[CNMO News] In the early morning of June 28, Ctrip Group released its first quarter financial results. The financial report shows that as of March 31, 2022, Ctrip’s net revenue for the quarter was 4.1 billion yuan, and the net loss attributable to the company’s shareholders was 9

[CNMO News] In the early morning of June 28, Ctrip Group released its first quarter financial results. The financial report shows that as of March 31, 2022, Ctrip had net revenue of 4.1 billion yuan in the quarter, and the net loss attributable to the company’s shareholders was 989 million yuan.

Ctrip

Among them, Ctrip’s accommodation booking revenue in the first quarter of this year was 1.5 billion yuan, transportation ticketing revenue was 1.7 billion yuan, tourism and vacation business revenue was 124 million yuan, and business travel management business revenue was 222 million yuan. In terms of accommodation business, in the first quarter of this year, the proportion of high-star hotel package orders on Ctrip’s platform increased by more than 30% month-on-month.

In terms of international air ticket business, the overall air ticket booking volume on Ctrip's international platform increased by more than 270% year-on-year in the first quarter, of which the Trip.com brand achieved a year-on-year growth of approximately 400%. In overseas markets, local air ticket bookings under the Trip.com brand have increased by more than 150% compared with the same period in 2019, exceeding the industry average in major markets.

In terms of membership marketing, as of the end of June, Ctrip had added more than 10 rights upgrades to all members, including nearly 40 black diamond member rights. In terms of content marketing, in the first quarter of this year, the average daily user-generated content on the Ctrip platform increased by 140% month-on-month, the number of KOLs increased by 10% month-on-month, and the average user content views also increased by approximately 40% year-on-year.