The conference will be held online at 10 o'clock on September 14th local time in the United States. The theme of the conference is "California Calls". The background is a dark-colored luminous logo. The official did not mention any product information.

But what is more certain is that the iPhone 13, Apple Watch Series7 and AirPods 3 that everyone is thinking about should be unveiled this time. After the official announcement, Apple's stock price rose nearly 2% to a record high of US$157.26 per share, with a market value of US$2.6 trillion. Although Apple maintains a high degree of confidentiality on new products, the media and bloggers have dug up a lot of valuable revelations through the supply chain, accessory manufacturers, etc. There have been various rumors before the launch.

The iPhone 13 series has rich colors and improved battery life

Judging from the renderings and exposed models, the iPhone 13 series will not change much in design. The size standards are the same as the previous generation, with 5.4 inches and 6.1 inches respectively. And three specifications of 6.7 inches. The only three changes are that the bangs will shrink by about 50%, the rear lens module will become thicker and larger, and the stainless steel middle frame will have an anti-reflective and anti-fouling coating. The overall body thickness of iPhone13 and iPhone13Pro is expected to increase to 7.57mm. The most eye-catching thing about

is its color scheme. Someone has previously released a real phone with two suspected rose gold and matte black colors. The color is deep and very textured. Also available are white, sunset gold, pink, green, purple and red. According to the Magsafe protective case leaked from the supply chain, it can also be further confirmed that the name of this series is "iPhone 13".

configuration, iPhone 13 is equipped with A15 processor, CPU performance is 20% higher than the previous generation, GPU is improved by about 35%, supports Wi-Fi 6, Qualcomm X60 integrated baseband, battery life is expected to be improved, the battery may be 2406mAh, 3095mAh and 4352mAh, support 20W fast charging and 15W wireless charging. Apple has focused its upgrades on the iPhone 13 Pro series. The Pro version will be equipped with a LiDAR laser radar scanner, support an adaptive refresh rate of up to 120Hz, and can realize automatic switching of the refresh rate of 1-120Hz. It may also support an endless screen. Display function.

At the same time, according to previously well-known Apple analyst Ming-Chi Kuo, the photography of the iPhone 13 series is also expected to be upgraded. The ultra-wide-angle lens will be upgraded from the original f/2.4 aperture to f/1.8 aperture, and from the 5P lens to the 7P lens, effectively improving the shooting capabilities in dark light environments at night. In addition, Apple will also add an astronomy mode to the iPhone 13 series, which will automatically detect stars and the moon, extend the exposure time, and further process the image.

In terms of price, which everyone is most concerned about, the iPhone 13 series will be consistent with the iPhone 12 series (the Bank of China estimates it will still start at 5,499 yuan). The starting version will still remain 64GB, and the maximum may reach 1TB, but the Pro series has canceled 256GB. The price increase of TSMC did not affect Apple's final pricing.

Apple Watch Series 7 has increased in size and has upgraded monitoring functions

Apple Watch Series 7 will most likely be unveiled at this conference. According to current revelations, the appearance, functions, performance and battery life of Apple Watch Series 7 will undergo all-round upgrades. The dial uses the same straight frame as iPhone 12 and iPad Pro. The frame is narrowed and may be increased to 41mm or 45mm. The size of 45mm is increased to 1.9 inches. The screen resolution is 396×484, with more pixels than the previous generation. about 16%.

may be the reason for the larger dial. Apple Watch Series7 may not be adapted to the old watch straps, but it will bring more rich dials to users, such as upgraded versions of module dials and Continum (which will change over time) , world clock dial, Hermès customized dial, Nike customized dial, etc. The monitoring functions will include body temperature detection, fertility tracking, fever tracking, etc.

In terms of configuration, Apple Watch Series7 will be equipped with the entire series of S7 chips. It is small in size and has low power consumption. This also allows Apple to put a larger battery in the watch, and the battery life is expected to be improved. It will also support UWB ultra-wideband technology. You can find the specific location of your watch on your mobile phone without fear of losing it.It is reported that Apple has encountered some problems in mass production due to its adoption of new supercharging technology, so early sales may encounter insufficient supply.

AirPods 3, the cheap version of AirPods Pro

AirPods 3 can almost be regarded as a cheap version of AirPods Pro. The design of the earphones and charging box are consistent with AirPods Pro, and will also inherit some functions of AirPods Pro, such as supporting pressure-sensitive operation, transparency mode, Spatial audio capabilities and more. The only two controversial points are whether active noise reduction will be added, and whether it will be used with detachable earplugs. Jiage should be accurately positioned between AirPods 2 and AirPods Pro, and the price may be around 1,500 yuan.

The products at Apple’s autumn conference may be the above three products, and may also bring new MagSafe chargers. As for the new iPad mini 6, iPad 9, and MacBook Pro, they may be released in October and November respectively. It is reported that the stock of iPhone 13 is close to 100 million, and there should be no problem of not being able to get it. A survey from SellCell shows that 18.3% of Android users expressed their willingness to replace iPhone 13, and more than 40% of old iPhone users have the intention to replace it. iPhone 13 may set new sales record.