In the early morning of September 8, Apple held the 2022 autumn new product launch conference, and the iPhone 14 series officially met with consumers. In terms of price, the price of the iPhone 14 series starts at 5,999 yuan in the country, and the price of the iPhone 14 Pro series starts at 7,999 yuan.
iPhone 14 series
After the release of the iPhone 14 series, Apple decisively lowered the price of the iPhone 12/13 series. Apple's official website shows that iPhone 13 mini is now sold for 5,199 yuan, a reduction of 500 yuan; iPhone 13 128GB, 256GB, and 512GB versions are originally sold for 5,999 yuan, 6,799 yuan, and 8,399 yuan, and are now sold for 5,399 yuan, 6,299 yuan, and 8,099 yuan, which are cheaper respectively. 600 yuan, 500 yuan, 300 yuan.
At the same time, Apple has removed a number of iPhone models, including iPhone 13 Pro, iPhone 13 Pro Max, iPhone 11, etc. However, consumers can still purchase these models through third-party channels.
For consumers, the price of the iPhone 14 series has increased this time, and the desire to buy may not be strong; coupled with the price reduction of the old iPhone, some people are more willing to buy the iPhone 12/13 series.
However, the iPhone 14 series has upgraded in terms of configuration and functions. Taking the "Lingdong Island" function as an example, it can change the shape of the hole-punch screen and bring a brand new experience. From this point of view, the iPhone 14 Pro series may be more popular.
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