Introduction: The original work provides a worldview and adapting the right genre film is the key to the success of the game film and television.
When players are still deeply involved in "going to the moon together PTSD" and cannot extricate themselves, they will always provide us with laughter Nintendo timely released the first trailer of the "Super Mario" animated movie. For this reason, Nintendo even organized a small face-to-face meeting, which shows the importance it attaches to.
The strongest game adaptation film and television work this year - "Cyberpunk 2077 Edge Walker"
After last year's "Fight of the Two Cities" and this year's "Cyberpunk 2077" "The Edge Walker" was the previous impression that "every game adapted from film and television works must be bad movies" seemed to usher in some turning point. On the one hand, under the combined force of high production standards, exciting performance quality and open plot choreography, players and non-players successfully reached a consensus on "good-looking"; on the other hand, the live-action series of "Hao" is divided between self-destruction and creative freedom, which made Microsoft unlock the achievement of "live-action adaptation for a lifetime" like Nintendo thirty years ago, and this also provides a topic of discussion that is comparable to the appearance of the live-action series of "The Last of Us".
Next, the author will review and evaluate the experience of the three hosts, the three companies, trying to infer who is most likely to be in this track where only , Sony was the main business, and at least achieve results that players can feel satisfied.
games, movies, theme park trinity
While it's hot, let's start with Nintendo, who just announced the movie "Super Mario".
Although Nintendo's previous generation consoles have been ups and downs, when it comes to film and television adaptations, a live-action movie "Super Mario Brothers" in 1993 made Nintendo directly open the window period for nearly 30 years. What's the point of this film? It has such great destructive power?
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1993, "Super Mario" has grown from a pixel Jumpman in the FC console to a popular culture symbol with global popularity. In order to further enhance the brand image, Mario has stepped out of the stereotype of "children's toys", the live-action movie version of "Super Mario Brothers" directed by Rocky Morton and Annabel Jankel and starring Bob Hoskins was released.
There is no need to quaint the names of the cast and crew members. After all, the "light" of this film is enough to make them wish they never took on this job. The film is based on realistic, completely washing away the cuteness of the game characters. It chooses to blindly follow the popular science fiction films at that time. The texture of characters such as Yoshi and Cool King is so strong that it is thrilling. Yoshi is like a dinosaur cub borrowed directly from the set of " Jurassic Park ". With the French production team with no artistic atmosphere, 50 million yuan is exchanged for 20 million box office takeaway players and media criticism: "This inferior B-level film makes people recall the game industry during the Atari crisis period." "The most restored game of the whole film is that Mario is a plumber and can speak Italian." In short, the result of low-walking the surface at one time is that Nintendo will no longer touch live movies. Yoshi and Cool King in
are probably the shadow of childhood for European and American audiences. The latest "Super Mario" movie avoids the minefield of live performances and finds Illumination Studio, which is famous for making the "Miniel" series of movies, to maximize the cute side of the original characters. The Penguin and Mushroom-headed Chinobio in the promotional film proved early on Illumination Studio's ability to shape cute characters.
From the promotional poster, the new movie also has the task of promoting Nintendo theme park . In the poster, Mario looks up at the back of the Mushroom Kingdom, just like the moment when a tourist stepped into the theme park.Disney filmed Pirates of the Caribbean inspiration for the theme park. After the film became popular, it has effectively driven the park's revenue. Now, the "Super Mario"-style family-friendly movie will also become Nintendo, whose theme park has just opened, and its main focus for the next period.
Mario takes you to the theme park
It has to be mentioned that it is a special existence in the adaptation of Nintendo Games Film and Television: "Pokemon". For more than 20 years, the TV and theatrical animations of "Pokemon" have been output stably, but just like many players talking about JRPG that will automatically block "Pokemon", these film and television works are not very good at Nintendo's first-party - although the project of the first TV version that year was approved by Hiroshi Yamauchi himself. The natural adaptability to animation is undoubtedly the biggest advantage of Nintendo Film and Television adaptation.
I was going to focus on Mingyue , but Mingyue shines the goblet
Compared with Nintendo's resource advantages and clear goals, Microsoft's film and television adaptation has been not even within the scope of players' discussion for a long time. It's not that Microsoft really doesn't like this video narrative that lacks interaction. Especially since this year, the adaptation of "Forza" film and television dramas has been put on the agenda, and "Haven" has also completed its own live-action drama premiere (a mini-series that were filmed earlier, which is more like a super long background introduction film for the game). Did the audience feedback received? It is a level that can be a good match with the live-action movie "Super Mario Brothers" thirty years ago.
As of the time of publication, the TV series "Hao" is the worst original adaptation series this year except "Lord of the Rings: Ring of Power". The story of the film is full of branches and leaves, creating original characters that cannot make people feel substituted. However, the important core content is dragged down again and again, resulting in a long and slow narrative rhythm, no sense of "epic" in space epics, and "space" has become a background board. What is most untolerated for loyal players is that Master Chief takes off his helmet as casually as an ordinary person takes off his hat. Compared with the mystery of never showing his face in the game, the charm of Master Chief in the TV series has been greatly damaged, and the player's viewing experience is even "destroying the original work".
One of the unlovable original characters in the TV series "Hao"
Another first-party "macho man shooting" game from Microsoft - " War Gears ", is a film and television adaptation rumors have never been stopped, and the project has never been implemented. As a die-hard fan of the game, actor Dave Batista (played by Drax, a bald muscle man in " Guardians of the Galaxy ") has also generated electricity for love. He has been begging grandpa for many years in Hollywood . He blocked the screenwriter's house today and persuaded the director to take over tomorrow. Even if Yitong (physical level) practiced it, he still failed to get a dime investment. It makes people sigh whether it is only a super handsome man like Henry Cavill who is qualified to realize his dream of a game hero. But Batisata doesn't have to be too sad. After all, when streaming gradually becomes a major base for film and television works, Microsoft, as a technology company, will definitely invest in the production of related works one after another, and it is not ruled out to use its best skill - money ability.
Compared with Blizzard , Sony is the real film and television company
In the late 1980s, the then chairman of Sony Akio Morita led and completed the acquisition of related industries under CBS in the United States, establishing the "Sony Columbia Film Company" we are familiar with today. Following this acquisition is the collapsed Japanese bubble economy and Hollywood commercial films led by movie special effects. Sony is in the eye of the storm and is undoubtedly the victim of the former. The series of investment failures in the movie also makes this acquisition look like a buyer who entered the market at the wrong time.
2002's success changed the direction of the story. Sony Columbia became a treasure trove of the big box office. Like the PS game consoles back then, it brought a steady stream of revenue to the parent company through product iteration (the "Spider-Man" trilogy), so that the logo design of the PS3 console is the iconic silver logo font from "Spider-Man". The "superstition" that Spider-Man can bring success to the company continued until the third Spider-Man Dutch brother starred in the live-action movie "Unknown Seas". Although the film has a fair reputation, it still achieved considerable box office revenue in the global theaters at that time, laying a good foundation for the next sequel movie.
Now, including "The Last of Us" that has entered the final promotional stage, " God of War " and "GT Racing " that have been launched, Sony's first-party games have shown good potential for film and television adaptation. Compared with the "Office" nature of Nintendo and Microsoft, Sony Columbia, as an industry company in the absolute sense, will definitely provide more high-quality (and lower-cost) resources, allowing Sony to continue to maintain its leading position in game film and television adaptation.
The TV series "The Last of Us" that will be met with the audience
The reference significance of "Cyberpunk 2077: The Edge Walker"
At this stage, the level of the three hosts competing for film and television adaptations is basically the intensity of the confrontation of the novice servers. The best ones are just "not bad" and are still two different from the masterpiece "Search". The distance between the Nick movie - Yes, don't underestimate the two big movies of "Sonic" that are mixed with CGI + live performances. After the trailer of the first edition and the plastic surgery to make Sonic cute, both of their films successfully ranked among the top five in the history of game-adapted movies. What share the honor with them is "Night of Werewolf", which you may not have heard of, "Anger Birds", which you must know, and "Detective Pikachu" that you use the same technical means as "Sonic".
Last year's "League of Legends" adapted from the animated series "The Battle of the Two Cities" allowed the audience and players to feel the freshness and magnificence of Picheng. It was also invested and released by Netflix. In addition to its own reputation, "The Edge Walker" also survived a wave of original game works. The latter is the most successful game-level. "Cyberpunk 2077" provided the animation production team with accurate pixel-oriented art materials for the animation production team during the development stage. For the 3A games of the above console Yusan, the precise and complete setting belongs to the basic skills of the industrial level. It can only be better, not worse. The TV series "Hao" is stupid enough to not grasp the key points, and it still has to exercise itself.
And "The Edge Walker" can touch the eyes and hearts of the audience. Behind the stylized art of the trigger club, the whole story is successful "typed", that is, the film is essentially a " noir movie " type film, such as the hidden conspiracy behind the incident (underground society and waste board company), male tough guys, femme fatalies (Lucy who initially seduced David), the real-time bluesy BGM, etc., are all essential elements in movies noir. On this basis, "The Edge Walker" places a Japanese 2D hot-blooded boy David, who is familiar to the target audience, and then causes a fierce conflict with the environment. It doesn't seem that difficult, right? The same applies to "The Battle of the Two Cities". You should know that the "Film Noir" type of film is first proposed by French filmmakers.
Therefore, on the premise of meeting the industrial level, whether you can choose the correct and suitable genre film and correctly apply the game world to genre films will be the key to the success or failure of a game-adapted film. For example, "Sonic", "Sonic 2" and "Detective Pikachu", they all correctly chose the "youth film" in genre films without exception. From this point of view, the movie "Super Mario" which released the trailer still does not deviate from the traditional logic of leading the audience to the theme parks in Mario's perspective. Just the voice acting of Family and Star Lord without a sense of substitution can no longer satisfy the audience today.
Conclusion: After hardware performance, exclusive games, and member subscriptions, the three industries that use both software and hard work have opened up a new battlefield in the field of film and television adaptation. More dramas, more films, and even more long-clogged game IPs may be re-released on the screen in different ways in the near future, just like fantasy movies twenty years ago and comic adaptations ten years ago. Now the film and television industry needs new materials provided by games to tell fascinating new stories.
