2018-02-13 07:57 | Yiwu Business Daily
Jimao Technology rotating CEO Bao Jinyue guided employees on the spot
In 2010, Jia Caimin and a team of 12 people rented a room in a community in Yiwu as an office and founded Yiwu Jimao Electronic Technology Co., Ltd. In the past 8 years, Jimao Electronics has experienced development and emerged in major domestic e-commerce platforms. It now operates more than 30,000 types of products.
"After all, the core competitiveness of e-commerce is service. Service is a conscientious job, and you must not be careless." This is a sentence that Jia Caimin often talks about. He believes that integrity is the company's "golden business card".
Take advantage of one's mistakes and become aware of
As intellectual property protection is being taken more and more seriously, e-commerce entrepreneurs may be complained about font infringement, picture infringement, baby infringement, etc. if they are not careful. When he first tried the cross-border e-commerce platform, Jia Caimin also fell into trouble because of this.
2010 coincided with the trend of cross-border e-commerce trade, and Jia Caimin opened multiple stores on the eBay e-commerce platform. "When the business was at its best, a store sold more than 8,000 orders a day." Jia Caimin often recalled the scene at that time. With sales volume and reputation, his store became one of the top 50 sellers in China on the platform. The good times did not last long, and Jia Caimin received a complaint from ebay, "A certain clothing pattern sold by Jimao Electronics is suspected of infringement, and Jimao Electronics will be punished for cash and closed the store."
This brought a heavy blow to Jimao Electronics, and Jia Caimin fell into deep self-blame and regret. More than a month later, Jia Caimin reapplyed for the store and formed a risk control department and design department. The risk control department is responsible for understanding relevant foreign e-commerce legal knowledge and checking intellectual property issues; the design department is responsible for developing product and pattern design. Jia Caimin said that the company suffered losses due to its weak awareness of related information, but it also benefited indirectly. Since then, Jimao Electronics has continuously improved and standardized its operational processes and set off a brand of "integrity".
Leading above and leading "integrity"
Jia Caimin's integrity character affects every employee in the company. Over the past few years, Jimao Electronics has cultivated many outstanding talents and has continuously upgraded employees from customer service to supervisors.
htmlOn February 6, a batch of new 3D printers from Jimao Electronics are preparing to be sent to Europe's "overseas warehouse". When the plug of a printer did not meet foreign standards, supply chain manager Luo Yufan broke out in a cold sweat. "I'm really worried about other problems with the product." Luo Yufan immediately led three employees to disassemble each printer overnight and re-check it without missing any details. It was not until late at night that Luo Yufan breathed a sigh of relief after confirming that all products were safe.Luo Yufan worked at Jimao Electronics for many years, and was responsible for the supply chain management to quality control. He said with deep emotion that in recent years, the brand of Jimao Electronics' "Integrity" has become brighter and brighter, and it is achieved through this little bit of hard work.
(Original title "Jimao Electronics: A little bit by bit to forge integrity", original author Luo Hongting. Editorial Lou Feili)
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