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According to data analysis agency Niko Partners, the sales of Switch in China in 2020 exceeded 1.3 million units, including the cumulative sales of Switch Bank and Parallel Goods this year. The number of
is almost twice the sales of the two major consoles, PS4 and Xbox One in 2020, in . The cumulative sales of Switch in China reached 3.95 million units, exceeding the cumulative sales of PS4 and Xbox One in China.
analyst Daniel Ahmad said that as of 2024, the legal and gray gaming market in China is expected to reach US$2.15 billion. What proportion does the Chinese bank account for in the 21.3 million sales volume of
html? But is the domestic game console market finally ushering in spring?has many eye-catching features
I still remember when the national version of Switch was launched, and national players were teased as "national warriors". There is a big difference between the content and services you enjoy from
Switch from other regional versions (such as the Japanese version and the American version). There are few games on eShop, and you cannot connect with foreign players, or even buy DLC... The many problems with the domestic version of Switch have made players discouraged by the domestic version and instead chose the Japanese version or the American version.
However, judging from the domestic game console ecosystem, it is better to have it than not. Family-style games such as Carriage 8, Odyssey , and fitness circle have made more and more ordinary players understand the game console and high-quality games. You should know that there are still many people in who have serious biases against the concept of "elephony games".
Currently, the national Switch has introduced many high-quality games such as "Super Mario: Odyssey", "Malio Kart 8 Deluxe Edition", "Fitness Ring Adventure", "Dance Powerful" and other high-quality games. Judging from the number of first-party games passed the review, the prospects of are still not optimistic.
However, the introduction of carriage 8 and fitness ring adventure is still worth mentioning.
- "Malio Kart 8 Deluxe Edition" (commonly known as "Car 8")
To be honest, I personally don't have a cold to racing games, but the success of Carriage 8 is completely phenomenal. According to the latest financial report of Nintendo , Carriage 8's sales on the Switch reached 28.99 million copies (as of the end of September), which is likely to exceed 30 million copies of . Will the Carriage 9 become the next GTA6?
In addition to the high quality of the game itself, Horse Carriage 8 is also one of the few games on the national Switch that can make full use of the online features. Tencent has also spent some time on the operator of carriage 8. The official will regularly organize the online competition of carriage 8 for carriage 8. In the camp with the highest cumulative scores in the competition, the top three contestants can receive prizes. The official activities encourage players' enthusiasm and participation. If
continues to form a certain scale, you can even consider organizing offline live carriage competitions . Although it probably requires authorization from Lao Ren.
- "Fitness Ring Adventure"
How high was the fitness ring brought by the unscrupulous businessmen at that time in the early 200 and 1300? During the period when I stayed at home this year, most people began to pay attention to the importance of physical exercise intentionally or unintentionally, but were also persuaded to give up by this high price. The large-scale distribution of
national version of fitness rings to a certain extent has cooled down the market with high fever.
The heavyweight
- " Legend of Zelda : Breath of the Wild" (commonly known as "picnic")
There is no doubt that one of the greatest games of this century and the highest-selling game in the history of the Zelda series. Unlike the traditional Zelda series (partially decrypted), Breath of the Wild redefines the gameplay and explorability of the open world. As the most important game on the Switch, many domestic players may have played it with foreign server cartridges, but it is still regrettable that domestic mobile phones cannot purchase DLC (including new plot content such as Master Mode and Poems of Heroes)."Zelda: Breath of the Wild" on the official website of Switch China has been in a "planned" state, and for China China players, they can only continue to wait.
- "Splatoon2" (" Jet Warrior 2", which also has more appropriate transliteration names such as "dead spewing" and "squid girl")
"Splatoon2" is a third-person shooting game. Players can freely convert between human figures and squid forms, spray colorful ink on the surface of the object with gun-shaped or brush-shaped weapons, and dive in the ink (supplementary ink). The game provides a variety of game modes, including 4-on-4 online multiplayer online battle mode. The basic rules of the game are to spray the ground with ink, and the team with the larger area wins. There are also single-player hero mode and 1-on-1 local multiplayer mode.
is the new generation of IP (the first generation was launched in 2015), and the sales volume of Jet 2 is also a Japanese national-level game of tens of millions. If "Splatoon2" is introduced to China, players should be more looking forward to the following:
First of all, the local server
is an online game, and the importance of the local server is self-evident. Although it can also be connected nakedly (Telecom 300M), there are still more players who choose accelerator service to avoid disconnection, and the accelerator expenses are a lot.
Secondly, Chinese culture
Currently, domestic jet players mainly buy Japanese or American versions. Although they are English education, they still don’t feel comfortable watching in their native language. Ejaculation does not require high text requirements, but at least it is necessary to understand the instructions when purchasing clothing and equipment (reducing resurrection time, reducing ink consumption, etc.), although the author buys clothing just to look at the appearance.
, and some local festival activities held in the district on the 2nd, such as linkage with the Japanese Professional Baseball.
There will be a linkage activity with Mario in January next year. Players who are interested in jets remember to pay attention in time. If
is introduced, it will be interesting to link with China's localized elements. Celebrations similar to traditional festivals will surely be welcomed by many players. If it were really a foreign player at that time, I would be quite envious.
Who doesn’t love the fashionable and cute squid girl?
- " Nintendo Star Fighter Special Edition"
As of September 30, the sales of "Nintendo Star Fighter" reached 21.1 million , surpassing "Street Fighter II" (including 15.5 million derivative versions) to become the world's highest-selling fighting game, which is enough to reflect the popularity of tide fighting among many fighting game players. As an online battle game, the most important problem to be done in China is the server. : Whether it is "Splatoon2" or "Nintendo Stars Fight", there is no one that disconnects from teammates or opponents, but it still affects the game experience quite a lot. In addition, both can provide high-quality game content for e-sports live broadcasts, which depends on whether Tencent can do related operation and promotion activities. Why is the "New World" of
, the independent game "New World"
more recommended that domestic manufacturers pay attention to NS?
Some time ago, PS5 and Xbox Series X were officially released and passed the domestic 3C certification. It was only a matter of time before the domestic version was launched, and it was just a matter of time that the seller market that was rising prices.
Microsoft Xbox is not as good as Rensuo in terms of sales and popularity, and the controller is good (except for the LB/RB keys too hard), but in terms of games, many players of are still "gun car ball" types for Xbox platform games, which are not suitable for promotion by domestic small and medium-sized game manufacturers. Although the domestic sales volume was overtaken by Lao Ren, Sony's popularity in China is undoubtedly "religious". Playstation's functions are far stronger than the NS series, but because of its strong capabilities, most PS players choose more 3A games. Moreover, SIE, which is now occupied by white people, is the aesthetic view of major Western movie games. to check the domestic game market. In addition to the demo of "Black Myth: Wukong", which is still in the trial demonstration, where does 3A come from in China?
is different from PS and Xbox. Switch sales rely on the "World Dominance" level of red and green hats and a lot of high-quality first-party games. When Sony and Microsoft launched next-generation consoles with strong performance, Nintendo was still silent.
However, although the first-party games such as Carriage 8, Animation Crossing, Crazy Brawl, and Cooking in the past two years still maintain stable sales momentum, the first-party games of Lao Ren are not sold as junk New Year's goods (that is, krypton gold-type stand-alone players such as EA and 2K) . Even Lao Ren needs to rely on third-party games to maintain popularity, otherwise the machine will be eaten up? Although third-party games on
Switch are often nicknamed "4399", the portable performance of the handheld mode provides independent game manufacturers with a new world full of potential and possibilities. Although
cannot be compared with Steam's Shanghai independent games and creative workshops, there are already many independent games on Switch and have achieved good sales results.
" Hollow Knight ", after just over two weeks of landing on eShop in 2018, the sales of the Switch version of "Hollow Knight" exceeded more than 250,000 sets, but the sales in the past two weeks were higher than the sales of "Twelve Mass Defense Circle" PS4 in more than a year, although the price was much lower than the price of Hollow Knight.
" Star Dew Valley Story " sales exceeded 1 million (as of April 2018)
" Dead Cell " official report in 2018 "Switch version sales are 4 times that of PS4 version"
Considering that some independent games are relatively cheap, many people also buy one for Steam and Switch.
The "Indie World" direct meeting specially released by Nintendo for independent games also proves Lao Ren's importance to independent games on the platform. Unfortunately, this time meeting did not bring news about "The Hollow Knight: The Song of Silk" and "The Country of Wind".
In fact, already has many domestic independent games such as "Ash", "The Land of Evil Result", and "Incredible Crown". On the other hand, "Steam China" is about to be launched, and the future trend of Steam's country is becoming increasingly unclear. Be optimistic, Steam's national region will not be affected, everyone will play their own games. However, based on the existing information, it may still be too optimistic.
If you lose this blessed land in Steam, whether the Switch can eventually become a shelter for independent manufacturers depends on the independent manufacturers' own luck.
After all, most players choose a game but are not interested in the sense of the subject matter. It is fun or not. It is good to have a +5 (%-point system) bonus for the word "domestic".
