Converse was born in 1908. Like many American brands, founder Marquis Mills Converse named the brand in its own form.

2025/07/0917:44:34 hotcomm 1304

PUMA and Converse both announced the return of basketball shoes this year. Are you looking forward to it?

Converse was born in 1908. Like many American brands, founder Marquis Mills Converse named the brand in its own form. As the world's top sports brand, Converse is famous all over the world for its "rubber shoes", but few people know that Converse's basketball shoes designed by Converse once became a star product on the basketball court.

The world's first pair of basketball shoes Converse Non-Skid was designed by Converse in 1917. (Converse's century-old history, click here)

At that time, Converse basketball shoes were favored by professional athletes and teams because of their wear-resistant shoe styles and durability. From the 1930s to the 1980s, various basketball shoes designed and produced by Converse once took the lead.

But in those eras, the influence of basketball culture seemed to be less than that of subculture and music circles.

Nirvana, Ramones, Beatles, Guns and Roses... convey the spirit of "rebellion and freedom", and the music who shouted sexual liberation put on Converse canvas shoes. In the golden age of music, the influence of "idols" on the younger generation was from the inside out. Compared with the contemporary trend of January, such stories are almost difficult to reproduce.

Converse canvas shoes should become the "spokesperson" of various music and cultural styles. Young people wear Converse canvas shoes not only because they are easy to wear, but also because it has become a "weapon" to express their views on this time in people's hearts.

But this also determines that canvas shoes and later basketball shoes are destined to take two completely different paths.

Compared with the "canvas shoes popular" formed by the background of the times, basketball shoes pay more attention to practical foot feeling, sneaker technology, wear-resistant protection, etc., and have higher requirements for workmanship, materials, and technology. This is also why, with the rise of new sports brands, the shortcomings and shortcomings of Converse basketball shoes have gradually been exposed, and they are ultimately unable to compete with later brand sniping, such as Nike and Adidas, and gradually withdraw from the "battlefield" of basketball shoes. So most people nowadays only know that Converse produces canvas shoes, but they rarely see and understand Converse basketball shoes.

Just this year, Converse officially announced its return to the basketball market. Following the release of the new practical shoes All Star Pro BB in June, Converse recently announced that it will launch more classic basketball shoes series.

All Star Pro BB

Recently, Converse's new classic sneaker product line was exposed, and many new products will be released in August, including one of the black and white shoes that are the most eye-catching.

This sneaker is based on the Converse Voltage of the 1995 classic basketball shoes, which has been popular with well-known sneakers such as Nash (Steve Nash), crazi Latrell Fontaine Sprewell (Tony Delk), etc. ~

Converse Voltage

This pair of shoes retains the Converse Voltage's iconic striped upper. The shoe body and midsole lines are very simple, with almost no too much decoration.

sole is equipped with lightweight cushioning technology, and the outsole is herringbone . I have to say that with the support of Nike technology, this pair of shoes seems to be more beautiful and practical.

The other two are the ERX 260 MID and its low-top version of ERX 260 OX. They also have a retro style shoe design and exquisite leather materials.

It is reported that these three new shoes will be released in August this year, and we will continue to pay attention to more subsequent news.

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