Many families will keep a juicer in the kitchen to facilitate homemade fruit and vegetable juice or baby food etc.
I always feel uneasy drinking the fruit and vegetable juices bought in the market, and I accidentally consume too much sugar. However, by using a DIY juicer at home, you can squeeze single or multiple types of juice as you like, and some fruits and vegetables that you don’t like to eat have an acceptable taste after being squeezed into juice.
One-click to open the daily nutritional time of freshly squeezed and fresh drinks. If there is a demand, there will be a market. Don’t you know about these huge business opportunities? Today we will talk about How to choose a trademark for a juicer :
- the picture comes from the Internet, infringement/deletion/apology
1. Confirm the trademark category
The juicer belongs to the 07 mechanical equipment category in the trademark, specifically 0709, 0710, 0723-electric juicer.
electric juice squeezer is a cross-similar group protected product, involving the three groups 0709, 0710, and 0723. The trademark can be used no matter which one of these three groups.
Juicers usually do not only have the function of squeezing juice, but are often sold with functions such as meat grinding, ice crushing, stirring, and wall breaking. If you are not sure about your product category accurately, you can consult an Imagination Consultant for more details.
——The picture comes from the Internet, infringement/deletion/apology
2. Confirm the trademark type
The juicer is a technological product. It does not matter whether the trademark is in Chinese or English.
Judging from the common brands on the market such as "Midea", " Jiuyang ", "SUPOR Supor ", " Meiling ", " Bear ", " Royalstar ", "MORPHY RICHARDS/Mofei" and "Zhenmi", the basic Chinese trademark names are about 2 to 3 characters, and the English trademarks are words or abbreviations corresponding to Chinese.
Because it is difficult to register a two-character trademark nowadays, and the transfer price will be relatively expensive. If you want to find a cost-effective trademark, it is recommended to choose in the direction of pure Chinese with 3 characters or more.
——The picture comes from the Internet, infringement/deletion/apology
3. Confirm the trademark keyword
The keyword of the trademark can be considered from many aspects, such as the main purpose of the juicer, characteristics, buying groups, etc.
When choosing a trademark, we can choose words related to the juicer such as "zhi, ke, fei, more, ao, zheng, mo, xing, zhen, wei, lang, bo, speed".
When choosing a trademark, focus on whether the name is easy to pronounce and remember. Just avoid negative words . There is no need to bring similar words such as "juicer/electrical appliance" because any trademark can be directly followed by such common industry terms.
——The picture comes from the Internet, infringement/deletion/apology
4. Confirm the trademark budget
There is no fixed price for trademarks. They are all set by the holders themselves, so the prices vary, and each trademark has its own value.
The general trademark market transaction price is between 10,000 and 30,000. After all, a trademark is not a one-time product, , but represents a permanent brand image. In the future, trademarks can also be used to create additional value, such as authorization, pledge loans, etc.
Trademark budget is mainly something that start-up companies need to pay attention to. After all, the early development of the company requires a lot of funds and the budget is limited.
We recommend that start-up companies set an affordable budget in the early stage, and then choose a good trademark that suits them within this budget.
——The picture comes from the Internet, infringement/deletion/apology
5. Logo recommendations
Many users who buy trademarks will ask to buy the trademark with graphics and use the graphics as a logo. In fact, we do not recommend this.
First of all, , there are relatively few trademarks with graphics, and most of them are registered in plain text, so the selectivity is very low;
Secondly, , the graphics are based on trademarks when applying for registration. Design, not based on product design, which makes it difficult to match your own products;
and finally are trademarks with graphics that are expensive. They include text trademark registration and graphic design. During the review, the graphics and text are reviewed together. It is very difficult to pass the review, so the price of such a trademark cannot be low.
Our suggestion is to purchase the word trademark alone. You can find someone else to design the logo yourself (the logo itself is protected by copyright, so there is no problem if it is not registered as a trademark. After registration, it can be protected by trademark rights).
This will not affect the purchase of trademarks and apply them to products as soon as possible, but it can also combine the trademarks with their own products to facilitate the spread of memory.
——The picture comes from the Internet, infringement/deletion/apology
trademark is not a one-time product, it is yours after you buy it, but only the trademark that is put into the market is valuable.
A good trademark is a good help to enhance the product. Come and choose a good trademark for your product~
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-