KEV beauty circle [Beauty vane] section, which will select and organize relevant information about the beauty industry for you every week, covering beauty industry news, brand updates, etc. There is no need to be much information, one article is enough.
Key points
# Drug Administration issued a pilot work notice for personalized cosmetics services;
# Two new cosmetic ingredients have been registered;
# Lancome and YSL will resume supply of Russian cosmetics;
# Official spokesperson for multiple brands;
# # Topicals received $10 million in financing ;
# Nopalera received $1 million in seed round financing;
# Peace Out Skincare received $145 million in investment;
# Eurazeo sells American fragrance brand NEST;
# DHCh may be acquired for $15.3 billion;
# Double 11 final battle report;
# Douyin e-commerce releases "Shop Authorization Number Type and Naming Specification";
# WeChat customer service capabilities officially launched the video store;
Drug Administration issued a pilot work for personalized cosmetics services
November 10, the State Drug Administration issued a notice, deciding to carry out pilot work for personalized cosmetics services in some regions. The pilot work of
has been started in November and lasts for one year. It focuses on the following three aspects:
- explores personalized service models;
- explores effective regulatory measures for personalized service models;
- researches and formulates normative documents related to personalized service.
Two new cosmetic raw materials have been registered
Recently, two new cosmetic raw materials have been registered with the State Food and Drug Administration, which are:
html l0- "Cicada flower mycelium extract"—mainly used for skin protective agents, moisturizers, and antioxidants, suitable for all kinds of skin cosmetics, with a recommended dosage of 1-10%;
- "Antarctic krill oil "—mainly used for skin moisturizing agents, suitable for all kinds of skin cosmetics, with a safe dosage of 18.5%.
Lancome and YSL are about to resume supply of cosmetics to Russia
htmlOn November 7, brands such as Lancome and YSL are preparing to resume supply to Russia, and Russia will also end parallel import sanctions on these brands.
Due to the conflict between Russia and Ukraine, international beauty brands have announced that they will suspend investment or related businesses in Russia, including L'Oreal Group , Procter & Gamble , Unilever , etc. Russia also uses parallel import (that is, importing original products through alternative supply channels) to impose sanctions on them.
Multiple brands official spokesperson
▶Free-Dou official announcement brand spokesperson Yu Shuxin
▶Saloni official announcement brand close friend Guo Xiaoting
▶ half official new product recommendation ambassador Hou Minghao
▶VEGAMOUR official global image ambassador Nicole Kidman
▶ Kelijin official brand friend Xuanlu 3
▶Mesmooth beauty device officially announced brand ambassador Xuanlu
▶Sophie officially announced brand ambassador Shan Yichun
▶Augustin Bard officially announced brand friend Zhang Junning
▶Augustin Bard officially announced brand friend Zhang Junning
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American skin care brand Topicals received a financing of tens of millions of dollars
htmlOn November 10, American skin care brand Topicals announced that it had received a financing of US$10 million, and the funds will be used for employee recruitment, channel expansion and enhance brand awareness .
Topicals was established in 2010 to help consumers solve chronic skin problems, such as eczema , hyperpigmentation and psoriasis, etc. Product categories include essence, lotion, facial mask, etc.
Body care brand Nopalera received a seed round financing of one million US dollars
Recently, Mexican body care brand Nopalera received a seed round financing of US$2.7 million. This round of funds will be used to increase inventory turnover and expand the enrollment team.
Nopalera was founded in 2020. It has launched 8 body care products, including soap, scrub and shower gel , etc., mainly sold through its own independent website and 400 boutique retail stores.
Acne-removing skin care brand Peace Out Skincare received 145 million investment
Acne-removing skin care brand Peace Out Skincare recently announced that it has received US$20 million (approximately RMB 145 million) in investment. This round of funds will be used for talent training, retail expansion and new categories.
Peace Out Skincare was founded in 2017. It focuses on "patch-type" acne-removing and skin care solutions, and has also launched retinol eye masks, serums, moisturizing creams and other products.
Eurazeo sells American fragrance brand NEST
htmlOn November 7, French investment group Eurazeo announced the sale of American fragrance brand NEST New York, with a valuation of about US$200 million.
NEST was founded in 2008 and is headquartered in New York. It has now become a leader in high-end home fragrances and premium perfumes in the United States. After the investment changes hands, Nest's main focus will be brand internationalization and category expansion.
DHC may be acquired for 15.3 billion
htmlOn November 11, Japan's Orix announced that it will acquire cosmetics e-commerce and health food company DHC, and the acquisition amount may reach 300 billion yen (approximately RMB 15.3 billion).
DHC was founded in 1972 and has now become a comprehensive enterprise. Its business scope covers cosmetics, pharmaceutical and health foods, translation and publishing, advanced beauty salons, spas, etc., and its cosmetics brand DHC products include skin care, makeup, body care and other categories.
Double 11 Final Battle Report
The 14th Double Eleven is finally The curtain came to an end. As of 23:59 on November 11, the cumulative sales of comprehensive e-commerce platforms and live broadcast platforms were 1115.4 billion yuan, of which:
- live e-commerce
46.1%, and Douyin is still ahead of Diantao.
At the same time, Tmall officially released the "2022 Tmall Double 11 Store/Brand Sales Ranking", including:
Fast Consumer industry top 5 are: L'Oreal , Estee Lauder , Lancome, Olay, Perole ;
Beauty industry top 5 are: Oreal industry top 5 are: Oreal Ya, Estee Lauder, Lancome, Olay, Perchoa;
protection industry top 5 are: Procter & Gamble, Cards , L'Oreal, Unilever, Philips ;
号文 industry Top 5 are: Vida , Procter & Gamble, Unilever, Blue Moon , Libai ; html l5
Fragrance aromatherapy Industry Top 5 are: Zumalong, Fauvism, TomFord, YSL, Amarni ;
Men's Nursing Line The top 5 industries are: L'Oreal, Gillette , Biouquan , Langshi, Keyan ;
Fast Consumer New Brand h The top 5 of tml1 industries are: Ximuyuan, Kelanli, Tongren Mi , Huazhi, intooyou;
Taobao Double 11 Beauty and Care Store Top 5 are: Calling for the good museums around the world, Ning Ge is a little fairy, Cheng Shi'an's store, Cici's fairy, and wallet black hole.
Douyin e-commerce releases "Shop Authorization Number Types and Naming Specifications"
On November 10, Douyin e-commerce revised the "Shop Authorization Number Types and Naming Specifications", with 2 core changes:
- store image number can be modified once every 3 months;
- store image number can only be sold by yourself, and the store personality account can be sold by yourself or you can bring goods.
WeChat customer service capabilities officially launched the video account store
November 9, WeChat customer service capabilities officially connected to the video account store, and users can directly find customer service inquiries in product details pages, live broadcast rooms, product windows and other pages. Merchants can also access different customer service accounts on the video account homepage, small shop, and live broadcast.
