This time, Huawei has launched its own entry-level machine in a low-key manner. So far, the reservation results for a few days are not very ideal. Among them, on a single e-commerce platform, the reservation volume is only more than 10,000 points. Could it be that Huawei’s new opportunity is cold?
Indeed, for this full-screen Honor Play 7, the starting price of 599 yuan was a waste. Is it impossible to use the low-end phone with full-screen? Perhaps this is not the case. In the entry-level phone, there will be no controversy in the general configuration. Basically, 2GB/16GB is the usual configuration and is equipped with a Snapdragon 4 series processor. This time, Honor Play 7 has a front 5 million pixels and a rear 13 million pixels. Compared with Redmi 5A, the hardware parameters are similar and it is also equipped with a mainstream full screen. Why is the sales performance mediocre?
Reason 1: The people in low-end phones are mainly the elderly market, and it will be easier to use this group of people or non-full-screen phones. For example, the Redmi 5A uses external virtual touch keys, while the Honor Play 7 uses built-in virtual touch keys. Although the latter is a full-screen, when it comes to good operation, the Redmi 5A should be much easier.
Reason 2: How low-end is the full screen meaningful? This should be a question that should be considered as Huawei's cheapest full-screen Honor Play 7. For more consumers, the more meaning of choosing a full-screen is to play more happily and enjoy enough, but these are also closely related to performance. Therefore, the price is cheaper, but the performance cannot keep up. What is the significance of such a full-screen?
Therefore, the Honor Play 7 at 599 yuan is indeed cheap, but why it is not sold well, you still need to think about it carefully. Everyone is welcome to express their opinions on low-priced full-screen mobile phones. What do you think are their meanings?