October 2021 personal brand evaluation top3, BTS Park Jimin Kim Taehyung Tae-Jungkook
BTS member Park Jimin (jimin), ranked first in the men's group's personal brand evaluation in October 2021, setting a new record that ranked first in 34 consecutive months, and was unprecedentedly unprecedented.
According to Korean media reports, in order to analyze the big data of boy group’s personal brand evaluation, the Korean Enterprise Evaluation Research Institute extracted 101091438 brand big data of 687 boy group individuals from September 16, 2021, and analyzed the brand evaluation index through the analysis of the consumer behavior of boy group individual brands. The results show that compared with the 93818968 boy group personal brand tablet big data in September 2021, the BTS members ranked high.
first place, BTS Park Jimin, Brand Participation Index 1099437 Media Index 1265157 Communication Index 2266843 Community Index 3023334, Brand Evaluation Index 7654771. Compared with the brand evaluation index of 4856577 in September this year, it increased by 57.62%.
second place, BTS V (Kim Taehyung), brand participation index 874335 Media index 1010310 Communication index 1518605 Community index 2260595, brand evaluation index 5663845. Compared with the brand evaluation index of 3741421 in September this year, it increased by 51.38%.
third place, BTS Jungkook, brand participation index 627939 Media index 714150 Communication index 2320537 Community index 1810831, brand evaluation index 547357. Compared with the brand evaluation index of 322834 in September this year, it increased by 69.78%.
fourth place, ASTROCHAEUNWOO, brand participation index 826763 Media index 1362221 Communication index 1140098 Community index 1508329, brand evaluation index 4837410. Compared with the brand evaluation index of 3826592 in September this year, it increased by 26.42%.
fifth place, BTS Jin (JinHousezhen ), brand participation index is 725715 Media index 824310 Communication index 1029364 Community index 1750433, and brand evaluation index is 4329822. Compared with the brand evaluation index of 3178943 in September this year, it increased by 36.20%.
Korean Enterprise Evaluation Research Institute said: "The results of the analysis of the personal brand classification of men's group show that the number of men's group's personal brand evaluation big data in September 2021 increased by 7.75% compared with 93818968. From a detailed analysis, brand consumption decreased by 0.55%, brand topics increased by 6.03%, brand communication decreased by 1.25%, and brand diffusion increased by 22.55%. "
then said: "Boy group personal brand evaluation The first BTS Jimin brand in the link analysis, "happiness, donation, thanks" is higher, and "birthday, army, congratulations" is higher in the keyword analysis. In the positive to negative ratio analysis, the affirmative ratio is 91.50%. Compared with the BTS Jimin brand evaluation index in August 2021, it increased by 57.62%. From the detailed analysis, brand consumption rose by 25.25%, brand hot spots rose by 27.11%, brand communication rose by 30.10%, and brand diffusion rose by 143.61%. "
00000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000 9 Lu Yun, NCT Kim Do Young, NCT Jung Jae Hyun, NCT Kim Ting-woo, SHINee Kim Jong Hyun, SHINee Choi Min-ho, THEBOYZ Kim Yong-ho, SHINeeKey Kim Ki-bang, 2PM Lee Jun-ho, NCTMark Lee Mak, THEBOYZ Lee Hyun Jae, Highlight Yoon Do-joon, JYJ Kim Jae-joon, GOT7 Park Jin-young, WINNER Kang Seo Young-young, NCT Johnny Seo Young-ho, EXOD.O Do-young Soo, EXOKAI Kim Jong-in and others.
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