On the morning of October 19, the official Weibo of Li Ning issued a statement: Recently, discussions on some products of the "Dream Chasing" show appeared on the Internet, and Li Ning Company paid close attention to this. The design and styling of the related products this time have brought confusion and doubts to everyone, and we sincerely apologize.
statement stated that the design of this "Dream Chasing" show is based on "flying" theme, drawing inspiration from pilot equipment and demonstrating the dream of mankind to constantly explore the sky. Among them, the flying hat design that everyone discussed most was derived from ancient Chinese helmets, outdoor protective hats and cotton hats. The products are presented in a variety of colors and styles, and have professional functions such as windproof and warmth to adapt to more outdoor wear scenarios.
Li Ning said that as a professional sports goods company in China, creating products that are popular with the public, more professional and more design-oriented is our belief. We sincerely thank you for your valuable suggestions and opinions for us. We will listen humbly to various voices and feedback to create products that consumers recognize more.
