25-year-old Kenting Spring yelling music festival moved to Kaohsiung Qijin Beach for the first time this year, but it was reported that stall merchants lost money. Chen Keming, the owner of a mahua roll in Kaohsiung, also used to set up a stall and sell snacks and cold drinks. He really lost 68,000 yuan (NTD, the same below) in three days, but he also emphasized that the population is not as good as expected and the overall planning of the event is not good. , which is completely different from "Korean Wave". He believes that "Mayor Han" has taken the blame again.
mahuashu boss Chen Keming
Pingtung Kenting is proud to hold it for 24 years and the most representative "Spring Scream". It was held in Kaohsiung Qijin for the first time in the 25th year this year. The outside world also believes that it was "Korea" The flow effect is related to it and is sponsored by the new "Wucheng Entertainment and Culture Company". However, after the meeting from May 3 to May 5, there were many negative comments, focusing on the fact that the crowd was not as high as expected and whether the stall owners lost money.
Chen Keming, the 51-year-old owner of Kaohsiung Mahuaju, also went to the "Chunju" stall this time to sell mahuaju, cold brew tea, large intestine, sausage, and Kanto cooking. He prepared 200 boxes of mahuajujube in three days of activities, and the result was that he prepared 200 boxes of mahuajube. Only 2 boxes were sold. He joked during an interview, "It's almost like the Han family army flag, otherwise he might not even have two boxes."
Chen Keming is actually a Korean fan, and since Han Kuo-yu has not become popular last year, he has silently supported Han Kuo-yu, and he has a little friendship with Han Kuo-yu. The souvenir at Han Kuo-yu's inauguration ceremony last year was Chen Keming's mohua roll, so Chen Keming was actually very grateful to Han Kuo-yu for helping him, so he signed up for a stall in order to support him.
How much is the cost and profit and loss of Chunyou this time?
Chen Keming said that the total rent of stalls in three days was 18,000 yuan, the venue layout fee and ingredients cost 45,000 yuan, and two employees were hired to take care of the stalls. One person had a salary of 2,000 yuan a day, and a total of 12,000 yuan in three days was 12,000 yuan in total. Yuan. The total cost is 75,000 yuan.
He said helplessly that Chunyou only sold two boxes of mohua rolls after setting up a stall in three days. Fortunately, he also sold some drinks and food, so he earned 7,000 yuan. The business was pitiful and he couldn't even pay the cost, which was equivalent to compensation. I paid 68,000 yuan, "You say it's so miserable as you are." There is no one in more than 100 stalls that make money. No wonder the stall merchants are in trouble.
What is the reason why the crowds of people in
are not as popular as expected?
Chen Keming pointed out, first, the weather is actually bad these three days, and it is drizzling, which will indeed have an impact on doing business. Second, the tickets are set too high, and there is no consideration for local consumption and habits in Kaohsiung. It may be related to the organizer coming from the north. Third, the dynamic configuration of the event is actually not good. The four stages will disperse the crowds and the program will also have a gap. Fourth, in addition to the stalls in the event venue, there is also a food area outside, causing competition from stall owners. Fifth, advertising is too small and publicity is not very strong. Sixth, the venue is a distance from the bow of the Qijin Ferry and the old street of Qijin, so tourists will not come here deliberately. Seventh, Qijin Island is inconvenient for external transportation and the local area lacks accommodation.
Chen Keming said that his stall is already in the fourth box in front of the main stage, which is the best position. It is still the case that the stall owners have a poor business and everyone loses money.
The outside world can’t regard business gap as “Korean wave”, what do you think?
Chen Keming said, "This is completely a two-digit matter." Korean pops are almost all military, public servants or older voters. Chunyou is a young event and there is no way to equate them. I didn't see Korean fans coming to pilgrimage at all. It's all young people who come to listen to music. It can only be said that because Han Kuo-yu was elected, everyone has high expectations for Korean waves. The higher the expectations, the worse the result, the worse the result. Of course, they are unbalanced. But no matter what, you still have to actuate the cost and chance of doing business, and you can only admit defeat if you lose money. "Will you use the big money you make to set up a stall today to share with others?"
He said that the organizer and co-organizer are not municipal governments, but simply renting this land to the manufacturer. Out of goodwill, more people and activities come in to visit and stimulate the Kaohsiung economy. It is a simple idea, and it can only be said to be " Take the blame, there are obviously some people on the Internet and the media that are leading the trend.
Chen Keming suggested that the organizer can indeed review how to organize the event better in the future. After all, it is the first time that it will be held in Kaohsiung, but Mayor Han’s ruling team must also master the content of the event to avoid taking the blame and causing the outside world. Constant smearing and criticizing will invisibly hurt the image of the city government. The three words "Han-yu" are very useful, but you have to be careful to avoid breaking the signboard.
Source: Hong Kong China Review Newsletter
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