Source: [Changsha Evening News Network] Editor's note: No papers, no identity, no submission of materials... Hunan is exploring a new model for developing local talent resources in rural areas and "evaluating professional titles" for talents who have taken root in rural areas. Th

2025/10/1622:45:37 hotcomm 1937

Source: [Changsha Evening News Network]

Editor's note

No papers, no identity, no submission of materials... Hunan explores a new model for the development of local talent resources in rural areas, and "evaluates professional titles" for talents who have taken root in rural areas. This time, the "professional title evaluation" adopts the method of training instead of evaluation, breaking the conventional professional title evaluation path. Currently, 82 people have been recognized as the first batch of rural revitalization agronomy professional titles in the province. Among them, 59 people were recognized as being awarded the junior professional title of rural revitalization agronomist, and 23 people were recognized as being awarded the intermediate professional title of rural revitalization agronomist. They have long been rooted in villages and towns, have skills, craftsmanship, and high levels of ability, and have made outstanding contributions to agricultural and rural development. Our reporter specially interviewed two of them and let us take a look at their stories.

Raising rare poultry species Royal chrysanthemum , joining hands with fellow villagers on the road to common prosperity

Zeng Junjie took root in the front line of rural revitalization in Wangcheng and was awarded the intermediate professional title of rural revitalization agronomist

Changsha Evening News All-media reporter Zhu Hua

"Being awarded the intermediate professional title of rural revitalization agronomist is an affirmation of my roots in rural agriculture. It also points out a new direction for me to work hard and encourages me to continue learning and struggling." Holding a dark blue professional and technical title certificate, Zeng Junjie, secretary of the Party branch of Futang Village, Jinggang Town, Wangcheng District, general manager of Wangcheng District Xianggang Ecological Agriculture Co., Ltd., and chairman of the rare bird breeding professional cooperative, told reporters on November 16.

Source: [Changsha Evening News Network] Editor's note: No papers, no identity, no submission of materials... Hunan is exploring a new model for developing local talent resources in rural areas and

Zeng Junjie is checking the growth of rare birds. Picture provided by the interviewee

Create a realistic version of Happy Farm

"As long as you are determined to do it, there is nothing you can't do." 44-year-old Zeng Junjie is fast-talking, humorous, and his dark face makes him look like a "rough guy" who has been through wind and rain.

Zeng Junjie was born in a rural family in Wangcheng. During his military service, he was awarded third-class merit (collective) and joined the Communist Party of China. After retiring from the army in 2000, Zeng Junjie returned to Hunan to engage in the pharmaceutical industry. He became an agent for the sales of 18 products of two pharmaceutical companies in the Changsha market, and earned his first pot of gold.

"Although my family has become rich, the development of the village is still unsatisfactory." In 2008, as the medical reform continued to deepen, Zeng Junjie thought about the road to transformation. "Going back to the countryside and driving everyone to get rich" became his strongest desire.

What are you doing back? At that time, the online game "Happy Farm" was popular all over the Internet. "Since 'stealing vegetables' online is so popular, wouldn't it be more interesting to grow vegetables on the spot?" So Zeng Junjie returned to his hometown, invested more than 1 million yuan, transferred 300 acres of land and ponds, and built the first real-life version of Happy Farm in Changsha City.

"After I transferred the land as a whole, I transformed it into small plots and rented it out to city residents. They can come over to plant and pick vegetables in their free time, and we will manage it for them when they are not free." For a rental fee of one to two thousand yuan a year, you can have your own vegetable garden, attracting many city residents, and the real-life version of Happy Farm quickly became popular.

However, Zeng Junjie is not satisfied with this. At that time, farmers mostly grew seasonal vegetables. The dishes were single and could not be sold at a high price. Moreover, building a happy farm required a lot of start-up capital, which most farmers could not learn or do. "I want to find an industrial project that is easy to copy, easy to promote, and sustainable in and , and lead the masses to get rich together." Zeng Junjie said.

Develop rare bird breeding to lead villagers to get rich

This time, Zeng Junjie planned to set up a cooperative to develop the industry. Setting up a cooperative required more than five people to join. He spent his own money to investigate around with several like-minded young people, and decided to introduce rare bird breeding. There was an episode in the middle. Everyone in the cooperative had to invest a certain amount of money to buy shares in . One family backed down midway, and Zeng Junjie said, "I'll take care of the money. Any profit is yours, and any loss is mine!" However, half a month later, the colorful pheasants and blue peacocks were "annihilated", more than 100,000 yuan was wasted, and the "military morale" of the members was shaken again.

Unwilling to admit defeat, Zeng Junjie withdrew the money to buy a house without telling his family and deposited it into the cooperative account as a guarantee fund. "I told the members that if they lose money, they will get out of here."

Later, he invited agricultural experts to analyze the problem and give lectures to the members, "It turns out that Pheasants are aggressive, we did not perform beak trimming and bred too many, and did not isolate the injured pheasants in time after the fights, resulting in heavy casualties; and peacocks need sand to help digest food, and long-term sand deficiency cannot digest food, so the peacocks went on a hunger strike..." he said.

Under the careful guidance of experts, the cooperative's breeding technology has become increasingly mature. It has driven 176 cooperative breeding farmers with the model of "unified training, unified seedling supply, unified management, and unified sales." In 2015, the cooperative's rare bird breeding achieved sales of more than 8 million yuan. Zeng Junjie was also named an advanced model of innovation and entrepreneurship in Hunan Province. Starting from this year, Zeng Junjie's industrial territory extended to Shaoyang Chengbu, Dongkou, Yueyang Pingjiang, Linxiang and other places, helping a large number of farmers. In 2016, he was named "National Outstanding Migrant Worker".

Hundred acres of royal chrysanthemums strengthen village economy

At the beginning of 2020, affected by the COVID-19 epidemic, the rare bird breeding industry faced severe challenges, but Zeng Junjie once again successfully transformed. At this time, he had served as the Party branch secretary of Futang Village, Jinggang Town for two years. Futang Village had undergone tremendous changes from being in debt of more than 2 million yuan to being no longer a poor village in 2019. Recently, hundreds of acres of royal chrysanthemums are blooming in Futang Village, and the fragrant aroma permeates the village. Dozens of villagers are busy in the 600-square-meter processing factory in the village. The product exhibition hall is full of various finished products made from Chinese herbal medicines such as sachets, essential oils, royal chrysanthemum selenium-rich tea, etc., which dazzles visitors.

"There were no pillar industries in the village before, but several heads of well-known pharmaceutical companies have emerged. We use this advantage to plant crops with the same origin as medicine and food, and we have no worries about sales." Just do it! Zeng Junjie concentrated the scattered land and used the green belts on both sides of the village-level main roads and farmers' courtyards to plant cash crops such as royal chrysanthemum, rosemary , and peony. At the same time, the "Youlixiang" Huangju brand was registered, a 600-square-meter professional factory was built, and cooperation with leading companies in the industry was carried out for product processing to increase the added value of products and profits. "Royal chrysanthemums of good quality can be sold by the flower, and can be sold for up to 8 yuan each."

Based on the "aromatic industry" to create "Fragrant Futang", Futang Village has realized the pre-transfer of land management rights of more than 2,600 acres in the village. It has introduced 6 companies to realize contiguous large-scale operations, and has planted more than 100 acres of selenium-rich royal chrysanthemums, rosemary, peony, lilies, etc. This year, the village's collective economic income is expected to exceed 1 million yuan.

started again and again, making this man more determined and confident. Not long ago, Zeng Junjie was selected as the second batch of leading talents in the modern agricultural industry in Changsha City. "There is great potential for rural revitalization, and I will contribute my own strength with hard work and responsibility." He said.

Chasing dreams and hope in the fields, agricultural machinery experts are confident

Chen Li, a major grain grower born in the 1980s in Changsha County, was awarded the junior professional title of rural revitalization agronomist

Changsha Evening News all-media reporter Ning Xia

Source: [Changsha Evening News Network] Editor's note: No papers, no identity, no submission of materials... Hunan is exploring a new model for developing local talent resources in rural areas and

On November 16, Chen Li showed his rural revitalization agronomist professional title certificate to reporters. Changsha Evening News all-media reporter Ning Xia photo

"Farmers can also evaluate professional titles!" On November 16, Chen Li, a major grain grower in Shitangpu Village, Chunhua Town, Changsha County, happily showed reporters a dark blue-covered professional and technical title certificate in his hand. Recently, Chen Li was recognized by the Hunan Provincial Department of Human Resources and Social Security's first batch of rural revitalization farmer professional title (pilot) certification committee and was awarded the junior professional title of rural revitalization agronomist, becoming the first rural revitalization agronomist in Changsha County.

Chen Li, 42 years old, is a new professional farmer in Changsha City. As a well-known local farmer who is "good at farming" and a "technology fan", he has been farming with his parents since he was a child, and he has experienced the hard work of farmers early on. In 2015, Chen Li established the Hengkeng Agricultural Machinery Professional Cooperative in Changsha County and successively transferred nearly 600 acres of farmland in the village. The net income reached 500,000 yuan the following year.During the busy farming season, he worked hard in the fields during the day and studied through various channels such as newspapers, TV, and the Internet at night. With this hard work, Chen Li quickly became the "agricultural machinery expert" in the hearts of ordinary people.

Since 2016, the cooperative has promoted mechanical operations and labor exports such as mechanical farming, intensive seedling cultivation, mechanical transplanting, mechanical plant protection, mechanical harvesting, transportation, and drying. It arranges employment for 20 rural surplus laborers every year, driving the development of surrounding agriculture. In 2021, the cooperative’s net income will be nearly 1 million yuan. At present, the cooperative has transferred more than 400 acres of land and outsourced agricultural equipment services to more than 4,000 acres. It is exploring the "shrimp and rice co-cultivation" ecological breeding model, using shrimp to protect rice and rice to raise shrimp, ensuring the quality of rice output and creating a new model of ecological agriculture development.

Right now, it is a good time for winter planting of rapeseed. In the past few days, Chen Li seized the favorable weather and drove the blue and white rotary tiller , busy plowing, sowing seeds and fertilizing the harvested rice fields. Behind him, pieces of land that had been leveled were surging with infinite vitality.

“Not only have I received a professional title, but also various policy supports and opportunities to participate in various trainings. I am more confident and confident in doing agriculture well!” Chen Li introduced that “rural revitalization agronomists” will enjoy policy preferences in innovation and entrepreneurship, subsidized loans, skills training and other aspects.

"I think everyone has a pastoral dream, and my dream is to learn the most advanced agricultural technology and truly become a ' new farmer' who understands technology, is good at management, and can innovate." In this field full of hope, Chen Li is full of confidence. He said that receiving the professional title is a new starting point. In the future, he will give full play to his own advantages and continue to contribute to the front line of rural revitalization.

This article comes from [Changsha Evening News Network] and represents only the author’s views. National party media information public platform provides information release and dissemination services.

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