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In order to further implement the joint implementation of the Ministry of Science and Technology, the Ministry of Publicity and other six departments including the Ministry of Science and Technology, the Ministry of Publicity and other six departments to issue the "Guiding Opinions on Promoting the Deep Integration of Culture and Technology", 2019 China (Nanjing) Cultural and Technology Integration Achievements Exhibition and Trade Fair (hereinafter referred to as Cultural and Technology Integration Conference ) will be held at Nanjing Xinzhuang International Exhibition Center from October 25 to 27 to promote the deep integration of culture and technology, comprehensively improve the ability of cultural science and technology innovation, and promote the better and faster development of cultural undertakings and cultural industries.
At that time, the exhibition will also hold China's first Immersive Industry Development Forum , build the first Immersive Industry Development Cooperation Platform in the country, and jointly discuss the "immersive" experience of future development trends.
In recent years, "immersion" has been a "hot word" in many fields such as culture, entertainment, technology, and games.
According to the "2019 Global Immersive Design Industry Development Report", as of 2018, the immersive entertainment industry had a market value of more than US$4.5 billion worldwide. With various theme park industries, the combined market size of the two is as high as US$50 billion, far exceeding the global movie box office market value of US$41.1 billion.
Looking at home and abroad, immersive experience is a new trend for offline entertainment IP, from offline theme tours in large shopping malls, to series of immersive entertainment performances, to various immersive dramas that require consumers to participate in role-playing, and VR theme parks, these "immersive entertainment" that combine real scenes with VR, AR, light sculpture and other technologies are coming.
However, what exactly does "immersion" mean? Does the so-called "immersive" industry exist or what industry scope does it cover? It can be said that there are many different opinions and it is difficult to draw a conclusion.
"2019 China's First Immersive Industry Development Forum" is themed " sprouting, truth-seeking, forward-looking, resonating ". It is sponsored by Nanjing Cultural Investment Holding Group, co-organized by Jiangsu Cultural and Creative and Qinuo Information, co-organized by our updates, and has a qubit strategic cooperation. The forum will gather more than 20 leading domestic immersion industry figures and more than 300 professional audiences to participate in the conference to discuss the current and future of China's immersion industry.
This forum will also release the "Top 30 Most Commercially Valued Enterprises in China's Immersive Industry in 2019" list, and establish the "China Immersive Industry Alliance" to jointly outline the beautiful map of China's Immersive Industry through strong alliances.
It is understood that this exhibition and forum attracted many leading cultural and technological integration companies from Tencent , People's Daily, Fengyuzhu, Blue Label, Leyard , Crystal Stone, Forbidden City Cultural and Creative, Black Bow, OCT, Video+AR, Fantasy, Ruilishi and other leading cultural and technological integration companies to participate, jointly helping the 2019 Cultural and Technology Integration Conference.
Forum registration link: 2019 China's first Immersive Industry Development Forum_Excellent city life, all at the event! ! .
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