Recently, the 2022 Cannes XR Immersive Image Exhibition opened at the Beijing Shouchuang Langyuan station. Ye Hanzhong, founder and CEO of VeeR (Weikuai Technology), co-organizer of the Cannes XR Immersive Image Unit, and Chen Jingshu, co-organizer of the Immersive Image Exhibition, Zhao Chunyan, general manager of the Shouchuang Langyuan, attended the opening ceremony and delivered speeches. The guests also attended the exhibition at the same time, Xiong Junjie, head of the interactive film and television center of the official partner of Pico, was the official partner of the VR headset.
It is reported that this is the world's first offline screening for the Cannes XR Immersive Image Exhibition in 2022, and it is also VeeR's third year to bring Cannes XR's global high-quality VR masterpieces to Chinese audiences.
2022 Cannes XR Immersive Image Exhibition opened in Beijing, and the all-round upgrade attracted attention
This screening has many highlights, new technologies and trends. This screening has a total of 8 Cannes XR award-winning and shortlisted works to meet everyone, including: "The Untouched Rock Climber", "Genesis", "Star Sand", "The Strange Talk", "Nan Ke Yi Meng", "The Melancholy Guest in the World", "Applause", and "Scene Cloud". This is currently one of the world's most advanced imaging technology presentation and the most shocking viewing experience. The previous advanced exhibition venue has received a lot of praise from the industry and audience.
Cannes XR is a new unit in the film market of the Cannes International Film Festival in France that focuses on promoting immersive image narrative, such as future image narrative. Since 2020, VeeR, as the only partner in China, has co-sponsored the Cannes XR immersive imaging unit with Cannes XR for three consecutive years. In response, Chen Jingshu said: "As the most popular film festival in the international A category, the core purpose of Cannes is to establish a bridge connecting filmmakers and VR industry creators, and to create a platform for directors, producers, entertainment company executives and other traditional film and television industry people to communicate with VR industry creators, and to work together to explore more possibilities for future images.
VeeR co-founder Chen Jingshu
5,000 square meters of super trendy art space, technology + culture + create a must-see exhibition in the golden autumn of Beijing
2022 Cannes XR Immersive Image Exhibition was launched for the first time this year. The super large space of 5,000 square meters and the exhibition hall style of the trendy art have brought the screening to a new level.
, general manager of Shouchuang Langyuan said: "Cultural and technology are profoundly reshaping our lives. In Langyuan's view, the technical foundation of the cultural industry field is always inseparable from the promotion and application of high-quality cultural content. This is an era when high-quality content is king. I am very happy to promote the integration of culture and technology. VR film feast that promotes the integration of culture and technology is presented at Langyuan Station. The park and surrounding Qikeshu gather film and television companies such as Yitong and Linghe, accounting for 60% of the national market share of film and television post-production, and initially forming a full film and television industry chain upstream, midstream and downstream, hoping to provide driving force for the future of China's film and television! "
The continuous integration of technology and culture has prompted the industry to move forward. In his speech at the opening ceremony, VeeR founder and CEO Ye Hanzhong said: "This year marks the third year of cooperation between VeeR and Cannes XR, and it is also the sixth year of establishment of VeeR. In the past six years, we have helped hundreds of creators at home and abroad to issue omni-channel channels every year. VeeR focuses on distributing high-quality immersive entertainment experiences for the public. We assist our works in participating in the VR unit of the International Film Festival, opening up international influence, and reaching audiences through online platforms and offline stores, as well as authorizing them to operators, VR headsets and other third-party platforms to help creators maximize distribution income and establish a complete commercial closed loop of content. ”
On the same day, VeeR co-founder Chen Jingshu, also delivered a keynote speech on "Looking at the Development of Global VR Content from Cannes XR" as a person who has deeply cultivated VR quality content. Starting from the VR content ecosystem, VeeR, as a global and high-quality VR immersive entertainment platform, has cooperated with creators from all over the world for many years to create high-quality VR experiences and cooperated with top international and domestic film festivals in VR units.
VeeR 2022 annual IP cooperation was officially announced, and IP-exclusive VR immersive entertainment experience was created in progress
On the same day, Chen Jingshu officially announced the annual cooperation between VeeR and the seven major IPs.From the top domestic animations " Spirit Cage ", " Soul Street ", and "Convex World", the internationally renowned IP "LINE" that is loved by young people. FRIENDS, a virtual anchor group under B station , to the popular childhood " Pigman " and "Super Wingman" in the 10s, IP covers the core Z generation people and will establish a real connection with young people through VR content. Chen Jingshu also said: "In the future, VeeR will continue to cooperate with more IPs to create an immersive entertainment experience in VR, and at the same time carry out a global VR creator incubation plan. In terms of content incubation, VeeR will not only provide financial support, but also provide systematic VR training, planning and consultation, Full-chain support such as production resources and global distribution helps creators break through boundaries and helps more Chinese IP and VR content to the international stage.
VeeR2022 annual IP cooperation film list
good content needs to be known and verified, and the time for industry reshaping has arrived. It is reported that the 2022 Cannes XR Immersive Image Exhibition will be held from August 25 to September 25. Let us look forward to more industry practitioners and audiences in Beijing, who can experience and check in the global high-quality VR works in the golden autumn.
