe, Li Sai team can also organize the whole house
is called the Chaoyang industry. There is a large potential demand for first-tier cities
" No matter what industry, you must endure loneliness in the early stage of entrepreneurship. "Li Xiao, one of Lingmeijia partners, said that the company is still in the stage of accumulating customers. Many people think there is no need to pay to ask someone to organize them, and they don't know what the effect can be achieved through sorting and storage. At the beginning of the business, they posted promotional information, organized activities and word-of-mouth dissemination through their circle of friends and attracted customers. They also went to high-end communities to share science with owners for sorting and storage. So far, they have provided home sorting and storage services to nearly 100 Qingdao citizens, and even other cities in the province. The city’s customers contacted them and wanted to ask them to organize the work. Li Xiao revealed that the company plans to intervene in the decoration of new houses in the later stage to provide more reasonable reference for the layout of new house home storage.
It is understood that at present, many professions or part-time organizers are active in countries around the world. In China, this is still a rising emerging profession, and the market maturity is different in different places. "When I visited Beijing, I found that the first thing some young people do after moving is to invite people to organize the work. "Li Xiao told reporters that first-tier cities such as Beijing, Shanghai, and Guangzhou have a large potential demand for home furnishing storage, and user acceptance is also high. Data shows that at least 10,000 professional organizers are needed in China. The American "Business Review" magazine defines the sorting industry as the "chasing sun industry". on the mobile Qingdao/ Qingwang Reporter Liu Qin
organizer Gao Hong showed reporters customized ultra-thin flocking clothes hangers, which can hang 2-3 times more than ordinary clothes hangers, and related links
wardrobe space utilization is knowledgeable and can be hung without folding
"We are very willing to share tips for sorting and storage online, so that everyone knows that storage has a shortcut. "Li Xiao hopes to let more people understand the industry of home furnishing and storage. To this end, she has conducted popular science for Qingdao/Qing.com netizens on mobile phones on three aspects: reasonable wardrobe layout, maximizing the use of wardrobe space, and recommending garage tools.
Li Sai told reporters that adding retractable partitions can optimize the space in the cabinet
She introduced that in the ideal wardrobe layout, the partitions are clear, the stacking is reasonable, and the length is short. Clear. Among them, the clothes should be hung or not, the stacking area should be less than or equal to 60%, the stacking area should be less than or equal to 30%, and the drawer area should be less than or equal to 10%. How to maximize the utilization of wardrobe space? Li Xiao shared her tips: be able to hang or not fold, choose a unified storage tool, small items make good use of vertical space, and make good use of the compartment. Finally, she also recommended five five-star storage tools such as ultra-thin flocking clothes hangers, Oxford cloth storage boxes, transparent drawer storage boxes, vacuum bags, and telescopic partitions.
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