ofo’s little yellow car has a new trick to refund the deposit.
Recently, ofo Xiaohuang Car APP launched the "ofo Money Back" activity, claiming that "no need to queue, cash deposit", and said that it has rebateed nearly 7 million yuan to users.
So, whether it is reliable to rely on "ofo money back" to refund the deposit, let's take a look with the fund manager.
Don’t wait in line to refund the deposit? The pit is here again
What is ofo’s money rebate? According to the official introduction of the APP, you can not only make money by purchasing Taobao, , JD.com, and products on Ofo Cashback, but you can also withdraw your deposit.
As we all know, ofo has had difficulty withdrawing deposits since last year. There are more than 10 million users queuing up to refund their deposits. Based on this calculation, it will take many months and years to get the 99 yuan/199 yuan deposit back. When launching this event, ofo said there is no need to queue for deposit refunds. It only takes two steps to get the deposit:
The first step is to click "One-click authorization and redemption" to transfer the 199/99 deposit to ofo for rebates;
The second step is to open ofo rebates and jump to Taobao and JD.com for shopping. After successful purchase, you can withdraw the corresponding deposit + receive additional cash rewards.
But in fact, it is not that easy to get the deposit back. According to the exchange rules of "ofo Money Back": "Once the user authorizes and agrees to participate in the activity, the deposit will be converted into the equivalent account balance of "ofo Money Back". After the exchange, it will be deemed that the user has given up the claim for the deposit, and the ofo platform will treat the riding deposit There is no longer a planning obligation and once the deposit is transferred. The exchange means it is irrevocable, and it is not allowed to change the withdrawable balance back to the ofo platform deposit. "
Moreover, the deposit after redemption cannot be used for direct shopping, but the user needs to spend money again to obtain the amount equivalent to the deposit." Cashback”. It is worth noting that the calculation method of cash rebate is based on the actual payment amount. If the user uses coupons and other virtual currencies during settlement or participates in flash sales, group purchases and other activities, the user's cash rebate amount will be reduced. .
According to the rules, users with unrefunded deposits in ofo can enjoy double cashback, that is, when the withdrawal amount reaches 20 yuan, they can withdraw 40 yuan. However, ofo has set a cash withdrawal threshold for the activity. Users with a deposit of 99 yuan and 199 yuan can withdraw cash up to 5 times and 10 times respectively. Once the number reaches the upper limit, they will no longer enjoy double cash rebates.
How much does it cost to refund the deposit? Thousands or even over ten thousand
So, how much does it cost to withdraw the deposit through the rebate account? The "Ofo Cash Back" interface is similar to the e-commerce platform settings, and is divided into group purchases, 9.9 yuan special price, top hot products, limited time flash sales, and large cash back areas.
After the user selects the product, the interface jumps to the third-party e-commerce platform or ofo's "Xiaolu in stock ", and each product is marked with the cash rebate amount. According to the event rules, after the order is completed, the cashback will be credited to your account on the 25th of the following month.
According to observation, although the withdrawal threshold of 20 yuan does not seem high, the extra money required to get the deposit back is quite considerable.
For example, a pack of paper towels priced at 9.9 yuan can give you a cashback of 0.8 yuan, a box of beer priced at 39.9 yuan can give you a cashback of 0.42 yuan, and a bag of snacks priced at 21.9 yuan can give you a cashback of 0.08 yuan... According to observation, the cashback ratio and price Not directly proportional, it does not mean that the higher the price, the greater the cash rebate amount.
Taking products in the computer office sector as an example, the Intel i5 six-core processor with a price of 1,199 yuan has a cashback of 2.1 yuan, and the iPad Air3 with a price of 3,799 yuan has a cashback of 13.3 yuan. If you want to get back your deposit by purchasing such products, you may have to invest Tens of thousands of dollars in cash.
Even if it is a large amount of cashback, the proportion is usually between 5% and 10%. For example, a wall-breaking machine priced at 899 yuan can be refunded for 47.19 yuan, and a rice cooker priced at 299 yuan can be refunded for 20.93 yuan. Based on this calculation, users must spend at least thousands of yuan to get a deposit of 99 or 199 yuan.
Regarding this routine of using consumption in exchange for a deposit, netizens shouted: "It's such a scam!"
ofoThere are many ways to refund the deposit! Users don’t buy it
Since the capital winter in the second half of 2018, as the craze of the sharing economy cooled down, ofo has also been in crisis due to tight capital chains. A series of negative news emerged one after another, such as "selling oneself" financing, large-scale layoffs, reducing overseas business, and defaulting on payments to suppliers. It was also rumored to have "ran away" because the Beijing headquarters was empty.
suffered a crisis of trust due to negativity and declining reputation, and users began to get their deposits back. As of April this year, the number of users queuing up for deposit refunds has reached nearly 15 million.
Based on a deposit of 99 yuan or 199 yuan per person, ofo’s deposit to be refunded is between 1.5 billion and 3 billion yuan. Even if 10,000 people are refunded every day, it will take four to five years to fully refund.
At that time, in order to successfully refund the deposit, there was a long queue at the ofo office building to refund the deposit, from the fifth floor to the first floor. The grand occasion was like Spring Festival travel. According to media reports, some users even took a train from other places and rushed to the headquarters to queue up to refund their deposits.
According to China-Singapore Jingwei report on the 27th, there are still more than 15 million users waiting in line to refund their deposits. Under huge financial pressure, this is not the first time ofo has played tricks on refunding deposits.
In November 2018, ofo issued a notice stating that users with a 99 yuan deposit can upgrade to new users of the Internet financial platform PPmoney with one click, agreeing to turn the deposit into a 100 yuan specific asset for the above-mentioned financial management project, with a lock-in period of 30 days. After the upgrade, users can ride without deposit permanently. Because
was questioned by users for selling personal information to P2P platforms at a low price, PPmoney finally shut down the cooperation channel.
In March this year, ofo launched the discount mall function, and users can exchange their deposits into gold coins for consumption in the mall. However, the "cash + gold coin" payment model determines that additional fees are required to buy things, so in the end it did not gain user acceptance.
Nowadays, the gold coin mall has been renamed "Xiaolu Youhuo", and Ofo once again hopes to "digest" the deposit in the form of "consumption + cash back", which may not be successful. After all, what users want more is to get the deposit without any tricks.
This article comes from China Fund News
For more exciting information, please visit the financial website (www.jrj.com.cn)
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