Interestingly, this launch conference was held in the form of "comedy sketches". Amid the laughter, Lin Chen, vice president of JD Group and head of JD Retail Platform Business Center, said that JD 11.11 will bring the most realistic consumer experience to consumers through real

2025/07/0809:27:35 hotcomm 1130

htmlOn October 24, the 2022 JD 11.11 Global Love Season Launch Conference and the JD 11.11 Happy Conference were hilariously launched. Interestingly, this launch conference was held in the form of "comedy sketches". Amid the laughter, Lin Chen, vice president of JD Group and head of JD Retail Platform Business Center, said that JD 11.11 will bring the most realistic consumer experience to consumers through real discounts, real quality and real services.

Interestingly, this launch conference was held in the form of

JD Group Vice President and Head of JD Retail Platform Business Center Lin Chen

"8 pm" starts without waiting, every 299 yuan spent, 50 yuan is not counted, super subsidies are even more valuable

JD 11.11 has started pre-sales at 8 pm on October 20th, and will pay the final payment at 8 pm on October 31st, officially opening 11.11, and reaching its peak at 8 pm on November 10th.

Among them, the peak 28 hours will be welcomed by two waves of red envelope rains from 8 pm on October 31 to 8 pm on November 10, with a maximum red envelope of 1111 yuan. From 8 pm on October 31 to November 10, JD.com will also jointly launch the "Guess Prices, Get Free Orders" event for the brand.

Last year, JD.com 11.11 was the first in the industry to advance the event start time from 0 o'clock to 8 o'clock in the evening, which has since attracted the imitation of the entire industry. This year, JD.com's 11.11 "8pm" experience will be upgraded again. Every day's activities will start from 8pm, so that there is no need to wait for real discounts.

It is worth mentioning that JD.com's 11.11 discount has also been increased this year. On the basis of 50 yuan off for every 299 yuan spent across stores, new high-value products such as 3C home appliances will be reduced by 100 yuan for every 1,000 yuan spent. In addition, JD Technology will also jointly Bank of China , Construction Bank and others will distribute digital RMB gift packages in 23 regions including Beijing, Shanghai, Shenzhen, etc. In terms of

gameplay, JD.com 11.11 gives consumption itself more joyful cores, launches the "Treasure Hunt" activity, inviting users to share 2 billion. In addition, users can also share millions of red envelopes through the live answering contest "JD.com 11.11 Who is Jingying" More than 30 million JD PLUS members will also usher in a new wave of exclusive discounts, and each person can receive exclusive subsidies of more than 1,000 yuan.

It is worth mentioning that JD APP 11.0 has also been upgraded again, bringing functions such as "trigram", "wish list", and "worry-saving" to facilitate users to choose and buy great value products. In addition, new venues such as "JD.com Discovery", "Super Brand Hall", and "Super Theme Day" will be launched on the homepage of the APP, bringing users a new experience of easy shopping, fun and easy buying.

super value hot products 9 yuan 9 seconds, new products up to 24 periods of interest-free, 200 major brands offer a discount of

Purchasing super low-priced good products is a must-have ceremony for 11.11 every year. , which creates the ultimate consumer experience, has also been officially re-educated and upgraded. It has brought many surprises to users through winning hot products, big-name single products, category good products, super value of 9.9 yuan, and super 10 billion subsidies.

For consumers who like to pursue new buying trends, JD.com has brought the top 100 new products recommended by "professional buyers" and can enjoy a 30-day insurance policy, up to 24 periods of interest-free. The unique trend attitudes and consumption concepts of young people will also find habitats on JD.com. The special items Z on JD.com will be themed "Super Youth, Billion Dot Real" to bring a large number of trendy real things that save money, time and worry to young consumers. At the same time, JD Trend has launched eight new consumption scenarios, including "new healthy kitchen" and "comprehensive and meticulous care" through insight into the consumption trends of young people. JD Live brings the gameplay of "JD Flash Broadcast", and comes to the live broadcast room at 8 o'clock every night to grab the goods for a limited time.

Consumers who like to pick up big brands can also participate in the " flash sale big brands worry-free shopping" activity, selecting 200 brands to focus on price placing as low as 10% off. In addition, JD.com will also create a JD.com Super Brand Alliance Ceremony with more than 40 super brands to purchase big-name good products in one-stop. The "10,000 coupons are issued at the same time" activity will bring the "wool-lifting" to the extreme, save money and coupons starting from 1 point, participate in wool-grabbing music, win up to 59 and reduce 20 large-scale coupons in all categories.

Interestingly, this launch conference was held in the form of

.5 billion products support 30-day one-click price insurance, and it is responsible for the supply chain to bring the ultimate cost-effective consumption experience

this year. JD.com will continue to provide consumers with real full-link service guarantees, comprehensive upgrade of price insurance, door-to-door replacement, and 180-day replacement without repair, etc., leading the industry's ultimate service products. It is expected that JD.com's full-link service investment will increase by more than 50% year-on-year on 11.11. Among them, 500 million products will support 30-day one-click price insurance service.

The "real" JD 11.11 is behind JD's supply chain capabilities. Relying on a responsible supply chain, JD.com has greatly reduced intermediate links, reduced costs, and brought the ultimate cost-effective consumption experience through direct supply from factories, origins, and other forms such as direct supply from brands such as C2M reverse customization.

Interestingly, this launch conference was held in the form of

In terms of agricultural specialties, JD.com cooperates with more than 2,000 agricultural specialties and industrial belts across the country, and brought more than 300,000 high-quality agricultural specialties during the 11/11 period. At the same time, JD Cloud has joined hands with more than 90 cities to create a "city love shopping" cloud market, bringing hundreds of thousands of good goods online direct purchases in the global industrial belt.

JD actively assumes social responsibility in green consumption. JD Green Plan, first launched for 618 this year, will be upgraded again, and will jointly bring more than 3 million green products to the brand, and can also accumulate "carbon energy" to exchange for gifts, etc.

JD's omni-channel construction has reached a new level. JD.com will launch the Urban Life Festival on 11.11 to provide users with special products in their hometown. Among them, the same-city live broadcast will be based on the "live shopping hourly delivery" model, allowing users to gain an online immersive live broadcast to shop and offline hourly delivery to receive goods. Up to now, JD.com’s Dow Home and JD.com Hour Shopping have joined hands with more than 200,000 offline physical stores across the country to provide instant retail services for consumers in more than 1,800 counties, districts and cities. During

11.11, Shijiazhuang Jingdong MALL will also be grandly opened. More than 50 JD Electric Appliance City flagship stores across the country and 15,000 JD Electric Appliances stores covering 25,000 townships and 600,000 administrative villages across the country will bring consumers a better offline consumption experience. In addition, JD.com's flagship store, innovative cooperative stores, home offline stores, Chaoji Store, Sports offline stores and other offline business formats, as well as stores that cooperate with more than 180,000 brands, will cover more than 30 provinces and regions across the country.

Whether it is products, prices, or services, JD.com 11.11 fully reflects the word "reality". Life requires simple happiness and more reality. Every effort, every change, every departure of JD.com is hoped to give people more real life. 【Promotion】

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