Sanxiang Metropolis Daily, May 13 (All-media reporter Huang Yaping) Yesterday, the first "Shiqi Chat" media salon at Cainiao Station was held in Changsha. Luo Fabao, Vice President of the Provincial Express Industry Association, Tan Huarong, Deputy Secretary-General, and the person in charge of Cainiao Station Hunan discussed topics such as optimizing terminal services in the express industry, increasing the income of employees, and promoting green logistics.
breaks the time limit and launches night pickup service
"As of now, more than 70% of Cainiao Stations in Changsha have opened door-to-door delivery services for Tmall and Taobao." Aning, Changsha City Manager of Cainiao Station, introduced that in April last year, Tmall, Taobao and Cainiao Station jointly launched door-to-door delivery services. After the package is distributed to Cainiao Station, consumers can choose to deliver goods to the door or pick up at the station. Both services do not incur any fees.
It is understood that Cainiao Station, as the "last 100 meters" express terminal service provider, mainly provides free package storage services to solve users' pickup needs when they go to work, are not at home or pay attention to privacy. In order to meet consumers' night pickup needs, Cainiao Station has launched a modified access control service in combination with safety-related digital products to realize consumers' night pickup service for self-service door opening and entry to the station to pick up.
At the Cainiao Station in the second phase of Yanghu Mansion in Changsha, the night pickup has been upgraded. During the night when no one is open, consumers can use the item code to scan the code to open the door by scanning the code for the Cainiao app, Alipay\WeChat mini program to achieve self-service pickup. "There is an office building next to the community. Many young people will choose to deposit the express delivery into me after get off work, and then scan the code to open the door to pick up the express delivery." Webmaster Li Jingru introduced that since the store upgraded in March this year, it has greatly helped the site improve efficiency, and night pickup of parts even allowed employees to take a May Day holiday.
Community marketing helps webmasters diversify their revenue
As a Cainiao Station covering more than 100,000 communities across the country, helping webmasters increase their revenue has become an important topic. At present, at Cainiao Station, the webmaster's income not only comes from express delivery and express delivery, but also provides subsidies for the site when delivering packages on Tmall Taobao.
"Every time you send an order, there will be corresponding subsidies, which is also an important part of our site's current income." Cao Linglin, the website manager of Cainiao Station, Building 76, Changsha Sunshine 100, Houhai, said that its site has about 1,800 express orders every day, and more than 300 goods are delivered to the door; in addition to delivering items, the station is also exploring the commercialization of "community marketing". "It is common for consumers to deliver a watermelon when they send the goods to their doorstep, which can also bring a lot of income."
set up a express packaging recycling box. Carton recycling is green and carbon reduction
In order to thoroughly implement the "Notice on Accelerating the Green Transformation of Express Packaging" by the General Office of the State Council and other departments, and promote the development of green express delivery, Cainiao Station has launched multiple measures to encourage consumers to join the green recycling of express cartons.
Aning introduced that setting up a "green recycling bin" at Cainiao Station is a new service method. "We are accelerating the coverage of green recycling boxes to help consumers develop low-carbon habits of carton recycling." Aning said that more and more consumers are accustomed to disassembling the express boxes intact and leaving them in the green recycling boxes at the site after picking up express delivery at Cainiao Station.
It is understood that the cartons that consumers actively put into green recycling boxes can be used for recycled items next time, and the recycled cartons are also provided to consumers for free for shipping. In Changsha, each Cainiao Station stores 300 cartons per day, of which about 40 cartons can be recycled. In addition, Changsha Cainiao Station has also launched online and offline interactions such as "carton exchange eggs" and "green home", to promote consumers to further develop the habit of green recycling of express cartons.