7:00 pm on July 18, Jay Chou started an exclusive live broadcast on Kuaishou, and officially announced that it will hold an exclusive "Brother" friendly party on Kuaishou. As soon as the news was released, netizens and fans in the live broadcast room were instantly in an uproar. As the first single-player live broadcast in the history of Kuaishou platform to exceed 10 million reservations, the final report card delivered by this live broadcast is also dazzling: the cumulative number of viewers in the live broadcast room is 110 million, the highest number of live online viewers exceeds 6.54 million, and the total number of interactions in the live broadcast room is as high as 450 million.
From playing "'s greatest work " with violinist Chen Rui to correcting the homework submitted by Kuaishou Lao Tie, to the first trailer MV of "Journey to Journey 2", Liang Jingru , Zhang Yixing and others appeared in the trailer; then Jay Chou and his two friends practiced magic, and finally officially announced that this summer will hold an exclusive online "Brother" friend meeting on Kuaishou this summer... Jay Chou's live broadcast seemed to be the first online press conference after the new album was launched. While interacting deeply with Kuaishou users, he also shared the next work and life information with everyone, with heavy news one after another, which was full of information.
Currently, the reservation channel for Jay Chou's online brother-friendly club has been opened in the Kuaishou site. Within 2 hours of online launch, the number of reservations has exceeded 1 million. The reservation interface has opened three exclusive benefits, including [Collector's Edition Tickets], [Lianmai Jay Clinic Opportunity], and [Fan Medal]. Each user can obtain an electronic ticket for the regular version of the ticket or the collector's Edition Ticket by completing the appointment task or inviting friends to do it, and get a randomly generated unique numbered seat. Blue and white porcelain area, Blue Storm area, Big Ben area... accurate to the seat numbers of each row and seat, making people feel full of participation.
In addition, netizens and fans of the "Brother" Friends Club can vote online for song selection, and one vote can be cast every day. The platform will select a certain number of high-ticket songs from the user's voting song selection results. As part of the online "Brother" Friends Club singing songs, Jay Chou himself will sing. The final song will be based on the live broadcast room of the Brothers Club. Currently, " Peninsula Iron Box " ranks first with 45,000 votes, and " Confession Balloon " and " Daoxiang " rank second and third. If you want Jaylen to sing the song you want to listen to live, go to Kuaishou to search for [Jaylen Chou], enter the event page to make an appointment, and vote for your favorite songs! At the same time, you can enter the event page for free, including Jay Chou’s Singapore concert ticket and a concert gift package of 30,000 yuan travel fund, as well as Jay Chou’s signature photo and signature CD, and Jay Chou’s exclusive peripherals such as "Jay Chou’s Tenth Generation 10th Anniversary Collection Edition".
It is reported that this live broadcast is one of the many exclusive contents launched on Kuaishou during the release of Jay Chou’s new album. The day before the new album was launched, he told Kuaishou fans, "It’s tomorrow, friends from Kuaishou, are you ready?" On the day when the pioneer song was launched, he released the MV with his Kuaishou account, and then personally played the piano, invited fans to co-production, and called on netizens to "collection homework" online; and on the night when the new album was launched, Jay Chou played ukulele and sang the new song "Pink Ocean" for the first time on Kuaishou's entire network, with the caption "The new album is for the first time, for the friends of Kuaishou." This man, who occupies the youthful memories of the post-80s and post-90s, seems to be closer to us on Kuaishou. Let users see different stars, gain a sense of reality, interaction and trust, and become the person closest to real stars, this is also the direction that Kuaishou Entertainment has been working hard for.
As Jay Chou’s only Chinese social platform, Jay Chou has taken the opportunity of launching the new album and has exclusively launched short videos, co-shoots and other interactive gameplay on Kuaishou. In addition to the "Journey to the Week 2" officially announced in Kuaishou's live broadcast room tonight, it is believed that Jay Chou will work with Kuaishou to bring us more and better surprise content in the future. Friends who like Jay Chou remember to go to Kuaishou to continue to pay attention.
Yunnan.com reporter Liu Chang
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