A few days ago, Shenzhen Longqiaohua Industrial Co., Ltd. successfully signed a contract with CCTV and was elected as the dual-channel exhibition brand of CCTV-7 and CCTV-10. Its brand advertisement was officially logged into CCTV's dual-channel on March 9 and broadcast to hundreds of millions of viewers. As an authoritative representative of the media, CCTV has an unparalleled credibility, influence and communication power in the media. The display of its advertising is an recognition and authoritative endorsement of the comprehensive strength of the company such as R&D, product strength, and credibility. Countless brands have risen from here and achieved leapfrog and international development.
It is reported that becoming a CCTV exhibition brand requires passing layers of strict review. Especially in recent years, due to the continuous revision and improvement of the Advertising Law, CCTV has become increasingly strict and cautious in the review of exhibition brands. Whether it is the soft power of the brand's business goodwill or the hard power of R&D and production, it must be reviewed and passed layers before it can be displayed in the public eye. Long Qiaohua was successfully broadcasted on CCTV's dual-channels and was recognized by the authoritative media of CCTVCCTV. It is closely related to his more than 40 years of deep cultivation in the field of intelligent R&D and manufacturing, and strong and honest management.
Seize the opportunity to open up a new market
Recently, IDCh released the top ten predictions for China's smart home market in 2022, and jointly explore the development direction. As AIoTh enters the industrial development period and promotes scene interconnection, the smart home industry will further move towards the era of whole-house intelligence, thereby achieving broad development. As a sub-sector of the Internet of Things, the implementation of 5G and AI has allowed the smart home market to continue to expand, and many smart home brands have entered the track, resolute the new market situation and grab the dividend cake.
Long Qiaohua has developed since 1980, looking at the future, and always insisting on independent research and development to improve the competitiveness of the enterprise. It has successively set up intelligent R&D centers in Bao'an, Shenzhen and Silicon Valley, Los Angeles, and invested tens of millions to purchase advanced EMC full-wave laboratory, and established 19 overseas warehousing centers around the world. More than 500 senior R&D personnel led by Chief Scientist Randy Johnson formed an international high-level R&D expert team to create a new smart home ecosystem with cutting-edge concepts and implementation capabilities with advanced technology and improved systems. This time, it is to become a heavyweight media at CCTV. It is to take advantage of the strong influence and appeal of the central media to take advantage of the market development and seize the opportunity to open up a new situation in the smart home market.
Strong strength shows brand strength
Brand strength highlights brand value, and brand value demonstrates brand power. After 42 years of unremitting pursuit and efforts, Long Qiaohua not only has its own brand production factory, but also realizes the interconnection of product design and manufacturing links, and has developed higher-tech, high-quality and high-efficiency smart home products, but also achieved many fruitful results. As of 2021, Longqiaohua has applied for a total of 1,152 patents and 2,351 product certification in China alone, and 1,400 international patents and certifications; and has won honorary titles including "Top Ten Smart Community Brands", "China Smart City Recommended Brands", "China's Top Ten Building Intercom Brands", " National High-tech Enterprise ", and recently won the "Top Ten Enterprises" and "China's Real Estate Industry High-quality Supplier". Through the content display of CCTV advertising, and the authoritative power of the country is used to speak out, more people can see the infinite prospects and upward power of Chinese brands.
Long Qiaohua was able to be listed on CCTV-7 and CCTV-10 for this CCTV dual channel, which is an affirmation and encouragement to Long Qiaohua's brand strength, and it is also the source of confidence and motivation for Long Qiaohua to continue to move forward. I believe that with the help of CCTV, Long Qiaohua's strong brand strength will eventually be realized, allowing more and more users to experience the convenience and beauty brought by smart life.
