Source: Economic Daily - China Economic Network
Economic Daily - China Economic Network Beijing April 15th The 5th China ( Quanzhou ) Maritime Silk Road International Brand Expo (referred to as Products Expo, English MSREXPO2019) will be held in Shishi Clothing City, Quanzhou City, Fujian Province from April 18 to 21, 2019. At the same time, the 22nd Cross-Strait Textile and Clothing Expo (referred to as Haixi Expo, English STCF2019) and 2019 Shishi International Fashion Week.
This year's exhibition will be more down-to-earth, more effective, and highlight the following highlights: First, the national market procurement trade method further promotes foreign trade transformation. The organizers will encourage domestic exporters and international buyers to deeply interpret the procurement trade methods and policies of Shishi market, and help build a more prosperous and open foreign trade ecosystem. The second is to coordinate the professionalism of the exhibition in an overall manner. This year's exhibition is planned by professional exhibition companies for the first time, and the three exhibitions are linked to share resources to improve the professionalism, marketization and internationalization of the exhibition. The third is to innovate the exhibition economic interaction model.
It is worth integrating that this time, the concept of guest of host country was introduced to promote economic cooperation between participating countries and regions. Fourth, the number and quality of exhibitors have been greatly improved. The organizer introduces a market-oriented mechanism to accurately invite and improve the quantity and quality of buyers. Fifth, professional merchant resources are complementary and shared. The Maritime Silk Road Products Expo and the Maritime Expo were held at the same time, allowing buyers from all over the world to realize resource exchange and sharing in Shishi. Sixth, promote the marketization of Shishi City’s super IP. The exhibition will promote the new logo of Shishi's city image from multiple sources, and apply and enhance the city's super IP in multiple fields.
Product Expo: More than 40 Maritime Silk Road countries and regions have participated in the exhibition
Quanzhou is one of the three central cities in Fujian Province. In 2018, it achieved a regional GDP (GDP) of 845.8 billion, and its total economic output has remained the first in Fujian Province for 20 consecutive years. In recent years, Quanzhou has actively "answered questions of the times and focused on catching up and overcoming difficulties" and strengthened the strategic layout of "five re-strengths", continuously promoted the implementation of high-quality development and caught up, and foreign economic and trade exchanges have become increasingly active.
In 2018, Quanzhou's trade volume with countries and regions along the Maritime Silk Road reached 91.1 billion yuan, and it was awarded the "Belt and Road" construction case city. During the same period, Shishi exports spread across 168 countries and regions on six continents around the world, with self-operated exports of 15910 million yuan, and a total of 432 companies have carried out self-operated export business.
The 5th China (Quanzhou) Maritime Silk Road International Brand Expo (hereinafter referred to as the Product Expo) is sponsored by the China Chamber of Commerce. The support units are the China Committee for the Promotion of International Trade and the World Trade Center Association . The organizers are the China Chamber of Commerce and the Exhibition Department, the China Committee for the Promotion of International Trade Fujian Provincial Committee, and the Quanzhou Municipal People's Government. The implementing units are the Shishi City People's Government.
This year's exhibition time is from April 18 to 21, 2019, and the exhibition location is Hall 1 of Shishi Clothing City Exhibition and Art Center. The first floor of the exhibition area is planned to be Quanzhou boutique area, trademark hall, rights protection area, host country display area, "Maritime Silk Road" tourism and cultural area, "Maritime Silk Road" national boutique exhibition area, and import and export trade display area; the second floor is planned to be an international boutique exhibition area, which displays high-quality consumer goods from countries and regions along the "Maritime Silk Road" in the form of a national pavilion; the third floor is planned to be Quanzhou and international souvenir areas, interactive areas, trade negotiation areas and leisure service areas.
This year's exhibition area is 26,000 square meters, and a total of 700 international standard booths are set up. Up to now, the conference has received a total of 362 overseas companies to participate in the exhibition, and has reached confirmation of booth booking with more than 310 companies from France, South Korea, Italy, Japan, Australia, Russia, Indonesia, , Mongolia, India, Pakistan and other countries on booth booking. In order to promote economic, trade and cultural exchanges and cooperation with countries and regions along the Maritime Silk Road, this year's Products Expo has set up a boutique exhibition area for the Guest Country, and this year, Malaysia became the representative of the Guest Country. During the exhibition, Malaysian cultural exhibitions will be held to fully demonstrate the rich cultural characteristics of the host country.
As an important platform for cultural exchange, this year's Products Expo will also showcase Quanzhou's local characteristic tourism culture, the starting point elements of the Maritime Silk Road and the tourism culture of countries along the Maritime Silk Road. Among them, the Maritime Silk Road Tourism Culture Exhibition Area will invite exhibitor representatives from nine countries including Japan and Greece to perform on the same stage with relevant parties in Quanzhou. In addition, the organizer will also organize a number of precise trade matching meetings, including the 2019 International Trade Methods Innovation Exchange Conference and Shishi Clothing City Market Procurement Trade Mode Promotion Conference, China-Malaysia Food Special Trade Matching Conference, and Maritime Silk Road National Tourism and Cultural Industry Promotion Conference.
Last year, the fourth product fair attracted more than 300 companies from nearly 40 countries and regions along the Maritime Silk Road to create business opportunities, and 15,000 professional buyers from all over the world attended the event.
organizers predict that more than 20,000 professional buyers will be present this year.
Haixi Expo: The national market procurement trade method pilot will be recommended by the pilot
Shishishi is an important source of Fujian style clothing. In 2018, Shishi achieved a GDP of 83.6 billion yuan, an increase of 9.1%. Its comprehensive economic strength ranks third in Quanzhou, and it remained 16th among the top 100 small and medium-sized cities in the country.
In 2018, Shishi introduced 118 industrial projects with a total investment of 52.58 billion yuan based on the "Industrial Project Implementation Year" activity.
In 2019, Shishi will further strengthen the development of the real economy, promote the deep integration of the three major manufacturing industries and the three major service industries, vigorously develop new industries and new economies, and build a "3+3+N" industrial system.
Cross-Strait Textile and Clothing Expo (hereinafter referred to as the Sea Expo) is the only professional exhibition in Fujian Province with textile and clothing as the theme, and it is also the only exhibition in China with cross-Strait Textile and Clothing Economic and Trade Exchanges and Clothing. The 22nd China Expo this year will be co-organized by the China Textile Industry Federation, China Clothing Association, and China Clothing Designers Association.
The exhibition time of the Sea Expo is from April 18 to 20, 2019. The exhibition location is located in Hall 2 of Shishi Clothing City Exhibition and Art Center and Shishi International Textile City Warehousing and Distribution Center, including the main exhibition area and sub-exhibition area. Among them, the main exhibition area has a scale of 45,000 square meters and the market exhibition area has a scale of 650,000 square meters. The exhibitors mainly come from Fujian, Zhejiang, Hebei, Shandong, Shanghai, Shanxi, Shaanxi, Guangdong, Anhui, Taiwan and other regions. The main highlights of this year's UMI include:
National Market Procurement and Trade Method Pilot Promotion. At the end of September last year, Shishi Clothing City stood out from the 38 application markets across the country and became the only national market procurement trade pilot in Fujian Province, bringing new opportunities for Shishi to promote "innovation and transformation and industrial strength".
Market procurement trade method refers to a trade method in which a qualified operator purchases a single-ticket customs declaration product value of less than US$150,000 (including 150,000) in a market cluster area recognized by the state commercial authorities and other departments, and handles the customs clearance procedures for export goods at the place of procurement.
This form greatly simplifies customs clearance, implements value-added tax exemption and non-refundation, allows multiple entities to collect and settle foreign exchange, supports RMB settlement, greatly relaxes the entry threshold, and enables international trade at home.
was launched since the pilot program on November 15 last year. As of the end of March, Shishi Clothing City market procurement and trade methods have been exported for 2025 orders, with a value of 1.579 billion yuan. The main products exported to clothing, shoe materials, umbrellas and parts, and there are as many as 74 exported countries and regions.
China Clothing Accessories Conference landed on the stone lion. The 2019 China Clothing Accessories Conference, co-organized by China Textile Federation, Shishi Municipal Government and provincial industry associations, is themed "Small Accessories, Big Wonderful" and focuses on technological innovation and quality improvement of clothing accessories. Through domestic and foreign experts' trend forecast and analysis, sharing of innovative application cases of auxiliary materials innovation and application of well-known clothing companies, promoting innovative achievements of auxiliary materials enterprises and scientific research institutions, and improving the production quality of auxiliary materials production, etc., the latest trends and technological development trends of the auxiliary materials industry development from multiple angles and all aspects are displayed.
"Shishi Preferred" platform is online.The "Shishi Preferred" platform will help this year's Expo to create the international image of Shishi Manufacturing through customized design, highlight the advantages of local brands, and facilitate international buyers to centrally purchase, thereby shortening the product circulation link, opening up sales channels for high-quality products, enhancing the brand recognition of Shishi Manufacturing by the market and downstream companies, and promoting the transformation and upgrading of Shishi's local brands.
goes directly to the factory workshop and explores industrial business opportunities. The organizer will organize buyers to visit Shishi local clothing companies and factory workshops. Through face-to-face communication with the company, buyers can understand industry information, discuss industrial upgrading and transformation, increase their understanding of Shishi and even Quanzhou brands, and enhance the industry's recognition and trust in Shishi manufacturing. During the
exhibition, the organizer will hold a series of high-end dialogues and professional trade matching meetings such as "2019 China Clothing Auxiliary Materials Conference·Shishi", "10th China Textile and Clothing Entrepreneurs Activity Day", "Seventh Shishi E-commerce Conference", "International Trade Mode Innovation Exchange Conference and Shishi Clothing City Market Procurement and Trade Mode Promotion Conference", and "Seminar and Exchange Conference on New Materials, New Processes, and New Technology of Textile and Clothing Cross-Strait Textile and Clothing".
Fashion Week: 17 fashion shows will be held this year
After 9 years of exploration, accumulation and development, Shishi International Fashion Week has been upgraded from a single fashion work release platform to a comprehensive operation platform that runs through the entire fashion industry chain. The 2019 Shishi International Fashion Week will launch 17 fashion shows with the theme of "Craftsmanship Design and Innovation Era", using the innovation era as the engine, promote the transformation and development of "Minist-style clothing" and create a fashion feast with a closed loop of the casual clothing industry.
with the heart of a craftsman. This year's Fashion Week will kick off with a craftsman sitcom, inviting design and production craftsmen from raw materials to surface accessories, including dyeing cloth masters, sewing masters, cutting masters, etc. to perform around the creative stage "pie ruler". Tradition and innovation, simplicity and fashion collide to create creative sparks in the new era. Liu Yong, a heavyweight and Golden Top Award designer, will join hands with the new designer Hong Jianting to present a visual feast.
innovative theme activities. This year's Fashion Week optimizes the design combination based on the original, brings together design talents, and sets up different special topic days to attract buyers, enterprises and the design industry talents to participate. Among them, Original Design Day encourages outstanding original designers to show themselves; Brand E-commerce Day displays the attributes of e-commerce products in a novel and creative form, and sells high-quality Shishi products immediately; Fujian Children's Wear Day focuses on Fujian school uniform design, and children's wear designers and brands release, increasing communication between local designers and the market, and shaping a new image of children's wear brand; Fashion Buyer Day presents the high-quality attributes of products from the perspective of buyers, allowing more buyers to experience clothing at all distances.
explores new forces. The release of excellent clothing works in colleges and universities, the Fujian-Hong Kong Clothing Design Competition and other related supporting activities have created a platform for designers to exchange majors and exchange skills, explore new forces, and inject fresh blood into Chinese original design. This year, 93 universities across the country selected 1,122 outstanding graduate works, and the organizers selected 60 works in the preliminary round, and the finals will be held during the Fashion Week. At this year's closing ceremony, representatives of Fujian-style clothing designers and Golden Top Award designers, Zeng Fengfei, , will join hands with Hong Kong designer Ma Weiming to present a unique joint show.
promotes seamless docking. This year's Fashion Week will build a new model of the fashion industry, and aggregate resources from Shishi's local clothing industry in multiple directions, multiple clusters and multiple industries. During the Fashion Week, the establishment of showroom space will subvert the traditional trading model. It is not only a platform for displaying products, but also an integrated platform for the interconnection of talents, buyers, and resources in the entire industrial chain, and will realize seamless connection between the industry-design-market.
2019 Maritime Silk Road three exhibitions will be jointly organized, taking the sea as a medium, and will show the world a high-quality development stone lion from three different dimensions: city, industry and fashion, and introduce a modern Quanzhou with the spirit of the times to the world, further demonstrate the long-lasting enthusiasm and vitality of the Maritime Silk Road, promote new trade, advocate new life, and lead new fashion.