Where is the children's playground opened? It is more important to open a children's playground. It is not only because there is only someone's traffic, but also because children's traffic occupies a large amount. The consumption targets of children's playgrounds are children, and the bars have a lot of traffic, but they are not suitable for opening children's playgrounds. Therefore, targeted consumer groups, and different locations, the management methods of children's playgrounds will be different. Today, Katchile Children's Playground will analyze how to operate the children's playgrounds when they are opened in different locations.
First of all, let’s analyze large shopping centers. Large shopping centers have strong consumption capacity and high requirements, and pay more attention to quality and service. For them, it is not how fun the amusement equipment is, nor how attractive the amusement equipment is, but high-quality services. Therefore, when it comes to decoration of children's parks in large shopping centers, they must have unique characteristics, themes, and fashionable and cool amusement equipment. These are plus points for children's parks in large shopping centers, which can attract customers to enter consumption.
High-consumption people pay attention to participating in activities with their children, so they hold some interesting parent-child interaction activities from time to time, which can retain customers well and achieve long-term profitability. Do a good job in the details of children's playground and high-quality services, and attract users to apply for cards. This is also a tip for retaining customers in the long run.
Next, let’s analyze the near kindergarten schools. Now there are many children’s playgrounds open near kindergartens and primary schools. Not only does they have a stable source of customers, but they also have a clear consumer group. The kindergarten has a relatively early school year and the learning tasks are not heavy. If you have time to play in the children’s playground, and the children’s playground can take care of the hosting services. Many parents cannot pick up their children in time, so they can let the children’s playground be managed.
Children's playground can also reach cooperative relationships with kindergartens or schools. This is also a means of business. As long as you can increase your income, you can try it.
Let’s analyze the county towns again. Now many towns have opened children’s playgrounds. The investment cost in townships is relatively low, so the tickets for children’s playgrounds are also relatively low. Many people can accept prices. In addition, many children are brought by their grandparents, and grandparents prefer children and are more willing to invest.
can also stimulate parents to bring children to play through trial play. When children have a strong desire to play, most parents will accept it and explain the advantages of membership card prices. At the same time, they will introduce card recharge discounts, gift-giving and other methods to attract parents to apply for cards, and appropriately open a rest area for accompanying parents to rest and chat to enhance their favorability.
Finally, let’s analyze the large community. The community opens children’s playgrounds mainly for residents of the community. Because the distance is relatively close, convenient, and familiar, many parents prefer to take their children to the children’s playgrounds in the community, and they also go to the children’s playgrounds more often. Many parents are also willing to apply for a membership card, which can make the funds for the children’s playground recover faster.
is also because the community is more familiar and more at ease. The community’s children’s playground has added hosting services, and many parents are willing to host their children here, so it is more convenient for parents to pick up their children. Of course, the ticket fee for the community’s children’s playground should be as cheap as possible than the outside children’s playground. Parents should be encouraged to apply for membership cards as much as possible.
So no matter where the children's playground is opened, targeted business methods must be provided. Not every place is the same. The higher the location, the more high-end it is, the more high-quality service is pursued; places with low economic levels are particularly sensitive to prices; so only by choosing suitable operating methods for different locations can the profits of children's playgrounds be maximized.
If you are interested in children's playground projects, you can follow the Kaqile official account "Kaqile New Concept Children's Playground" (WeChat ID: woaikaqile) or log in to Kaqile's official website www.52kql.com to get more details.
