Abstract: is a very high price for GoPro, and most Chinese people can only be discouraged. Can you just turn a blind eye when you watch GoPro wander around our China so unrestrainedly?
If the most popular smart hardware terms last year were "bracelets" and "smart scales", then the most likely hotter this year may be "smart watches" and "sports cameras".
When it comes to sports cameras, we will inevitably think of GoPro. In fact, GoPro has long been a well-known product abroad. Since the year before yesterday, GoPro swept into the country like a tornado, allowing more people to understand this product closely related to extreme sports. With the increase of domestic sports enthusiasts, this way of using sports cameras to record every aspect of our lives has also become popular, and has been derived from all aspects of our lives.
However, facing the high price of GoPro, most Chinese people can only be discouraged. Can you turn a blind eye when you watch GoPro wander around our China so unrestrainedly? Don’t worry, in China, no matter what noble foreign brand products, as long as we can’t afford them, there are many domestic products that are actively pouring out to become our best alternatives.
So for sports cameras, in our vast motherland, how many domestic brands of products can meet our needs? Who can become the Chinese version of GoPro?
1. Xiaomi Xiaoyi Sports Camera
As the name shows, Xiaoyi Sports Camera is very small and is only the size of a matchbox. From the appearance, this product looks a lot like GoPro, the king of sports cameras, so we can say it is a domestic GoPro.
Xiaoyi Sports Camera has a 16-megapixel Sony Exmor R BSI CMOS back-illuminated sensor, F2.8 large aperture and 155-degree large wide angle. It supports up to 1080P and 60 frames of video recording, supports up to 128G Micro SD card expansion, has a Broadcom wireless module, and supports WiFi and Bluetooth 4.0. If the little ant sports camera is equipped with a waterproof shell, its diving shooting depth can reach 40 meters.
It can be seen that the Xiaoyi sports camera basically has the performance of GoPro, but the price is less than 1/6 of GoPro (Xiaoyi starts at 399 yuan, and the different models of GoPro range from 2,000 to 3,000 yuan). Everyone has the final say whether it is worth it or not.
or you can say that Xiaomi has plagiarized again, but I think this product is an important member of Xiaomi's ecosystem and an important member in stimulating the development of the domestic sports camera industry. And in the domestic sports camera market, it undoubtedly gives consumers a good choice.
2. Fluorite S1 Sports Camera
Fluorite S1 Internet Sports Camera Official Flagship Store Price is 1,159 yuan. 16-megapixel, 152-degree ultra-wide-angle lens, can shoot up to 1080P videos. The MicroSD card slot of the Fluorite S1 supports up to 64GB of storage capacity, the body is equipped with a 1480mAh battery, and the camera has a built-in GPS and gravity sensor.
fluorite S1 is very small and portable, weighing only 70 grams. In terms of appearance and quality, it can be comparable to GoPro. The whole machine has a three-proof design and can work at a temperature of 20 to 45 degrees Celsius. However, it is necessary to be equipped with a waterproof shell in terms of waterproof performance. The waterproof shell is made of transparent glass material, and ultra-thin high-transparent material is also used in the camera lens position to effectively avoid light attenuation and image optical distortion. The diving depth can reach 40 meters, basically meeting the needs of most users for underwater shooting.
fluorite S1 action cameras have reached the industry's first-class level in terms of appearance and hardware design, and are not inferior in terms of functions. They have very high hardware configuration and scalability. These solid hardware foundations will make it go further and further in the field of action cameras.
3. ZTE Sports Camera
ZTE is also here to make a sports camera, this is a sports camera aimed at Xiaomi. After Xiaomi released the Xiaoyi Sports Camera, ZTE also launched the same product called "KaKa". Since "Kaka" has not been launched yet, the price is unknown.
ZTE's sports camera model is MDM9215, and it looks square and has a bright yellow color scheme. This is the only sports camera that brightens me. The body design is simple, with only the power button, the shutter button and a small reset button. On the front is a 16-megapixel, 170-degree wide-angle Sony lens, which supports 1080P video recording function and has a built-in gravity sensor. This sports camera itself does not have a screen, and requires connection to the mobile phone via WiFi to display the screen and shoot remotely.
For sports cameras, anti-shake capability is a relatively important factor, and it is learned from the Internet that ZTE's sports camera does not have such functions. I don’t know how good I can shoot in a state of motion, maybe I will make up for it in terms of software algorithms. However, in the professional sports camera battlefield, it is still worrying to think about fighting GoPro.
4. Shangou
Shangou, also known as SJCAM, can be said to be a copycat version of GoPro, because this machine was launched by a domestic copycat manufacturer. The most popular model of Shangou in China should be the SJ4000, and the reason why it is popular is because it is cheap, and the price is between 400 and 500. There have also been relevant institutions that have compared Shan Dog, Xiaoyi and GoPro for evaluation and comparison.
Shangou SJ4000 has a 12-megapixel camera, supports up to 1080P, 30 frames of video shooting, WiFi function, HDMI high-definition output, supports up to 32G memory card, removable battery, and is available in a variety of colors. One of the unique features of this product among the many domestic machines is that it is equipped with an LCD screen behind the body, so you can say that it is a miniature card machine. So if you are still pursuing a GoPro with a screen and suffering from its high price, then Shangou is also a good choice.
5. Ruili Portable Shooting
Ruili Portable Shooting has been upgraded to 2nd generation, and its name is: Portable Shooting II generation. As an iterative product, Ruili Portable Photo II has been upgraded in many places, but it still maintains the same price as the I generation, with a price of 799 yuan.
Sharp Portable Shooting II Generation features camera function, supports 1280P video recording, 120-degree ultra-wide-angle lens, and supports MicroSD memory card expansion with a maximum of 32G. The biggest feature of this product is that it has 10 infrared LED lights around its lens, so it supports infrared night vision, allowing you to shoot in the dark.
Sharp Portable Shooting II is very small and can be easily used in various scenarios in terms of carrying. The workmanship of the product is also its biggest advantage. The front and rear panels adopt piano paint technology, and the shell material has a very good texture. The design style is a bit like that of the iPhone 4. The Ruili Portable Photo II generation has two network connection methods: short-range mode and remote mode, which greatly reduces the complexity of connecting the camera to the mobile phone. When the portable shooting is connected to the network, users can realize remote video surveillance through the Internet, or share with friends the enjoyment brought to you by using Ruili Portable Shoot II. The Ruili Portable Photo II also comes with a car kit bracket, so you can use it as a driving safety device.
6. Yunhu Sports Camera
Yunhu Sports Camera's appearance and design can be regarded as the most special in the industry, and its price is also quite special among many domestic sports cameras, because the price is as high as more than 3,000 yuan (Yunhu Times Official Mall: 3,580 yuan). Although it is similar to GoPro in terms of positioning and handling, this product still has many special features.
Yunhu sports camera overall color matching is bright yellow + black, full of sportiness. Equipped with 1600W pixel, 140-degree wide-angle camera, up to 1080P video recording. Yunhu official website claims that this is the world's first six-proof extreme camera, with IP68 protection level, and can work in an environment with a temperature of -10 degrees Celsius to 50 degrees Celsius. It can still work normally at 20m underwater. Part of the shell is made of rubber, which plays a certain buffering role when it falls or is hit. The Yunhu Sports Camera can also take pictures at a speed of 400 kilometers per hour (that is a veritable sports camera).
Yunhu sports camera itself does not have a viewfinder, and it is necessary to use the mobile phone screen to achieve viewfinder by wirelessly connecting to the mobile phone. And it has various expansion accessories to make it form different ways of wearing, allowing you to easily deal with various shooting scenes in different shooting modes.
Look, there are so many martial arts masters, even now I don’t know which one can dominate the Central Plains. However, judging from the current lineup, it is enough to form a powerful force to fight GoPro! However, the competition for sports cameras in the future will still revolve around a few points:
1. Cost-effective
For Chinese people, if sports cameras can be popular with the public, price is its primary consideration, especially many people are trying it out, and it is the first time they come into contact with such a product. Nowadays, the prices of domestic sports cameras vary, ranging from more than 400 to more than 3000, facing different users. If it is to be popularized into the mass market, cost-effectiveness, especially low-priced products, is crucial. Products under 500 yuan will become the mainstream.
2. Shooting power
Shooting ability for different sports scenes. Everyone is playing 1080P strategy. In addition to higher definition, there are also wide angle, autofocus capabilities, anti-shake (very critical), night shooting, etc.
3. Cloud service
GoPro's model is to provide hardware and also cloud storage services. People can put motion image records online and share them permanently. More than 20,000 users upload videos through GoPro Studio software every day. More than 6,000 videos are marked as GoPro on YouTube every day. Most of China's sports cameras attach importance to "end" and do not put much effort into the cloud. Internet players represented by Xiaomi should develop their own advantages in cloud storage (maybe free), content sharing community, etc.
4. Accessories are provided for
sports cameras to adapt to different sports scenarios, such as skiing, cycling, surfing, drones, etc., and they need to have corresponding bracket accessories. In fact, this is the predecessor of GoPro and an important business of GoPro now. After selling the camera, then selling accessories and cloud storage services will form continuous value to users. Xiaomi’s sports cameras provide a “selfie stick” in line with China’s national conditions. Chinese people who are good at making accessories, especially Shenzhen people, should invent and provide more cheap accessories.
5. Battery life problem
Because high-definition video shooting is required, the battery life of the sports camera is mostly unsatisfactory, and it can be used for a few hours at most. Portability and battery capacity are now contradictory, because it is small, it is unlikely to have high battery life. A backup battery may be a solution.
GoPro has been launched independently, turning sports cameras into a huge business. As Chinese people become more and more passionate about outdoor sports and video sharing, the sports camera market is rising. So, who will become China's GoPro?
The copyright of this article belongs to Lei Technology and may not be reproduced without permission. The article only represents the author's opinion. If you have any questions, please contact us.
