"Night Tour of Jinjiang" in Chengdu. Photo by Lu Yang
China News Service Chengdu, October 9 (Shan Peng) Chengdu Municipal Bureau of Commerce html announced on the 49th that during this year's National Day holiday, online and offline consumption in Chengdu continued to heat up, and the consumer market gradually recovered.
It is reported that during this year's National Day, the 2022 "Fireworks Chengdu" consumption coupons issued by Chengdu performed well. Since the first wave of consumption coupons was issued on the 1st, a total of 15,000 brands and 40,000 stores have participated in the event. As of 24:00 on the 7th, the total number of coupons for the first round of consumption coupons exceeded 650,000, with a written-off amount of 30.8976 million yuan, and a write-off rate of 58.6%.
After the epidemic, Chengdu catering stores will be opened for dine-in. Photo by Anyuan
Chengdu specially added auto reward coupons to the issuance of consumption coupons, which to a certain extent helped the automobile industry sales rebound during the National Day. "For our car companies, the most intuitive feeling is sales growth." Sales staff from a 4S store in Chengdu said that the current automobile industry has ushered in a golden period of sales of "Golden September and Silver October". During this year's National Day, the number of consumers entering offline stores to choose and buy cars has increased significantly.
During the holiday, Chengdu people’s enthusiasm for dining out has led to a continuous recovery in catering consumption. Many catering companies have launched activities such as "parent-child packages", "family packages" and "a hundred free gifts" to attract consumers to consume. Monitoring data shows that from the 1st to the 7th, the average daily operating income of 30 stores of 20 catering brands in Chengdu was 1.13 million yuan, basically the same as the same period last year, an increase of 16% from before the holiday; the average daily passenger flow was nearly 3,900, an increase of 5.5% from last year's National Day and a 30% increase from before the holiday, and per capita consumption has returned to the same period last year.
Consumers select products in a supermarket in Chengdu. Photo by Zhang Lang
In terms of cultural and tourism consumption, Chengdu's traditional cultural and tourism consumption scenes are "renewed" and further enriching the public's experience. For example, Chongzhou launches 4 "Tangfeng Song and Song Dynasty" golden autumn tourism boutique routes, and holds immersive national trend experience and leisure activities; Xiling Snow Mountain uses "Music + Current Emerging Sports + Food + Beer" as the core to create music party activities; the "Night Tour of Jinjiang" project is launched again, and the "four lines are launched at the same time" connects the 10-kilometer tour route, and simultaneously launches sports, music, performances, markets, food, study and other theme activities to attract people to check in. (End)
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