016 VR has passed half of the first year. Although VR is not perfect and the market is not attractive enough, VR is still popular. More VR companies have received financing, and technology giants are not relaxed in the layout of VR. We look forward to VR bringing more surprises in the second half of 2016!
Financing Review Selected
[VR Home Guide System, Jimu Home received 3 million angel round financing] Recently, I learned that the VR Home Furnishing Jimu Home Team completed a 3 million angel round financing invested by Zhuoli personally in April 2016. Jimu Home makes a VR home guide system, which mainly displays product effects through VR. Users can walk freely in the space after putting on VR glasses. The VR home guide system will be officially launched in the form of a PC next week, and the platform provides a 15-day free user experience. Jimujia participated in the Chengdu Construction Expo in June this year, and the products officially faced users; on July 3, the products will be displayed at the Chengdu International Furniture Exhibition.
[Swedish game circle veteran founded VR game studio and completed seed round financing] 6 June 30th news, according to foreign media reports, three Swedish senior game practitioners who worked for Rovio, EA and DICE studios not long ago founded a virtual reality game research and development studio called Fast Travel Games, and have received an investment led by Sunstone Capital in the seed round financing. Fast Travel Games hopes to adopt a new way to develop VR games, focusing on the game experience that integrates rich narrative and social gameplay, and fully explore the potential of the next generation of VR narrative. Fast Travel Games plans to release more details about the company and game production in the coming months.
[CITIC Guoan plans to invest in US VR live broadcast company US$20 million] CITIC Guoan announced on the evening of June 30 that the company plans to subscribe to NextVR, a virtual reality (VR) live broadcast business company through its subsidiary Shanghai Muyun Information Technology Investment Co., Ltd. with its own funds of no more than US$20 million. NextVR's main business is to provide virtual reality live broadcast services for radio and television program content, and is also committed to virtual reality customization services for sports events, concerts, movies, etc.
Views Review Featured
[Atari Founder: The market attractiveness of virtual reality is not enough] Atari co-founder Nolan Bushnell talked about his experience in the interactive entertainment industry, as well as the current situation and future of the industry, including the development of virtual reality technology. He believes that in the next two years, the sales of US equipment will not reach 1 million. "Such sales data means an interesting market, but it is not an attractive market yet. But I still believe that the virtual reality market for the public will explode. We will see a variety of virtual reality playgrounds and virtual reality experiences, which will take 5 to 10 years."
[Huawei Zou Zhilei: VR cannot reach perfection because the bandwidth is too small] On June 30, Huawei jointly held a large video summit with GSMA during the MWC 2016 exhibition in Shanghai. In his opening speech, Zou Zhilei, president of Huawei operator BG, introduced Huawei's strategic vision for the future of video playback, and also expressed his views on current popular video formats such as VR and live broadcast. Zou Zhilei highly affirmed the VR and AR technology that is currently sweeping the industry. He believes that VR and AR can not only be used in gaming and entertainment, but also help doctors understand human organs and improve medical practice. But VR maturity requires huge bandwidth support, and Internet bandwidth data exports are likely to crash.
News Review Selected
[NetEase News Announces the Establishment of VR Dream Lab to Incubate VR Content] June 28, the "NetEase Future Technology Summit - The Force·Perception" was held in Beijing. In the "Perception VR/AR" stage of the parallel forum, Ang Lee, general manager of NetEase Media Marketing Department, revealed that NetEase News officially announced that it will establish "VR Dream Lab" to create a connecting platform and incubate VR content. NetEase Future Technology Summit presents everyone with the results of various fields that VR has already entered in games, film and television, game live broadcasts, news, etc.
[Mobile World Conference is held in Shanghai, VR is the protagonist] 2016 Mobile World Conference MWC will grandly open in Shanghai from June 29 to July 1. This exhibition 5G, IOT and VR have become the protagonists of this year. Among the four major exhibition halls of MWC, the E7 hall is almost monopolized by VR, and almost all booths are related to VR. Other exhibition halls also have VR-related products displayed by major manufacturers, or use VR technology to increase the experience of their own products.
[Buy+ debuts "Taobao Creation Festival" Alibaba VR strategy takes another step] At the "Taobao Creation Festival" press conference on June 30, Zhuang Zhuoran, senior director of Alibaba mobile platform, spoiled the wonderful VR shopping experience and announced that Buy+ will debut at the "Taobao Creation Festival" in July. The "Taobao Creation Festival" will be launched at the Shanghai World Expo Exhibition Hall from July 22 to 24. This is the first time that Taobao has held a super-large offline event, hoping to create imagination for young people around the world.
Data Review Selected
[Slice survey: Gamers spend 10% more on games after purchasing VR devices] Those gamers who purchase virtual reality devices online spend more on video games, spending an average of 10% more on games in 90 days after purchasing VR devices for the first time. Those who buy console games and VR devices are the most generous Hawks, spending $194 more on the game each year compared to other console gamers. Traditionally, men dominate the field of online gaming, but the gap between the two genders is actually only 11%. When we exclude mobile games and only focus on console games, the proportion of men accounts for 2/3.
[Samsung's latest survey: 83% of teachers believe that VR teaching can significantly improve teaching quality] Samsung Electronics' American branch conducted a survey in the United States, which included a total of 1,000 K-12 teachers (from kindergarten to senior high school). The survey shows that although only 2% of teachers have used VR equipment during the teaching process, 60% of teachers are very interested in VR teaching. According to the survey results, natural science (82%), sociology (81%) and history (81%) are the disciplines that teachers most want to introduce VR. Moreover, the vast majority of teachers (83%) believe that VR teaching can significantly improve the quality of teaching.
layout review selected
[Acer and Starbreeze will set up a joint venture to develop StarVR] Recently, Acer, a world-renowned PC manufacturer, and Starbreeze AB, a famous Swedish game manufacturer, jointly announced that after the resolution of the board of directors of both parties, the two parties will jointly invest in the establishment of a new company to engage in the design, manufacturing and sales of virtual reality (VR) head-mounted display (HMD) - StarVR. Chen Junsheng, global president and CEO of Acer, said: "In the future, the new company will combine Starbreeze's industry-leading VR technology and Acer's accumulated 40 years of deep experience and foundation in hardware and computer computing, and will elevate the virtual reality experience to a new level through StarVR."
[Twitter hires former Apple designers to speed up VR/AR layout] On June 28, foreign media discovered that Twitter has established a new team dedicated to developing VR and AR. According to LinkedIn data, Twitter has appointed former Apple designer Alessandro Sabatelli as the head of the team. Last week, Twitter just acquired British machine learning company Magic Pony, and some algorithms of Magic Pony can be applied to VR and AR. Kevin Weil, senior vice president of products at Twitter, said last year that VR will bring an incredible world, and that the Twitter platform can run very well on VR devices.
[HTC joined hands with 28 venture capital investors to invest 10 billion US dollars to build a VR ecosystem] On June 29, HTC announced at the Shanghai Exhibition of the 2016 World Mobile Conference that it has joined hands with 28 venture capital companies to establish the Virtual Reality Venture Capital Alliance (VRVCA), with the investment amount reaching tens of billions of US dollars. The main purpose is to focus on entrepreneurship and innovation in the global VR industry and create and develop a sustainable VR ecosystem. Mr. Wang Congqing, general manager of HTC VR China, said: "The huge impact of VR on the world cannot be ignored, and VRVCA itself is an innovative investment model born to deal with this impact. These top investment institutions will break the traditional competitive model.”
【Samsung applies for Ahead trademark Or layout to develop VR glasses] According to foreign media reports, Samsung recently applied for a trademark called "Ahead". Judging from the name, it should be a product worn on the head. Although we cannot distinguish more details from the trademark, Samsung describes it as an external device and looks similar to Google Glass. For example, we saw descriptions such as "wearable communication and concrete helmet" and "wearable helmet computer" and "electrical drive audio device" in the trademark description file. It seems that it should have functions such as MP3 playback, photography and portable computer.
(This article is compiled by Observer,
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