Recently, the porn website PornHub applied to broadcast advertisements on TV stations. Although the content of the advertisement was not pornographic, it was still rejected. In fact, this is not the first case like this. Jasmin.com has made similar efforts before. Although it has a turnover of between 800,000 and 1 million US dollars per day, it has not successfully logged on to TV.
Jasmin.com previously found a well-known director to shoot an advertisement. Although it is more pornographic than PornHub's, it is actually nothing compared to many normal brands' advertisements. But when the application was rejected, it was still unacceptable to all TVs.
Although many people take it for granted that adult brands’ advertising applications are rejected, these brands themselves expressed their surprise. For example, Jerry Jardene, vice president of Jasmin.com, was very disappointed and angry about this. He thought there was no problem with their advertisements and there was no pornographic at all, but just refused because of my brand. And Jerry Jardene did not position their website as a porn site, but rather an entertainment company. But none of these are the key. Although
was rejected, Jardene said that he felt he could log in to TV in the end. He believes this is a problem for all non-mainstream companies. For example, dating app Tinder, private app Whisper, Secret, etc. are all very popular, but they all have many moral problems.
But Jardene said they will continue to apply and carry out various activities. Their ultimate goal is to bring advertisements to the TV network.
(via pd translation/fast carp)
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