Jay Chou launched the new song " Say Not Crying ", which popped up the circle of friends last night, causing the QQ music server to crash last night.
27 minutes became the hot search. This morning, 7 of the hot searches on Weibo were related to Jay Chou’s new songs. These two middle-aged men with top traffic once again evoked the passionate youth of the post-80s and 90s.
"Say Not to Cry" single priced at 3 yuan per piece as of 14:02 pm, 5,718,784 photos have been sold, bringing more than 17 million yuan in revenue to QQ music. This single has accumulated 121,000 collections and 16,000 comments on QQ music.
As a member of the post-80s and 90s, are you moved after reading these passionate comments?
"If one day I will take you to see Jay Chou's concert, then you must be very important to me, because what I will take you to see is my whole youth."
"Have you ever seen a person who caused a software to collapse the server? He is Jay Chou! Jay Chou, who has released a song in 2019, is the music emperor!"
"Wait for a long time with anticipation and returned to QQ music, just to listen to my new song at the first time!!!"
What we bought was not the copyright of a song, but the one we were crazy about was not a song, we were crazy about our youth, and the man who stayed in our youth! After
, let’s talk about the prospects of going from a hit single to how to watch paid music.
Currently, my country's online music service market is expected to grow rapidly at a rate of more than 40%. Online music services represent paid music services in China, and users pay for music through combined with member subscription and digital music purchases.
According to iResearch Consulting, the overall market size of online music services in China reached about RMB 4.4 billion in 2017, and is expected to grow to RMB 36.7 billion by 2023, with a compound annual growth rate of 42.7% from 2017 to 2023.
has benefited from copyright protection in recent years, and users have gradually developed the habit of paying music, and the payment rate has increased year by year. 2013 to 2017, the online music payment rate in China rose from 0.4% to 3.9%, and is expected to reach 28.7% by 2023.
Whether it is the overall market size of online music or the payment rate of online music, they are still in a stage of rapid explosion and growth.
. In the paid music field, Tencent Music has more than 800 million monthly active users. QQ Music, Kugou Music , Kuwo Music and Quanmin K songs have ranked the top four in China's mobile music applications. NetEase Cloud Music, which is also in the first echelon, has 115 million monthly active users.
Although Tencent Music has obvious advantages in the paid music field, its current share price of $13.91 corresponds to a price-to-earnings ratio of 78 times TTM is not cheap. Qiuqiu thinks that the price is more cautious and wait-and-see.
Let’s take a look at how the golf friends look at the music payment market:
Golf friends @ Chen Zhidong xyz said: I remember that Tencent Music’s payment rate is only 5% or how much, and the payment rate of American music websites can generally reach more than 40%, and the awareness of payment is gradually cultivated.
Nowadays, Chinese people are not used to paying for music, which does not mean they have been unaccustomed to it in the future, so there is still a lot of room for revenue to increase in this business. In addition, TME can now balance revenue and expenditure without relying on music payment business, and the company does not lack time for users to pay well.
Of course, there are also some who are optimistic, and there are also some who are not optimistic. Golf club @ Feng Da_ Yu Da said: I am not optimistic at the moment. Although intellectual property protection has been shouting, piracy and infringement are rampant. The management of online channels is currently chaotic. If the network environment is not managed well, the payment market cannot truly develop. One of the troubles that LeTV encountered back then was that intellectual property protection was insufficient, and copyright payment still had a long way to go.
The following are other important news that you cannot miss:
1. Today, the two markets fell unilaterally throughout the day, the Shanghai Composite Index fell below 3000 points, and the Start-up Index fell by more than 2%.
Qiuqiu Comment: The adjustment range of the two markets today was slightly larger. The popular technology stocks in the early stage led the decline today are relatively lethal, but we also see that there are still strong and strong rises in the dispersed dyes and oil sectors.
2 and Wolong Real Estate released the "Simplified Equity Change Report" last night. Zhejiang Longsheng increased his holdings of 35,055,989 shares through the Shanghai Stock Exchange system through centralized bidding, accounting for 5% of the company's total share capital. In addition, Zhejiang Longsheng plans to increase its holdings in Wolong Real Estate with its own funds within the next 12 months, no more than 5% (including 5%).
Qiuqiu Comment: What is the purpose of cross-border acquisition of chemical leaders?
3. There are currently about 220 million singles in China. The survey shows that the proportion of singles in the IT industry is as high as 13.8%, because they need to work overtime frequently and lack free time. Because there are few opportunities to meet new people, mobile phones have become the "best companion" for many people.
In addition to mobile phones, there are more and more restaurants and mini KTVs that value personal space, restaurants and mini KTVs for single customers. More than 30% of the "moonlight tribes" in big cities basically spend money only for themselves and consume for the sake of enjoyment.
htmlPost-80s and 90s have become the main force of new consumption, and "single consumption" is also paying more and more attention to quality. "Single consumption" is prevalent, and home appliances such as rice cookers tend to be miniature and are suitable for one person. In the past year, the number of online shopping for mini microwave ovens and mini washing machines has increased by 97.3% and 63% respectively.Qiuqiu comments: I eat alone and walk around and stop around, and I also read and write letters and talk to myself. I wonder if you have heard of this song "Leaf", which is very suitable for single people to listen to.
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